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That鈥檚 more than double the increase we鈥檒l see in Canada, China, France, Germany, and the UK combined. While there鈥檚 growth across the board in the global programmatic market, rates are tied to total ad spending outlays in each country:. Canada is funneling ad dollars into video and connected TV (CTV). This, in turn, drives strong growth in programmatic display, as is the case in the US.

On today's podcast episode, we discuss whether teens will need permission to access social media, if companies saying goodbye to the CMO role is a good move, Spotify's video plans, the path for ride-hailing firms, better ways to measure progress, and more. Tune in to the discussion with our analysts Ross Benes, Carina Perkins, and Max Willens.

Now that actually Fubo TV's now in the market as well in Canada with rights to some of the football from Europe. But this is going to happen, I think. In anticipation of this podcast, I made a few calls yesterday to some of my key contacts in the industry and they say, absolutely this will happen in Canada.

Airbnb鈥檚 partnership with Klarna will let users in the US and Canada pay for bookings in four interest-free installments over six weeks. For bookings over $500, guests in the US can apply to pay monthly. More markets will be added throughout the year. Why it could work: Airbnb is widening the payment options it offers to attract more users and increase spending on the platform.

Royal Bank of Canada, Citi, UBS, and Wells Fargo round out the top five. Goldman Sachs and Morgan Stanley ranked at middle of the pack. Both banks received low scores on transparency as they are less than forthcoming about their AI governance rules.

On today's episode, we discuss how social media engagement is changing, whether TikTok is the new Google for young people, if the "deinfluencing" trend is here to stay, whether YouTube Music can compete with Spotify and Apple Music, what the road to electric vehicles looks like, and more. Tune in to the discussion with our director of reports editing Rahul Chadha, director of forecasting Oscar Orozco, and analyst Max Willens.

And finally, we are joined by our principal analyst for Canada. I've teased him already. It's the inimitable Paul Briggs. Hello, Paul. Paul Briggs:. Hey, Bill. Should be fun talking podcasts on the podcast. Bill Fisher:. Meta, right? Okay. Before we get into the topic at hand though, it is time for our Culture Shock.

Sentiment is souring on TikTok: Governments of the US, Canada, Belgium, India, the UK, the European Commission, and France have banned TikTok from government devices over data privacy and national security concerns. Half of Americans support a US government ban on TikTok, while 22% oppose the idea and more than a quarter are unsure, per a study by Pew Research Center.

The plugin will initially be available for ChatGPT Plus subscribers in the US and Canada before rolling out to more users and regions. Four reasons why it could succeed:. Personalization. The plugin can use generative AI to curate customers鈥� payment and shopping experience.

Thank you to Victoria who edits the show, James, who copy edits it, Stu who runs the team, and Sophie who does our social media, and Lance who runs our video podcast. You can find us on Instagram if you want. We're over there hanging out. Look for your eMarketer. We'll pop up. We hope to see you on Monday for the Behind the Numbers Daily, an eMarketer podcast made possible by Nielsen.

Walmart already offers BNPL to select customers in Canada through a partnership with Duo Bank of Canada. It also lets customers check out using BNPL through a partnership with Affirm. It鈥檚 unclear how the new BNPL product from ONE will affect either of these. The opportunity: Walmart can grab a slice of the popular US BNPL market.

A blind eye toward progress: Climate activists are quick to point out that all of the US banks financing fossil fuel projects are members of the Net-Zero Banking Alliance, and that Canada was an original signer of the 2015 Paris Climate Agreement. But they don鈥檛 always emphasize the reductions banks in the US and Canada have made so far.

The UK showed lower overall usage of social media (97.2%) compared with the regional average (97.5%). This potentially indicates a more discerning approach to social media engagement among some segments of the population. Device Ownership. The smart home device ownership rate in the UK led Western Europe at 29.2%.

The service is available in 23 countries, including the US, the UK, Canada, and Mexico. Klarna said it launched the service because Apple's and Google鈥檚 elimination of third-party cookies has made it harder for payment services to automatically fill in customer details at checkout. What鈥檚 in it for merchants?

Sophie does our social media. Lance runs our video podcast. And we hope to see you Monday for the Behind the Numbers Daily, that will be an 蘑菇AV podcast. Happiest of weekends.

It鈥檚 also considering a special dividend for shareholders after it sells its Canada banking business later this year. What鈥檚 happening in the UK? Cost-of-living crisis: UK citizens face near-record inflation. Consumers are asking their banks for help to weather the storm, but many don鈥檛 trust their bank will do anything.

Becoming Amazon鈥檚 strategic payments partner in the US, Canada, and Europe can help Stripe bolster its processing business.

On today's podcast episode, we discuss what "Dr. ChatGPT" is most likely to help with, how close it is to replacing your physician, and why it might not be ready for the patient exam room just yet. "In Other News," we talk about the US government's efforts to bring down prescription drug costs and the prevalence of health-related misinformation on social media. Tune in to the discussion with our analysts Rajiv Leventhal and Lisa Phillips.

The two expanded the tie-up to Canada in September 2022. Affirm鈥檚 exclusivity contract with Amazon expired after January, but the US agreement will be in effect until 2025. Despite deepening connections to Affirm post-exclusivity period, Amazon also partnered with Citi to let select credit cardholders access Citi Flex Pay in their Amazon Pay wallets.

Patient empowerment is a double-edged sword: The Edelman Trust Barometer shows a growing number of consumers around the world are trusting friends, family, and social media for medical advice.

FreedomPay will become Toast鈥檚 preferred payments gateway partner for some large restaurant brands in the US and Canada, according to a press release. A separate tie-in with Marriott International will make Toast鈥檚 technology available to food outlets within Marriott鈥檚 Select service hotels in the US and Canada, per another release. Why it matters:.

On today's podcast episode, we discuss the likelihood that news influencers will replace traditional media, whether in-store sampling can make a comeback, how many ads are enough ads, what the science says about social media being addictive, why more brands don't encourage consumers to recycle, where daylight savings time actually comes from, and more. Tune in to the discussion with our vice president of content Suzy Davidkhanian and analysts Bill Fisher and Carina Perkins.

Stuart runs the team, Sophie does our social media and Lance who does our video podcast. Thank you to everyone for listening in. We hope to see you on Monday for the Behind the Numbers Daily. That is, of course, an eMarketer podcast, and it's made possible by TikTok. Happiest of weekends.

Shout out Canada, 13 from hockey. Most a ton from the CFL, which no offense to Canada, I don't know if that counts. And then Boston is third with two fewer championships than Toronto. But this is all from men's sports. For the women's sports, I mean if you count in college, you're probably going, where do you come play, Hartford? Charlene Polite Corley:.

The news: Stripe introduced Tap to Pay on Android for merchants using Stripe Terminal in Australia, Canada, New Zealand, Singapore, the UK, and the US, per TechCrunch. The tech lets merchants accept in-person contactless payments with any Android mobile device that has NFC technology. Compatible payment methods include Google Pay and Visa, Mastercard, and American Express cards.