I think, with this earnings report, Netflix showed that it's still one of, if not the, top dog in streaming and even in ad-supported streaming. Something we didn't mention in the previous section is that earlier in January, Netflix reported 23 million ad-supported subscribers, which was up from I think 15 million in October.
Audio
| Feb 1, 2024
So it used to be about 15 to 20,000 miles away, and today it's closer to 240,000 miles away. So 10 times further away. (05:00):. You're probably wondering what happens when the Moon moves away from the Earth. It's not great.
Audio
| Oct 24, 2024
Get the other top analyst trends in our Top Trends to Watch in 2024 report (Insider Intelligence subscription required).
Article
| Dec 12, 2023
When it comes to memberships, exclusivity is key. Product partnerships offer a great way for retailers to show their programs are uniquely worthwhile. “Walmart could really leverage its relationships with [consumer packaged goods] (CPG) companies to create a network of product partnerships that could only be available to Walmart+ members,” said Droesch.
Article
| Jun 2, 2023
US adults will spend 2 hours and 15 minutes (2:15) a day watching CTV in 2024, accounting for over half (54.7%) of the time they spend watching digital video, per to our forecast. Here’s how advertisers can tap into CTV’s screen time this holiday season. Give the gift of a deal.
Article
| Aug 6, 2024
YouTube is the top social media platform that US Gen Z consumers turn to for banking information, per our survey.
Article
| Dec 1, 2023
Prescription drug ads accounted for nearly one-third (30.7%) of commercial time on evening news programs across six major broadcast channels (ABC, CBS, CNN, Fox News, MSNBC, and NBC) last year through December 15, according to data from iSpot.tv cited by The Wall Street Journal. It’s not just RFK—other members of Trump’s administration will support a drug advertising ban.
Article
| Jan 16, 2025
Key Question: Why should marketers and retailers join in on the action during the Eurovision Song Contest? KEY STAT: More than 160 million people globally will watch the Eurovision competition on linear TV this year. That’ll make it one of the most-watched televised events in the world. The Eurovision Song Contest is a global phenomenon.
Report
| May 11, 2023
Lyft has a limited number of screens in backseats and a few displays on top of cars. App ads are currently display-only, but video ads should appear by the end of 2023.
Article
| Nov 2, 2023
Key Question: How do consumers discover, evaluate, and purchase new brands and products? KEY STAT: After discovering a new brand or product while browsing in-store, 31.5% of shoppers immediately purchase the item, compared with 19.1% on retail sites and 10.4% on brand sites. Executive Summary.
Report
| Nov 6, 2023
For more insights and key statistics on the biggest trends in today’s most disruptive industries, subscribe to our Chart of the Day newsletter. Key stat: Gen Z consumers of beauty and skincare products are most attracted to brands for their pricing (48%), samples (46%), and sustainability (44%), according to Bolt.
Article
| Jul 5, 2023
For more insights and key statistics on the biggest trends in today’s most disruptive industries, subscribe to our Chart of the Day newsletter. Key stat: 42.4% of US Gen Z banking consumers would consider their proximity to ATMs as a factor before choosing a new bank, while 28.8% would consider their distance to a branch, according to our survey.
Article
| Dec 20, 2023
Key Question: Who are the key players in the attention space and how can brands leverage their offerings? Key Stat: Nearly half (47%) of buy-side decision-makers expected their organization to focus somewhat or significantly more on attention metrics in 2024, according to a November 2023 Interactive Advertising Bureau (IAB) survey. Executive Summary. Attention goes beyond viewability.
Report
| Sep 25, 2024
In this podcast episode, host Rob Rubin, alongside our analysts Lauren Ashcraft and Maria Elm, unveil the findings of ĢAV’s latest mobile banking app benchmark report. They delve into the frontier of banking technology, spotlighting the breakthrough features that are shaping the industry this year. The discussion pinpoints the five key features that consumers consider indispensable and unpacks the potential game changers that may take center stage in the future of mobile banking.
The episode also introduces a new segment titled "Who Ranked Best," where the team provides a detailed ranking of the top 10 banks, with an in-depth analysis of what sets the top five apart. This engaging conversation is packed with vital information for both consumers and industry professionals looking to stay ahead in the dynamic world of mobile banking.
Tune in to explore:
- The cutting-edge features that are redefining user experience in mobile banking apps
- Consumer favorites: The top five features you should look for in your mobile banking app
- The future of mobile banking: Innovations that are on the horizon
- Exclusive rankings: Find out which banks are leading the mobile banking sector in "Who Ranked Best"
- Expert commentary from Rob Rubin, Maria Elm, and Lauren Ashcraft, providing in-depth analysis of the report's results.
Audio
| Mar 5, 2024
US adults spend 2 hours and 15 minutes (2:15) per day with CTV, an 8.3% increase YoY. But CTV is under indexing when it comes to advertiser spend, primarily due to a shortage of inventory and because what is available is expensive, said our analyst Yoram Wurmser.
Article
| Aug 20, 2024
Key Question: What’s the opportunity for social commerce in the UK—and where should retailers invest? Key Stat: Some 36.1% of 18- to 34-year-olds in the UK have made a purchase on TikTok recently. Executive Summary. Social commerce is a latent opportunity for UK retailers. The UK leads the rest of Europe in social buying—but it has the lowest proportion of retailers selling via social.
Report
| Dec 1, 2023
Key stat: 87% of US browsers could become cookieless long term, according to our analysis of StatCounter data. Beyond the chart:. Less than 1 in 5 (17%) US consumers say they always accept third-party cookies when given the choice, per a July 2024 ĢAV survey.
Article
| Aug 20, 2024
I think it's interesting that you've seen some of the companies that maybe are encroaching on agency space trying to rely less on those top of the pile agencies.
Audio
| Dec 24, 2024
Respondents to the online survey were selected to align with the US population on the criteria of age (among ages 15 to 77), gender, household income, and region. The survey was fielded by a third-party sample provider. Data has a margin of error of +/-2.5 percentage points at the 95% confidence interval. Survey Demographics. Source. JPMorgan Chase.
Report
| Nov 30, 2023
Books cost 15 to 20 something dollars on average new from store. Marcus Johnson:. New. Yeah, yeah. Daniel Konstantinovic:. Everyone should get a library card, by the way. Marcus Johnson:. That's the truth. Daniel Konstantinovic:. And so this, paying-. Marcus Johnson:. I don't actually have one, but I should get one. Daniel Konstantinovic:.
Audio
| Nov 7, 2023
Key Question: What is the audience for in-app advertising in ride-hailing apps and cars? KEY STAT: Uber will hit a new record for users in 2023, but Lyft will hit its own record in 2024. Executive Summary. Ride-hailing usage will continue to surge even after recouping pandemic losses. The US user base grew by 10.1% in 2023, representing an addition of 6.6 million users.
Report
| Oct 31, 2023
Can't go longer than 15 minutes without Stuart who runs the team and Victoria who edits the show talking about food. These two. Anyway, today's real topic, how to make your brand the right amount of safe. In today's episode's, first in the Lead we'll cover brand safety.
Audio
| Apr 18, 2024
Breaking it down: CEO Brian Doubles highlighted product diversification and 15 new or renewed partnerships—including with the two largest US dental associations—during Synchrony’s earnings call. He praised health and wellness as a bright spot, noting that the category’s purchase volume grew 19% YoY.
Article
| Apr 24, 2023
The livestream episodes ranged from 15 to 30 minutes and featured both internal employees and external partners like influencers and celebrities. The Fresh Market partnered with Firework to launch its shoppable video live commerce retail media network, which features prep tutorials and chef-developed recipes.
Article
| Jan 2, 2024
Respondents to the online survey were selected to align with the US population on the criteria of age (among ages 15 to 77), gender, and household income. The survey was fielded by a third-party sample provider. Data has a margin of error of ±2.6 percentage points at the 95% confidence interval.
Report
| Nov 20, 2023