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They were the top five most on the rise. The top five most losing momentum. So the bouquet toss was up there. Handing out wedding favors, that's down. Creating a wedding hashtag is down. Having a day-after brunch for guests is down. That's a shame. And then wedding party members wearing the same outfit design. Thank goodness that's down. blake droesch:. What about big cakes? marcus johnson:.

To me, when you think about, one of the writers of this piece equated AI to sort of how the internet evolved, the internet obviously evolved and became a fundamental part of everyday life over a period of, I think you could say about 15 years, but that really a lot of hardware implementation. AI is not going to need that.

Mobile time spent and penetration rank near the top. Smartphone adoption is high, at 98.6% across the region, second only to Latin America. Price points are low for smartphones—unlike ownership of more expensive devices, which differs dramatically between low- and high-income internet users. Time spent with media in the region strongly favors mobile.

Retailers are bolstering their healthcare services by spending billions on provider groups and platforms. Retail health players and traditional providers will need to differentiate their offerings to stay on top of the competition.

So young people like stores, it seems. 42% of US Gen Z clothing buyers said browsing in store, their top discovery channel, more than brand sites and apps, social media, family and friends, word of mouth. That's according to our September survey.

US sports betting will be an $11 billion business this year, according to us, growing to 15 billion next year. That's in sports betting revenues. Daniel Konstantinovic:. The other side of it is that Disney is this family-friendly company. And they're very protective of their image. And yet, they are getting into gambling in a pretty serious way.

That 15 billion is 20 times higher than the same period for them two years ago. Each of the last two years the company's made just under 30 billion, expected to double that this year. So just extraordinary. Hard to wrap your head around growth. But that is all we have time for the lead. We'll leave Nvidia there. (19:15):. Time now for the fourth quarter of the show today in other news.

Key Question: Which app categories have the largest audience today, and which will grow fastest over the next four years? KEY STAT: In 2023, 11 app categories will top 100 million US users each. Executive Summary. Grocery will continue to be the fastest-growing app category in the US.

It doesn't crack the top 10, but you can get the Eurostar to the Netherlands. Is that what you're talking about? Rajiv (01:21):. Yes. Marcus (01:21):. The train that goes, yep. Rajiv (01:23):. I've taken it. That's why it was my guess. Marcus (01:25):. Okay. Yeah, no, it's a good guess. That's just outside the top 10. Rajiv (01:29):. Okay. Marcus (01:29):. So China.

Key Question: How much will US advertisers spend on Connected TV (CTV), and how does that compare with US time spent with CTV? KEY STAT: YouTube accounts for more than 20% of ad revenues and time spent with CTV in the US. Methodology for our graphic: Revenue data came from our March 2023 US CTV ad spending forecast. Our forecast includes digitally sold ad inventory that appears on TV screens.

Zak says 18, Ross says 15, and Stephanie says 15, and the answer is 11%. 11%. Stephanie and Ross, they tie. I believe it's three points each for them, James, and then that means that Zak technically is second, so he gets two. Zak Stambor:. Okay, there we go. I'll take that. Marcus Johnson:. You get two. Zak Stambor:. Take the win. Marcus Johnson:. Yep. Yeah, so 11%.

I'm so glad you brought that up, because the e-commerce growth, while strong in comparison to then, is relatively slow compared to over that 15-year spectrum. I looked into it, I think it would be the 12th-fastest growth. So e-commerce is slowing relatively speaking compared to historical standards. Sara Lebow:.

So I would hope if we whittle that down to 10 to 15, my bet though is it'll be down to 20. We'll lose 52 of those 72 for sure. And I think that's a really good thing to happen for us. Evelyn Mitchell:. Yeah, I hope so. I think that'll make it a lot easier for everyone to even approach this space.

Yeah, 15 seconds is an awkward amount of time because it's not long enough to go get a drink. But it feels too long to sit there and maybe watch it if you're not interested in the ad. Yeah, YouTube on TV is a more traditional experience was my takeaway.

Soon after GDPR became a topic on organization's minds five years ago, privacy reform in Canada has been shot to the top of the legislative agenda. Sad to say that that privacy reform has not been enacted as of this year, 2023.

On today's podcast episode, we discuss the unofficial list of the most interesting retailers for the month of November. Each month, our analysts Arielle Feger, Becky Schilling, and Sara Lebow (aka The Committee) put together a very unofficial list of the top eight retailers they're watching based on which are making the most interesting moves: Who's launching new initiatives? Which partnerships are moving the needle? Which standout marketing campaigns are being created? In this month's episode, Committee members Analyst Arielle Feger and Senior Analyst Sara Lebow will defend their list against Vice President of Content Suzy Davidkhanian and Senior Director of Briefings Jeremy Goldman, who will dispute the power rankings by attempting to move retailers up, down, on, or off the list.

Okay, so I have to say digital shopping is their top digital habit, which makes sense. It's been that way for a long time. It definitely sped up during the pandemic.

Arian Campo-Flores and Patience Haggin at the Wall Street Journal pointing out that of Twitter's former top 100 advertisers from before Mr. Musk bought the company, 37 of the top 100 appeared to spend nothing on Twitter ads in Q1, according to Sensor Tower.

I think for this research it was 15 to 26. Marcus Johnson:. Okay, so 15 to 26. Minda Smiley:. That was the methodology we used. It does seem to kind of differ-. Marcus Johnson:. Can vary, okay-. Minda Smiley:. ... depending on. But yeah, teens and young adults, I guess it's fair. Marcus Johnson:. Okay.

Because if you look at, this article has a list of the top, so Global Box Office Sales, Top US releases 2023, and it's Barbie number one, which again, that's a known franchise. That's not like a brand new thing, it's a known franchise. I mean, in terms of it being a brand.

And then there are all these other factors like social is going pretty strongly too, but I'm not going to get into that since I think you just wanted to top three. Marcus Johnson (08:25):. Yeah, no, it's a good top three 40% economy, 30% video ad spending, and then 30% retailers as a buyer of ads and also retail media as well in that final 30% that you mentioned.

With its pixelated blocks, takes the top spot, 2011. So, that has 238 million units. Grand Theft Auto V in second place has 175. So, way behind. Nintendo has 11 of the top 20 best-selling games. Rockstar in second place has just two, basically all the good ones are Nintendo, pretty much. But yeah, Minecraft up top. Should it be? Paul Verna:. This is global? This is global, not US? Marcus Johnson:.

There's 18% share of digital ad pie in the US for Meta, 15, just three points less, for Amazon in two years time. Two years ago, it was half the size. Put another way, Meta, obviously, is Facebook and Instagram and others, but mainly those two, Amazon already makes more money from ads than Facebook. It feels like that is a fourth pillar, no? Blake Droesch (05:52):. Yeah.

Taking Proscar, which is kind of the leading drug prescribed for that, can cause hair growth. And finally, vanishing fingerprints. So there's a drug that they will sometimes give to people who are trying to-. Marcus Johnson:. Trying to rob a bank? Max Willens:.