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Digital wallets will approach half of POS transaction value share by 2027.

But the social media platform may struggle to get its users on board unless it can differentiate the P2P service from its peers

Retailers need to take note—not having a customer’s preferred payment method can increase cart abandonment

The move can bring in more volume on PayPal’s cards and enhance consumer loyalty

The license was approved just days after the country’s regulated market opened, making Paysafe a first mover

While BNPL losses remain low, consumers may be overextending themselves, making it harder for consumers to pay off their growing credit card balances

Despite delays, Apple can benefit from its extensive user base and merchant acceptance to build BNPL success.

The EU is ramping up its efforts in an antitrust probe into Apple Pay. But the Big Tech firm’s loyal customers should shield it from potential fallout.

While it still faces hurdles, the company’s finances have improved markedly—setting it up for a strong IPO in 2025

US digital commerce platforms will process $471.37 billion of their own payments by 2026. As a result, they’ll enjoy stronger customer relationships, added revenues, and cross-sell synergy.

The tie-up will bring the BNPL provider to a bevy of merchants’ checkout pages—whether they like it or not

While the lawsuit may not go anywhere under Trump’s CFPB, the P2P platform’s continual fraud concerns may damage its reputation

The deal highlights providers’ efforts to keep up with the growing demand for EWA

This year, most buyer and sales growth will be driven by TikTok Shop, which will convert over 40% of TikTok users into buyers. Social commerce and retail media will converge as Amazon’s ad partnerships with the social platforms start to pack a punch.

From a slew of major partnerships to our forecasts for slower user growth, we look at the biggest BNPL trends of 2024—and what they mean for 2025.

Visa will also expand the offering to more use cases—like gig, creator, and marketplace payouts—and to more digital wallets, neobanks, and payment apps. Will it succeed? Visa+ solves many of the participating wallets’ pain points. Interoperability has been missing from the P2P space, causing friction for consumers. But Visa+’s convenience and simplicity can lead to greater use.

PayPal wants to build out its digital wallet and strengthen its peer-to-peer (P2P) payments value proposition by streamlining customer onboarding and reducing payment declines. It will also expand its unbranded checkout offerings, like the PayPal Commerce Platform. Related content: Check out our PayPal report to learn about the key factors influencing the firm’s growth.

Digital wallet. The partnership will also help drive more volume through the Venmo and PayPal apps, which may also increase engagement—something the firm has been working on improving. The firm’s transactions per active account—which it uses as an engagement metric—grew 13% YoY in Q4. Braintree. Live Nation will help bolster Braintree’s processing volume.

As fraud protection programs get more sophisticated, fraudsters are changing tactics and focusing on people-centric scams

Paze could therefore cut into the market share of other digital wallets like Apple Pay or PayPal. Paze’s features will also likely become the new norm among wallets, forcing competitors to innovate to keep up. Our take: While Paze’s rollout is taking longer than we anticipated, its impact on the industry will still be impressive. It will become a fierce new competitor for Apple Pay and PayPal.

The brands built on their previous BNPL partnerships, bringing Affirm’s product to Amazon Pay to grow the buy button’s reach

It added Apple Pay as a payment option for Advanced Checkout and introduced new features to streamline customer checkout.

Apple’s product strength and established wallet reach will make the solution a prime competitor in a crowded market.