China’s digital ad sector grows 12.1% in 2024: Economic slowdown shifts ad dominance to platforms like Tencent and Pinduoduo.
Article
| Dec 3, 2024
Chart
| Dec 3, 2024
Source: Dentsu
Chart
| Dec 3, 2024
Source: Dentsu
Forecasts
| Nov 30, 2024
Source: Ä¢¹½AV Forecast
Temu and Shein’s ad bidding war drove spending away from search: CPCs spiked after the two retailers claimed in-demand search ad space.
Article
| Nov 27, 2024
Trump risks trade war with planned 25% tariffs on imports from Mexico and Canada: Besides triggering retaliatory policies, the move would also lead to higher grocery, energy, and auto prices.
Article
| Nov 26, 2024
Trump’s tariffs on key trade partners may drive up prices for semiconductors, EVs, and phones, threatening global supply chains and inflating costs for consumers.
Article
| Nov 26, 2024
Chart
| Nov 26, 2024
Source: Ericsson
Douyin investments are helping P&G shore up China sales: It’s taking advantage of the platform’s popularity among deal-seeking shoppers to boost its brands’ profiles.
Article
| Nov 25, 2024
Forecasts
| Nov 21, 2024
Source: Ä¢¹½AV Forecast
Forecasts
| Nov 21, 2024
Source: Ä¢¹½AV Forecast
Forecasts
| Nov 21, 2024
Source: Ä¢¹½AV Forecast
Forecasts
| Nov 21, 2024
Source: Ä¢¹½AV Forecast
Forecasts
| Nov 21, 2024
Source: Ä¢¹½AV Forecast
PDD misses expectations as competitive pressures erode price advantage: The ecommerce company expects challenges to continue in the short-term as domestic and international rivals gain an edge.
Article
| Nov 21, 2024
Luxury brands are grappling with downturns in the US and China, the largest markets for personal luxury goods, and will have to seize opportunities for growth from new markets and product innovation.
Report
| Nov 20, 2024
Asia-Pacific’s many holiday and seasonal shopping events are hugely popular for finding deals. Traditionally Western and China-originated events are also gaining ground in the region as the consumption culture expands.
Report
| Nov 20, 2024
The rapid growth of genAI has the potential to remake marketing and customer experiences in Asia-Pacific. Here’s how surging investment, consumer enthusiasm, and the evolving regulatory landscape are reshaping digital marketing.
Report
| Nov 19, 2024
Forecasts
| Nov 18, 2024
Source: Ä¢¹½AV Forecast
Forecasts
| Nov 18, 2024
Source: Ä¢¹½AV Forecast
China’s retail sales ticked up in October: But mixed results from JD.com and Alibaba show that retailers still face significant headwinds.
Article
| Nov 15, 2024
As connected car technologies go mainstream, opportunities for advertisers are expanding. But success depends on balancing innovation with consumer privacy concerns and security challenges.
Report
| Nov 13, 2024
Chart
| Nov 13, 2024
Source: SiteMinder
Social commerce is gaining momentum in the UK—with sales set to double by 2028—as major brands join TikTok and as more people shop on social platforms.
Report
| Nov 12, 2024
Alibaba and JD.com tout Singles Day successes, but the data is murky: While transactions rose 27% YoY, the sale was 10 days longer than last year, making it an uncertain gauge of consumer sentiment.
Article
| Nov 12, 2024