Marketing technology is the most important and difficult purchasing decision. CMOs rely on marketing technology to justify investment, navigate privacy regulations, and prove revenues have grown.
Tesla founder Elon Musk made headlines last week for once again proposing to buy a company he had no intention of purchasing—soccer club Manchester United. But while celebrity gossip-style speculation swirls around the richest man on earth, what’s going on back at Tesla?
Amazon pauses its UK grocery store expansion: Disappointing sales and stiff economic headwinds at its 19 Amazon Fresh locations drove the retail giant to halt its plans to open hundreds more sites.
Google tackles AI’s biggest challenge: Under its Everyday Robots subsidiary, the tech giant is building bots that understand what humans really want. But internet data could steer the project off-course.
The case raises the question of how firms could ignore the pervasiveness of diversity and inclusion. And it also exacerbates bankings’ communication tool problem.
Inflation is changing how shoppers will spend this holiday season: With more consumers on the hunt for deals, retailers will have to focus on offering value and convenience across an extended shopping period.
Netflix’s ad-supported plans have an image problem: Concerns are swirling about the value of its upcoming subscription tier.
On today's episode, we discuss how much ad spending has wavered so far, what to make of Procter & Gamble cutting back on ad spending, and what our outlook is for the rest of 2022 and beyond. "In Other News," we talk about whether co-exclusive streaming rights will catch on and how agencies pick the perfect song for their ads. Tune in to the discussion with our analyst Paul Verna.
Supply chain disruptions fade into the rear-view mirror: Several indicators suggest that the supply chain is returning to some semblance of normal just in time for the holidays.
For most internet users in the US, online orders typically come in two to three days—a delivery time popularized by Amazon’s Prime program. Just 3% of internet users are used to same-day delivery, which is increasingly offered by nongrocery retailers as well.
This week, our Reimagining Retail podcast crew talked about which retailers had the biggest opportunity in terms of sustainability as a follow up to our newly released “US Retail Sustainability Perceptions Benchmark 2022.”
Hot inflation and a tougher climate for startups is giving BNPL firms a new opportunity with new risks.
China blasts $52B CHIPS Act: Beijing is calling out the US’ efforts to boost chipmaking, citing violation of fair market practices. Manufacturers are caught in the middle of an intensifying conflict.
Streaming hits a major milestone: Time spent streaming beat out broadcast and cable for the first time ever last month.
Six years after Goldman launched its digital bank Marcus, we review how it’s faring and what its future could look like.
AtoB, Super Payments, and Pomelo each recently raised funding to build out their businesses.
July spending figures confirm the advertising downturn: The industry is pulling back from pandemic-era highs, and everyone is feeling the impact.