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  • For more insights and key statistics on the biggest trends in today’s most disruptive industries, subscribe to our Chart of the Day newsletter. Nearly three-quarters of US adult internet users agreed it will take them a while to understand how to use and join the metaverse, according to an August 2022 Sitecore survey.

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    Jan 10, 2023
  • For more insights and key statistics on the biggest trends in today’s most disruptive industries, subscribe to our Chart of the Day newsletter. Key stat: Amazon’s sponsored product ads, targeted based on keyword searches, have declined in spending share, while its sponsored display ads, targeted based on user behavior, have slowly grown, per Jungle Scout.

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    Jun 22, 2023
  • I think, with this earnings report, Netflix showed that it's still one of, if not the, top dog in streaming and even in ad-supported streaming. Something we didn't mention in the previous section is that earlier in January, Netflix reported 23 million ad-supported subscribers, which was up from I think 15 million in October.

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    Feb 1, 2024
  • You can learn all about the top trends of 2025 with a keynote from analysts, Sarah Marzano and Evelyn Mitchell-Wolf. Panels hosted by analysts Kelsey Voss and Yuri Wormser, and featuring executives from top brands. All of this starts at 11:30 a.m.

    Audio
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    Oct 25, 2024
  • Get the other top analyst trends in our Top Trends to Watch in 2024 report (Insider Intelligence subscription required).

    Article
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    Dec 12, 2023
  • When it comes to memberships, exclusivity is key. Product partnerships offer a great way for retailers to show their programs are uniquely worthwhile. “Walmart could really leverage its relationships with [consumer packaged goods] (CPG) companies to create a network of product partnerships that could only be available to Walmart+ members,” said Droesch.

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    Jun 2, 2023
  • Key Question: Who are the key players in the attention space and how can brands leverage their offerings? Key Stat: Nearly half (47%) of buy-side decision-makers expected their organization to focus somewhat or significantly more on attention metrics in 2024, according to a November 2023 Interactive Advertising Bureau (IAB) survey. Executive Summary. Attention goes beyond viewability. 

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    Sep 25, 2024
  • Respondents to the online survey were selected to align with the US population on the criteria of age (among ages 15 to 77), gender, household income, and region. The survey was fielded by a third-party sample provider. Data has a margin of error of +/-2.5 percentage points at the 95% confidence interval. Survey Demographics. Source. JPMorgan Chase.

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    Nov 30, 2023
  • YouTube is the top social media platform that US Gen Z consumers turn to for banking information, per our survey.

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    Dec 1, 2023
  • And for 50 to 64-year-olds, attention to the news fell 15 points from 61 to below half to 46. (10:52):. And Pew research, they just put out a study on news consumption habits.

    Audio
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    Oct 1, 2024
  • Key Question: Why should marketers and retailers join in on the action during the Eurovision Song Contest? KEY STAT: More than 160 million people globally will watch the Eurovision competition on linear TV this year. That’ll make it one of the most-watched televised events in the world. The Eurovision Song Contest is a global phenomenon.

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    May 11, 2023
  • Lyft has a limited number of screens in backseats and a few displays on top of cars. App ads are currently display-only, but video ads should appear by the end of 2023.

    Article
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    Nov 2, 2023
  • Key Question: What is the audience for in-app advertising in ride-hailing apps and cars? KEY STAT: Uber will hit a new record for users in 2023, but Lyft will hit its own record in 2024. Executive Summary. Ride-hailing usage will continue to surge even after recouping pandemic losses. The US user base grew by 10.1% in 2023, representing an addition of 6.6 million users.

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    Oct 31, 2023
  • Respondents to the online survey were selected to align with the US population on the criteria of age (among ages 15 to 77), gender, and household income. The survey was fielded by a third-party sample provider. Data has a margin of error of ±2.6 percentage points at the 95% confidence interval.

    Report
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    Nov 20, 2023
  • So the top 10 countries where the average person spends the most on Christmas presents per year. Unsurprisingly, this is advanced wealthy countries are going to be at the top of this list although shout out to Mexico for making the top 10, real end Christmas. So the number one country for, anyone have a guess the number one country per-. Marcus Johnson:. It's America.

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    Dec 13, 2024
  • Key stat: The younger the consumer, the more likely they are to accept cookies if asked. More than half (57.6%) of US Gen Z consumers say they “often” or “always” accept cookie notifications, compared with 53.4% of millennials, 46.8% of gen X, and 36.0% of boomers, per a July 2024 ĢAV survey.

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    Aug 12, 2024
  • For more insights and key statistics on the biggest trends in today’s most disruptive industries, subscribe to our Chart of the Day newsletter. Key stat: Gen Z consumers of beauty and skincare products are most attracted to brands for their pricing (48%), samples (46%), and sustainability (44%), according to Bolt.

    Article
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    Jul 5, 2023
  • For more insights and key statistics on the biggest trends in today’s most disruptive industries, subscribe to our Chart of the Day newsletter. Key stat: 42.4% of US Gen Z banking consumers would consider their proximity to ATMs as a factor before choosing a new bank, while 28.8% would consider their distance to a branch, according to our survey.

    Article
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    Dec 20, 2023
  • In this podcast episode, host Rob Rubin, alongside our analysts Lauren Ashcraft and Maria Elm, unveil the findings of ĢAV’s latest mobile banking app benchmark report. They delve into the frontier of banking technology, spotlighting the breakthrough features that are shaping the industry this year. The discussion pinpoints the five key features that consumers consider indispensable and unpacks the potential game changers that may take center stage in the future of mobile banking. The episode also introduces a new segment titled "Who Ranked Best," where the team provides a detailed ranking of the top 10 banks, with an in-depth analysis of what sets the top five apart. This engaging conversation is packed with vital information for both consumers and industry professionals looking to stay ahead in the dynamic world of mobile banking. Tune in to explore: - The cutting-edge features that are redefining user experience in mobile banking apps - Consumer favorites: The top five features you should look for in your mobile banking app - The future of mobile banking: Innovations that are on the horizon - Exclusive rankings: Find out which banks are leading the mobile banking sector in "Who Ranked Best" - Expert commentary from Rob Rubin, Maria Elm, and Lauren Ashcraft, providing in-depth analysis of the report's results.

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    Mar 5, 2024
  • Books cost 15 to 20 something dollars on average new from store. Marcus Johnson:. New. Yeah, yeah. Daniel Konstantinovic:. Everyone should get a library card, by the way. Marcus Johnson:. That's the truth. Daniel Konstantinovic:. And so this, paying-. Marcus Johnson:. I don't actually have one, but I should get one. Daniel Konstantinovic:.

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    Nov 7, 2023
  • October 15, 2024. Deciding factor: What is the most important banking feature among US consumers? A) Security and fraud protection features B) Quality customer service C) Mobile and online access D) Low fees on checking and other accounts.

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    Aug 26, 2024
  • Can't go longer than 15 minutes without Stuart who runs the team and Victoria who edits the show talking about food. These two. Anyway, today's real topic, how to make your brand the right amount of safe. In today's episode's, first in the Lead we'll cover brand safety.

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    Apr 18, 2024
  • Breaking it down: CEO Brian Doubles highlighted product diversification and 15 new or renewed partnerships—including with the two largest US dental associations—during Synchrony’s earnings call. He praised health and wellness as a bright spot, noting that the category’s purchase volume grew 19% YoY.

    Article
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    Apr 24, 2023
  • The livestream episodes ranged from 15 to 30 minutes and featured both internal employees and external partners like influencers and celebrities. The Fresh Market partnered with Firework to launch its shoppable video live commerce retail media network, which features prep tutorials and chef-developed recipes.

    Article
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    Jan 2, 2024
  • Key Question: How much time will US adults spend consuming media each day in 2023, and how will that figure be divided among devices, platforms, and activities? KEY STAT: Almost 65% of US adults’ daily media time will be spent with digital media by 2025. Less than 10 years ago, the ratio was the reverse. Nonetheless, traditional media—led by TV—remains a big part of the equation. Executive Summary.

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    Jul 11, 2023