蘑菇AV

Two solutions to boost sales could be adding inexpensive standard features that feel like luxuries or cutting unnecessary features to appeal to those looking for a simple daily driver. The unknown factor: President-elect Donald Trump. Until Trump takes office, automakers are in a holding pattern as they wait to see if he enacts tariffs on imported goods or eliminates the EV tax credit.

High-income consumers, those earning $150,000+ annually, are charting a unique "discovery-to-purchase" journey that begins in physical stores but frequently concludes in digital channels, according to new 蘑菇AV research. "These consumers demonstrate more technological comfort than their peers," our analyst Paola Flores-Marquez said on the 鈥淏ehind the Numbers: Reimagining 搁别迟补颈濒鈥� podcast. "They're willing to explore multiple channels before making purchase decisions."

More than three-quarters (78%) of consumers viewed fast food as a luxury, an April LendingTree survey of just over 2,000 people found. Those earning $30,000 felt particularly stretched. Households with annual incomes of less than $50,000 were curbing eating out, per an August Ipsos survey.

Our take: Luxury brands or other discretionary spending-focused advertisers might skip out on linear eventually since they don鈥檛 need to reach lower-income consumers, but companies in sectors like consumer packaged goods can still benefit from making inroads with those who refuse to cut the cord.

It has also embarked on several collaborations, which include with Rihanna鈥檚 Fenty x PUMA Avanti sneaker campaign, fashion brand Heliot Emil, and luxury streetwear brand Kidsuper. Looking ahead: The two companies see brighter days ahead.

On today's podcast episode, in our "Retail Me This, Retail Me That" segment, we discuss whether TikTok Shop will face the same challenges as Instagram's social commerce efforts, how much Amazon's partnership with Meta's social media platforms will affect TikTok, and if TikTok Shop is ruining TikTok. Then in a newish segment, "Loyalty Point, Counter Point," we discuss whether Instagram or TikTok has a better overall ecommerce experience. Join our analyst Sara Lebow as she hosts analysts Sky Canaves and Blake Droesch.

And for anyone in our audience who doesn't live and breathe retail media, I'll note that these two powerhouses make up more than 80% of all spending on retail media. (12:06):. So if we read between the lines, the softening of growth sort of signals the upper limit of on-site ad monetization where the majority of retail media ad revenue still comes from.

Because you were in all these different touch points, it really felt like you were, I didn't really think about it as a budget brand necessarily, being bootstrapped quite as much as it was because it had a luxury feel like you would thought about all the different touch points and connecting the stories. Aron North:.

For folks who haven't been paying as close attention to Nordstrom as yourself, Susie, as someone who heads up our retail desk Nordstrom been doing in the last couple of years, what's the vibe, the key highlights of Nordstrom in the past 24 months? Suzy Davidkhanian (13:34):. Department stores are having a tough time, regardless of whether they're middle-of-the-road or luxury.

On today's episode, in our "Retail Me This, Retail Me That" segment, we discuss why beauty is doing so much better than the rest of retail, how we've seen the "lipstick effect" play out, and how beauty shopping habits are changing. Then, for "Pop-Up Rankings," we rank our top four beauty brand marketing strategies other retailers can learn from. Join our analyst Sara Lebow as she hosts analysts Sky Canaves and Carina Perkins.

Even luxury brands see the upside: Both the models and backdrops in Etro鈥檚 spring 2024 campaign were made using generative AI (genAI). But there are also risks to relying too heavily on genAI.

Nearly 4 in 5 consumers (78%) consider fast food a luxury due to its rising cost, per an April survey by LendingTree. Burger King鈥檚 efforts to sidestep the value wars by instead highlighting new menu items like its Fiery offerings failed to resonate with value-conscious consumers, while Popeye鈥檚 lack of meal deals contributed to the chain鈥檚 4% decline in same-store sales.

Airlines leveraging digital surfaces in airport lounges or seat-back screens on planes to reach passengers based on ticket status or destination, e.g., luxury goods advertised to first-class passengers during a flight.