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On today's episode, we discuss whether there's room in people's streaming lives for the new service "Max," the significance of Montana preparing to become the first state to ban TikTok, why Expedia wants ChatGPT to be your travel advisor, a March Madness finals ratings surprise, YouTube TV launching its multiview feature, where the tradition of sports jersey numbers being retired came from, and more. Tune in to the discussion with our forecasting writer Ethan Cramer-Flood, director of Briefings Jeremy Goldman, and director of forecasting Oscar Orozco.

On today's episode, we discuss password sharing and live sports on Netflix, what the definition of "convenience" is, if awards shows have turned things around, where we spend time with connected devices, sweetgreen's plan to automate all stores in five years, who invented the card game Uno, and more. Tune in to the discussion with our director of forecasting Oscar Orozco, vice president of Briefings Stephanie Taglianetti, and analyst Max Willens.

For awards shows and sports, real-time engagement is everything鈥攙iewers expect flawless live streaming, not just a replay. The Oscars meltdown is part of a broader trend of technical failures in live streaming. As platforms continue to replace traditional TV, ensuring reliability will be essential to retaining subscribers and securing exclusive event partnerships in the future.

On today's episode, we discuss how recent YouTube TV price hikes will affect subscriptions, whether streaming TV actually costs less than cable, and if a sports streaming hub is a viable product. "In Other News," we talk about what Roblox's new ad rules will do to the metaverse and why Walmart+, Walmart's membership program, is resonating with high-income shoppers. Tune in to the discussion with our analyst Daniel Konstantinovic.

Prior to TikTok Shop鈥檚 launch last September, live shopping platform Whatnot earned nearly 100% of social shopping gross merchandise value in 2023, according to a recent Earnest Analytics report. What鈥檚 Whatnot? Whatnot is a livestream marketplace platform, specializing in the sale of collectibles including sports cards, sneakers, comics, and vintage clothing.

Nike鈥檚 close connections to sports and sneaker culture keep it on the top of Gen Z鈥檚 list of favorite brands while its cutting-edge sneaker technology makes the brand a must-have for runners. But Nike must use a mix of D2C and wholesale commerce if it wants to defend its title from the competition.

On today's podcast episode, we discuss how all the different TV terms fit together, to what degree subscription revenues are moving from pay TV to streaming, who's winning the "digital pay TV" race, and how the new sports streaming service from Fox, ESPN, and Warner Bros. Discovery could change everything. "In Other News," we talk about what a new sponsor logo placement from the WWE will look like and how the US ad market is getting on to start the year. Tune in to the discussion with our analyst Ross Benes.

On today's podcast episode, we discuss what happens now that the TikTok ban bill has been signed into law, whether AI is ready to significantly change search, the likelihood that Threads ads will be a hit, what social commerce's ceiling will be, the WNBA and the sports gender pay gap, and more. Tune into the discussion with analysts Jasmine Enberg, Minda Smiley, and Max Willens.

On today's episode, in our "Retail Me This, Retail Me That" segment, we invent a new sport called the "National Retailers League," where we look at how retailers stack up against each other across different areas. Then, we examine the battle between the top 15 retailers for online dollars and hand out some awards based on fulfillment experience, the best mobile app, and internet innovation. Join our analyst Sara Lebow as she hosts vice president of content Suzy Davidkhanian and analyst Blake Droesch.

21% of marketers worldwide will revolve US sponsorship efforts around the Olympics this year, putting it ahead of the NFL (20%) and NBA (18%), per January 2024 data from Genius Sports.

"We looked at this timeline between 2002 and today, and there were persistent hits throughout music, sports, culture more broadly, of people talking about us, wearing us," said Kristen D'Arcy, CMO at True Religion, on a recent episode of "Reimagining Retail."

The sports rights spending of subscription OTT services will increase by more than $3 billion this year to reach $8.5 billion worldwide, according to Ampere Analysis. Their monthly viewership will also grow, per our forecast, surpassing 2 billion for the first time in 2023.

奥辞尘别苍鈥檚 sports are fast becoming a lucrative opportunity for many brands, helped by the rising popularity of the WNBA and other leagues. Nike made female athletes the centerpiece of its Super Bowl ad, its first in nearly 30 years鈥攁 clear sign of its focus as it tries to reboot sales.

Sports channels have also seen a notable 105% increase. An opportunity for advertisers: The breadth of niche content and channels available on FAST services makes it a valuable channel for marketers looking to target specific audiences. The number of US FAST viewers is expected to reach 115.6 million in 2025, per our forecast.

NBCUniversal and Fox inked a landmark deal to air the Super Bowl on both Telemundo and Fox Deportes, potentially allowing the game to reach more Spanish-language consumers than ever鈥攙iewers who are highly engaged with sports and hold significant buying power.

Snap is increasingly positioning itself as a go-to platform for sports-related advertising, with brands like Uber Eats, Nerds, and DraftKings leveraging Snapchat's AR and creator tools around the Super Bowl. If Snap can establish itself as a key player in sports marketing, it could unlock a lucrative ad category.

It has also expanded stimulus measures to include mobile phones and other electronics, while local governments are handing out hundreds of millions of yuan in consumption vouchers to boost dining, hospitality, cinema, and sports spending.

The move rekindles interest among Gen Xers who remember Reebok鈥檚 heyday as a trendy sports brand. Listen to the full episode. This was originally featured in the Retail Daily newsletter. For more retail insights, statistics, and trends, subscribe here.

Some may catch only a few shows or sporting events each month, but others鈥攑articularly older cohorts鈥攕pend an enormous amount of time consuming traditional linear TV. No individual digital media option is as popular among its user base as TV is among its viewers. Active radio listeners are also still quite dedicated to their radios.

A plan from New York-based regional sports networks YES and MSG to combine their services (while this content will be featured in one app, it is bundle-adjacent). Venu, an upcoming sports streaming, bundle-adjacent service featuring programming from Disney, Warner Bros.

Let me, I can smuggle in an additional data point because the live sports component is why those that are growing are growing. So we've got Peacock and Amazon Prime Video are the ones that are starting to take share, and Netflix is losing share, and then you can pretty much entirely ascribe that to live sports. (11:10):.