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In today鈥檚 episode of The Banking & Payments Show podcast, we talk about who the BaaS compliance crackdown will hit the most, why Walmart and Amazon will pilot pay-by-bank at checkout in 2025, and how consumer privacy will change under a second Trump administration. Join the discussion with host and Head of Business Development, Rob Rubin, and Principal Analysts Tiffani Montez and David Morris.

BNPL loans can be accessed at the point-of-sale (online or in-person), usually via a BNPL loan provider's branded app, via a merchant's website or app, or via proximity mobile payment apps like Apple Pay and Google Wallet. Examples include Affirm, Afterpay, Klarna, Zip, and PayPal's BNPL service. Some short-term, no-interest loans can be accessed only at retailers.

Despite rapid digitization, providers shouldn鈥檛 close their retail doors just yet

From a slew of major partnerships to our forecasts for slower user growth, we look at the biggest BNPL trends of 2024鈥攁nd what they mean for 2025.

While it still faces hurdles, the company鈥檚 finances have improved markedly鈥攕etting it up for a strong IPO in 2025

Big Tech battled Europe鈥檚 new rules in 2024: Apple opened its ecosystem to comply with DMA while Meta faced fines and scrutiny over data use and subscriptions. We can expect continued stringent regulations.

Digital wallets are solving this with passwordless checkout, which will likely become the industry norm

Companies implemented the tech for hyperpersonalization, AI chatbots, fraud prevention, and other use cases

Over half of proximity mobile payment users are under age 35, and about 1 in 5 are Gen Zers. And newly introduced features will make wallets more important than ever to merchants. To view the full forecast, click here. TikTok is mainstream. Adult TikTok users will spend 18 minutes daily on the platform in 2024, per our forecast鈥攁 number that has steadily risen since its blockbuster 2020.

In the third of five reports in our 鈥淧ayments Ecosystem 2024鈥� collection, we unpack how the lines between POS hardware and software are disappearing as providers push the innovation envelope.

Big Tech will likely challenge the rule in court. Trump鈥檚 second term could also make the rule short-lived

In the fourth of five reports in our 鈥淧ayments Ecosystem鈥� collection, we look at what鈥檚 influencing growth across P2P, remittance, bill pay, payroll, and B2B transactions鈥攁nd what it means for payment providers.

European Mobile Payment Systems Association (EMPSA). European Parliament. European Payments Initiative. FIS. La Retail Tech. Meta. OpinionWay. Snap Inc.

EWS is expanding the digital wallet鈥檚 merchant network, but it will need to score some bigger names than GNC for the wallet to make real headway.

But fraud still remained rampant across the holiday weekend, showing payment providers have more work to do to step up their protections

The company used its two-sided network to capitalize on the holiday weekend

Modern card issuers will grow alongside mobile payment services transaction value. Mobile payment services can use modern card issuing to seamlessly scale and incorporate cards into users鈥� digital wallets. We expect US proximity mobile payment transaction value to jump at an 18.6% average annual rate from 2023 to 2027, hitting $1.094 trillion.

KEY STAT: P2P mobile payment providers have ample room to grow in Canada: Two-thirds of the population are still nonusers. But it will be slow going, with YoY growth expected to slow from 4.5% in 2023 to 1.9% in 2027. Executive Summary. The number of P2P mobile payments users in Canada will grow tepidly through 2027鈥攗nless providers fine-tune strategies.

Payment providers are tapping genAI to personalize marketing offers and virtual assistants while streamlining customer checkout. These tools could help providers monetize transaction data and help merchants drive sales.