蘑菇AV

Monthly transactions hit 3 billion in March, and cash transfers top credit card payments, according to the Central Bank of Brazil. And being cheaper than traditional card payments for merchants has helped it become the most used payment method in Brazil, per the central bank. Why the tie-in makes sense:.

Brazil will remain the largest market for Mercado Libre (鈥淢ercado Livre,鈥� in Portuguese) in Latin America by total online sales volume, despite its slightly slower 18.0% growth rate. It will represent nearly half of Mercado Livre鈥檚 regional business this year, or $19.05 billion (BRL 98.35 billion). Mercado Livre will fare better in Brazil than previously expected.

At 5:14, it is second highest in the world behind Brazil and the Philippines (both at 5:26). South Africa leads the region in music/audio penetration. At 82.8%, the country leads by nearly 6 percentage points (UAE follows at 76.4%). South Africa spends at least 30 minutes more watching broadcast TV than the rest of the region.

Visa will reportedly buy Brazil-based paytech Pismo in a deal that could top $1 billion later this month, people familiar with the matter told Bloomberg. And Fiserv is exploring takeover opportunities to grow its merchant-focused arm, Clover, and to add new services, per Payments Dive. What do Visa and Fiserv stand to gain?

Brazil. Blake Droesch:. South America. Suzy Davidkhanian:. South America. You guys are good. And I see the time ticking, so I can't go through how there are 6,000 estimated varieties of coffee and what happens with decaf coffee with the caffeine that they've extracted. So I will leave you with, do you know where coffee originated? So there's a region called Kaffa, and it is Ethiopia slash-.

The nuances of Latin America鈥檚 retail ecommerce market can be better understood by a closer examination of four countries鈥�Brazil, Chile, Colombia, and Mexico鈥攁nd the unique individual market dynamics at play. Brazil: A Challenging Macroeconomic Landscape Put a Damper on Digital Sales Growth. High inflation in Brazil continues to erode consumers鈥� purchasing power.

Globoplay looks beyond Brazil to find new subscriber growth. Like others, it has also faced an uphill battle in attracting new users to its streaming platform.

The same will occur two years later in Brazil, at which time TV outlays will only be greater than video in three of the 10 markets we track: France, Germany, and Peru. Brazil will be a leader in spending on the global stage. It will contribute to some of the highest levels of video ad spending dollars among the 10 video ad markets we forecast this year.

It's incredibly popular in markets like India and Brazil. And I think it also paired with... The adoption of WhatsApp paired with people's initial access to the internet for the first time.

While conversational commerce has not gained traction in the United States and Europe, Meta is wise to see if it can gain a foothold in Brazil, India, and other markets.

Respondents were from Argentina, Australia, Austria, Brazil, Canada, China, Czech Republic, France, Germany, India, Italy, Malaysia, Morocco, Netherlands, Nigeria, Poland, South Africa, Spain, Sweden, Thailand, Turkey, UAE, UK, and US.

Brazil, Mexico, and Argentina will see similar levels of growth in the coming years, but Brazil will lead the pack. By the end of our forecast period, Brazil will have 89.1 million sub OTT users, an extremely large figure that will put the country close to the rarified air of the mega-markets of China, India, and the US.

Globoplay bucks this trend only in Brazil. The platform was the fourth-most popular service there, with 20.7% of paying subscribers. It came in ahead of YouTube Premium (19.6%) but behind Disney+ (21.7%) and Amazon Prime Video (33.7%). For reference, nearly three-quarters (72.8%) of those in Brazil subscribed to Netflix鈥攖he third highest, after Argentina (85.2%) and Uruguay (84.6%).

Why it matters: With numerous brands already running RCS campaigns globally, especially in Android-dominant markets like India, Brazil, and Mexico, the US should see a surge in RCS adoption following the iOS update. This shift will not only improve communication but offer marketers a powerful tool to enhance customer interactions and achieve better outcomes.

As of mid-2022, 70% of adults in Brazil had used Pix, Banco Central do Brasil reported鈥攁 likely contributor to waning debit volume. As acceptance grows and the central bank continues to invest, Pix could erode card use in the market and hinder networks鈥� merchant relationships. Countries are also linking their domestic systems, circumventing multinational titans.

Mercado Libre鈥檚 market share in all of Latin America will be just under 21% this year, but the share in its largest market, Brazil, will exceed 30%. Alibaba, Amazon, and Mercado Libre dominate different regions of the world. The three top marketplaces do not compete for similar market share in any country. China is in a league of its own.

Shein鈥檚 growth strategy: Shein is increasingly focused on rolling out and growing its online marketplaces, which recently launched in Brazil and the US. The marketplace has roughly 6,000 active sellers and accounts for about a third of the Brazilian total gross merchandise value, according to the letter.

In November 2022, Netflix debuted its cheaper, ad-supported streaming tier in 12 key growth markets; Mexico and Brazil were among them. While much hype surrounded the launch, current subscribers in Latin America overwhelmingly said they prefer an ad-free viewing experience, according to a November 2022 survey by Livepanel.