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In the UK, the Competition and Markets Authority will likely go into 2025 with new enforcement powers under the Digital Markets, Competition, and Consumers Act. Kids鈥� online safety is a top priority for legislators, conservative and progressive alike.

The beauty brand No7, owned by Walgreens Boots Alliance, is a household name in the UK. Boots鈥� home market has pursued widespread distribution in the US through Walmart, Target, Ulta Beauty, and Amazon, and expanded its brand marketing by partnering with American actress Elizabeth Banks since 2023 to launch new products and build awareness in the US.

France鈥檚 relative digital immaturity is shifting, with digital advertising growth leaving traditional channels behind. Retail media is leading the way, and Amazon is benefiting the most, with the creation of the new triopoly.

Netflix鈥檚 time spent exceeds its ad revenues the most. YouTube leads in time spent and ad revenues. Amazon will make a big splash in streaming advertising.

Methodology: Data is from the May 2024 Klaviyo and Qualtrics "The AI Trends Report For Ecommerce Marketers." 1,510 ecommerce marketers in Australia, France, New Zealand, the UK and the US were surveyed during February 2024. All respondents use AI in a work capacity.

Key stat: Marketers are actively using emerging social platforms. 82% are either already posting on or planning to build a presence on Bluesky, while 80% of marketers are either posting on or planning to build a presence on Threads, according to a Sprout Social survey of marketers in the US, UK, and Australia.

Over half of US and UK adults research and buy products online via a retailer鈥檚 website, per Coveo. More than a third (37%) take a slightly different approach, researching products on a retailer鈥檚 website but waiting to buy them in a physical store.

Ecommerce was 45.9% of China's 2023 retail sales, while the UK was at 29.6%. The US, in comparison, was at 15.6%, per our forecasts. Everyday essentials will continue to be an ecommerce growth driver, reflecting the lingering effect of pandemic spikes.

Ecommerce payment preferences vary country by country, but digital wallets now lead in Denmark, Germany, Ireland, Italy, Spain, and the UK, giving them the biggest overall share of European ecommerce transaction values, per a March 2023 report by FIS.

Prime Video ads will start out in the US, the UK, Germany, and Canada in early 2024, then expand to France, Italy, Spain, Mexico, and Australia later in the year, according to a company statement. As Amazon expands Prime Video ads, these markets will offer even more opportunities for advertising. 4. Other platforms have had success introducing ads.

Sora isn鈥檛 available in the UK and the EU, and complex regulations could prevent it from being offered at all. The competition: While a 20-second video clip is no feature-length film, Sora鈥檚 content capabilities surpass competitors鈥� offerings. Adobe鈥檚 generative AI (genAI) tools include a text-to-video and an image-to-video tool that can each create up to 5 seconds of content.

On the other hand: Amazon is bulking up its fulfillment services, too. The ecommerce giant has relaunched its ground shipping service, Amazon Shipping, and reopened its Seller Fulfilled Prime program, which allows merchants to use logistic services other than Amazon鈥檚 own to deliver goods.

The capability works across all of the delivery company鈥檚 apps and websites, which include Grubhub in the US, Just Eat in the UK, Lieferando in Germany, and delivery brands in 16 other countries. Marketers will have access to over 82 million active customers worldwide.

Sales fulfilled via click and collect are growing faster than total ecommerce sales in the UK as cash-strapped consumers avoid delivery costs and retailers race to make their services faster, cheaper, and more efficient.

As the cost-of-living crisis continues, the British Retail Consortium has warned there may be 鈥渕ore gloom than glitter鈥� this Christmas. With families preoccupied with making ends meet, what can retailers expect from the festive trading period? This Analyst Take will explore how shopping habits might change, what will happen to total spend this holiday season, and how retailers can maintain loyalty and attract new customers amid inflation.

Matches, which stocked more than 600 luxury labels at its peak, collapsed and shut down in mid-2024 after being bought in a fire-sale deal by British retail group Frasers. The US will lag the global average for luxury sales growth. Modest gains will follow 2023鈥檚 contraction. In 2024, US luxury sales growth will track overall US retail growth.

Amazon will get a growth boost from its OTT video service. Amazon will benefit from a new kind of growth model in 2024, thanks to its ad-supported video-on-demand initiative with Prime Video. By the end of the year, Amazon will have transitioned most of its OTT viewers to an ad-supported subscription tier in the US, Canada, Germany, the UK, France, Mexico, and several other major markets.

This year, the country will overtake South Korea in ecommerce penetration to clinch third place in the global ranking鈥攂ehind only China and the UK. Indonesia鈥檚 ecommerce growth is being steered by several incredible regional tech giants. Regional titans鈥� austerity measures will stunt digital commerce growth. The blistering growth of the pandemic era is already behind Indonesia.

And Carina, the UK, this incredibly advanced mature e-commerce market, Amazon's slightly less dominant here, is it? Carina Perkins:. Slightly less, but to be honest, it's not a wildly different picture to that in the US. So we put Amazon share at 29.3% of total UK e-commerce sales. So it has a pretty big grip of the market.

Amazon will make a big splash in streaming advertising. In September, Amazon announced that Prime Video will have ads by default beginning in early 2024 in the US, UK, Germany, and Canada. The move could shake up the market. We don鈥檛 forecast Amazon鈥檚 CTV ad revenues.

Social commerce has yet to reach its potential in the UK. Social buying is still on the rise鈥攁nd there is plenty of headroom to grow spend.

Methodology: Data is from a February 2023 Metapack report titled "Ecommerce Delivery Benchmark." 8,000+ adults ages 18+ in Australia, Canada, France, Germany, Italy, Spain, the UK, and the US were surveyed by Retail Economics during November 2022.

On today's podcast episode, we discuss the reasons that retailers are launching new store formats, what those layouts look like in the US vs. the UK, which ones are working, and which ones are not. Join our analyst Sara Lebow as she hosts analysts Carina Perkins and Zak Stambor.

In January 2024, Amazon abandoned its acquisition of iRobot amid regulatory scrutiny. And it鈥檚 not just the biggest platforms withdrawing deals鈥擜dobe鈥檚 acquisition of Figma also fell apart after investigations by UK and EU regulators and expected intervention from the FTC. Big Tech faces four ongoing antitrust lawsuits from the US government. US v. Google (search).

Amazon and Sweetgreen find the tide has turned on positioning themselves as tech companies. Global Retail Ecommerce Forecast 2023. Yesterday鈥檚 Chart of the Day: The Gen Z gap.