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CNN said Originals, joining current FAST offerings CNN Headlines and CNN Fast, is available on Amazon Prime Video, Freevee, Fire TV, and Plex. Roku Sports Channel will be accessible on Roku devices, Fire TVs, and Samsung and Google TVs.

And they're going to be streaming games starting from next season, 2025/26 on Prime Video, where the company also streams some NFL games. And this year began to show hands on the service to what Jeremy was saying. So that's a huge driver of this. Marcus Johnson (17:55):.

Amazon tries to expand Whole Foods鈥� appeal: It added a micro fulfillment center to one site so customers can pick up an array of items when they shop.

India鈥檚 festive season kicks off on a high note: Strong early spending is a promising sign for brands like Apple and Amazon India that are investing heavily in the rapidly growing market.

The proliferation of loyalty programs has heightened competition, so retailers will have to dig deeper into their customer data to drive active participation.

In 2024, Prime Video users in the country will either have to pay more for an ad-free service or else begin receiving ads on the cheaper tariff. Netflix and Disney have begun to see success with this strategy, and there鈥檚 no reason to believe Amazon won鈥檛 either. The FAST landscape will continue to develop and expand. The UK remains some way behind the US in terms of available FAST channels.

But if they are used to just pushing the prime video button on their Roku remotes every morning and there's a newscast or a news program sitting there on the home page, I think a critical mass of them will get used to tapping on it and getting a news download before they settle into watch The Boys or whatever it is. Marcus Johnson:. Mm-hmm.

Consumer behaviors will be shaped by continued uncertainty, heightened in an election year, and cultural trends spilling over into commerce (think Krispy Kreme and Ozempic). Retailers that lean into tech advancements and get back to basics will win.

We don鈥檛 have this much detail for its competitors yet, but we do have forecasts for Amazon Prime Video in eight countries. Comparing the two giants side by side shows that Amazon is more than holding its own. In India, Germany, and Japan, Prime Video will have more viewers than Netflix in 2023. Prime Video trails Netflix in the US, where stalwart Hulu also commands a huge audience.

Our forecast indicates that by 2024, Netflix will boast 180 million viewers, far outpacing its closest rivals, including Amazon Prime Video, Hulu, and Disney+, which are expected to have over 100 million viewers each.

Behind the curve: Despite being launched in late 2022, Netflix鈥檚 ad-supported tier has struggled to compete with newer competitors, namely Amazon Prime Video. Prime Video launched its ad-supported tier this year and is already set to become a major competitor in the subscription, ad-supported video race.

The news: The NBA has finalized new partnerships with NBC and Amazon Prime Video, marking significant changes in its broadcasting landscape. These deals, valued at $76 billion, will see the NBA Finals continue on ABC/ESPN for the next 11 seasons. TNT Sports, a current NBA broadcast partner owned by Warner Bros. Discovery, may still contest these agreements, according to CEO David Zaslav.

Advertising opportunities: Prime subscriber growth bodes well for Amazon鈥檚 ad business, especially following the rollout of the company鈥檚 ad-supported Prime Video tier. Amazon could generate anywhere between $1.3 billion to $3.3 billion in revenues from Prime Video ads this year, according to various estimates.

Amazon made several moves of late to consolidate its dominant position, including bringing ads to Prime Video and launching its own cookieless solution. Like Walmart, Home Depot, and a growing assortment of RMNs, Amazon is targeting non-endemic advertisers to capture a larger slice of the ad market.

We don鈥檛 have this much detail for its competitors yet, but we do have forecasts for Amazon Prime Video in eight countries. Comparing the two giants side by side shows that Amazon is more than holding its own. In India, Germany, and Japan, Prime Video will have more viewers than Netflix in 2023. Prime Video trails Netflix in the US, where stalwart Hulu also commands a huge audience. 

The news: Amazon is set to make its upfront week debut on May 14, presenting its extensive streaming portfolio, including Prime Video, Prime Video Sports, Twitch, Amazon Freevee, and Amazon Music, to ad buyers.

It has also been innovating in this space with its Rufus chatbot and Prime comes with free and importantly fast shipping on top of all the other prime benefits like access to Prime Video. I don't think Perplexity will topple Amazon by any means, but I do think Perplexity has a massive opportunity here because Amazon is notoriously an awful user experience.

Prime Video advertising took off quickly. Amazon introduced advertising into Prime Video in January and defaulted viewers into advertising plans. Four-fifths of US Prime Video viewers will be ad-supported this year. Subscription streamers with the most ad-supported viewers heavily subsidize their ad tier.

The company made ad-supported viewing on Prime Video the default for all Prime members, giving it a baked-in audience for advertisements that almost immediately dwarfed Netflix鈥檚 about 22 million ad-supported subscribers. Increasing the gap between ad-free and ad-supported plans continues Netflix鈥檚 existing strategy for boosting ad-supported subscriptions.

Each year brings new premium content offerings鈥攊ncluding Prime Video shows, NFL Thursday Night Football, and Freevee鈥攚hich help keep Amazon shoppers engaged within its ecosystem, responding to advertising, and buying more products. Prime Day delivers a jolt for Amazon鈥檚 advertising business every year.

Most crucially, Amazon Prime Video reported it will introduce ads in 2024, Walmart and NBCU announced a partnership, Roku inked a deal with Best Buy, and Kroger linked up with Disney. CTV ad spending will be nearly twice what we expected for 2025.

Collective time spent with Hulu, Disney+, ESPN+, and Amazon Prime Video exceeds Netflix by just 11%. Seeking profitability, streamers increase subscription prices. Streaming services were busy increasing subscription prices. It has become more expensive to avoid advertising, which is swaying more viewers to put up with ads. Most streaming services increased subscription prices this year.