Inflation could rise even higher if Trump makes good on his threat to impose tariffs on Mexico, Canada, and the EU, which could hurt retailers like Levi Strauss that have supplier facilities around the globe. Consumer sentiment is falling. Confidence hit a seven-month low in early February, as shoppers across the political spectrum brace for higher prices, per the University of Michigan.
Article
| Feb 7, 2025
Its Old Navy label gained share with lower-income shoppers in Q4, while Gap won over middle- and high-income consumers.
Article
| Mar 7, 2025
To keep up this momentum, Clover launched in three new markets—Brazil, Mexico, and Australia—in 2024 and expanded its merchant network. In Q4 alone, CloverSport partnered with new venues like TD Garden and the Milwaukee Brewers’ American Family Field. And Clover Restaurant partnered with a hotel operator on 2,000 hotel-based restaurants.
Article
| Feb 6, 2025
More than half (56.3%) of all paid media outlays will go toward digital formats this year—the second-highest share in Latin America after Mexico. This will continue to climb—surpassing 60% in 2027 for the first time—as advertisers prioritize digital-first strategies. Display formats will dominate the digital ad landscape.
Report
| Jul 31, 2025
Best Buy is bracing for potential price hikes due to tariffs on China and Mexico, with CFO Matt Bilunas calling consumer reaction the “giant wild card.” He added: “A lot of price increases are potentially coming throughout the year, and consumer confidence is showing signs of weakness.”.
Article
| Mar 17, 2025
Record holiday sales helped retailers, but purchasing patterns across income groups diverged starkly. Middle- and lower-income consumers grew more selective, carefully weighing where and when to spend amid economic uncertainty. Meanwhile, higher-income shoppers continued to spend freely.
Report
| Mar 19, 2025
“US President Donald Trump’s tariffs will reshape more than a trillion dollars in trade between the world’s largest economy and Latin America, with key partners like Mexico and Brazil at the center of the discussion,” said our analyst Matteo Ceurvels. US-based brands selling in Latin America may see a significant competitive disadvantage compared to companies from countries.
Article
| Apr 4, 2025
They are already sparking layoffs: Stellantis is cutting 900 jobs and pausing production in Canada and Mexico. A big bite out of Apple: In 2023, Apple started accelerating production in India and Vietnam to reduce reliance on China. With those regions no longer serving as viable tariff workarounds, Apple’s cost mitigation options are narrowing quickly.
Article
| Apr 3, 2025
This year, TikTok will pull in 22 times the ad revenues of fellow fast-grower Mercado Libre ($1.02 billion), but Latin America’s largest ecommerce retailer will rapidly ascend the advertising ranks in the coming years. Click here to view our full forecast for digital ad revenue growth by company worldwide. Amazon will get a growth boost from its OTT video service.
Report
| May 29, 2024
Our take: The incoming Trump administration’s mandate to raise tariffs on China, Mexico, and Canada has already resulted in China banning rare mineral imports to the US, putting companies like Nvidia on the defensive. This article is part of ĢAV’s client-only subscription Briefings—daily newsletters authored by industry analysts who are experts in marketing, advertising, media, and tech trends.
Article
| Dec 10, 2024
In response to President Donald Trump’s 25% tariffs on goods from Canada and Mexico, Canada announced a 25% tax on electricity exports to US states on Monday. Then Tuesday, Trump threatened an additional 25% tariff on Canadian imports, set to go into effect today. Canada later backed down on the electricity surcharge.
Article
| Mar 12, 2025
Canada ranked No. 2 globally in cross-border retail ecommerce buyer penetration, according to our December 2024 forecasts. More than half (56.1%) of digital buyers were forecast to make transactions outside of the country (mostly the US) in 2025. But tariffs on US consumer goods and services will reduce demand significantly.
Report
| Mar 24, 2025
The cost of everything from Pandora jewelry to Adidas sneakers is rising: The trend is poised to accelerate as tariff-hit goods arrive at US ports—and shoppers have taken note.
Article
| May 9, 2025
On today’s episode, host Bill Fisher is joined by our analysts Paul Briggs, Matteo Ceurvels, and Carina Perkins to examine what impact global economic turbulence is having on retail and ecommerce in different markets.
Audio
| Jul 31, 2023
Audio
| Jan 29, 2024
Paysafe’s iGaming solution is active in the US, Canada, Europe, and a swath of Latin America including Argentina, Colombia, and Mexico. The company has also been beefing up its iGaming capabilities: It launched a pay by bank option in the US in April to make the deposit and payout process quicker. Paysafe’s Brazil rollout should help it grow in the industry.
Article
| Jan 7, 2025
How we got here: Trump’s shifting trade policies, including tariff hikes on China, Canada, and Mexico, have created market instability. Meanwhile, signs of economic weakness are emerging, such as increasing layoffs, slowing hiring, and eroding consumer confidence. What does this mean for banking customers? Many consumers are panicking:.
Article
| Mar 13, 2025
What retail and ecommerce categories are most exposed to current and proposed tariffs? Most retail sectors will be affected by increased tariffs, but some are more exposed than others, including the following:. Apparel and fashion. In 2024, the EU exported over €5.0 billion ($5.41 billion) worth of apparel and accessories to the US.
Report
| May 16, 2025
The Associated Press was denied access to a White House event after refusing to change the Gulf of Mexico to the Gulf of America, hinting at why some outlets are hesitant to alienate Trump and allies like Musk. Musk sued the World Federation of Advertisers in August over an allegedly illegal boycott of advertising on X (formerly Twitter), which may further contribute to current concerns.
Article
| Feb 19, 2025
The survey was conducted in July 2024 across nearly 6,000 respondents from the US, Canada, India, Brazil, Mexico, the UK, France, Italy, Germany, Spain, Australia, and Japan. Coupons over email: Other studies largely support the GetApp findings.
Article
| Oct 7, 2024
Mexico, which faces a potential 25% tariff, is the leading source of these imports. Meanwhile, climate change will likely continue to disrupt agriculture, with last year’s adverse weather driving up prices for staples like cocoa, coffee, and oranges. GLP-1s will shift consumption patterns: Roughly 1 in 8 US adults have already taken a GLP-1 drug, per KPP, and that number is likely to rise this year.
Article
| Jan 3, 2025
This year, TikTok will pull in 22 times the ad revenues of fellow fast-grower Mercado Libre($1.02 billion), but Latin America’s largest ecommerce retailer will rapidly ascend the advertising ranks in the coming years. Amazon will get a growth boost from its OTT video service.
Article
| Jun 5, 2024
Our take: Bank of America’s and Citi’s earnings were steady in Q1 despite the larger uncertain economic environment that started in March with President Donald Trump’s threatened tariffs on Canada and Mexico. But both issuers agree that these results may not repeat themselves in the coming quarters.
Article
| Apr 15, 2025
And according to GlobalData, Santander is actively hiring across the US and Mexico, claiming its focus will “continue to be more on the Americas.”. What’s next? Though the bank hasn’t disclosed concrete plans for its Canadian expansion, Santander has been operating in Canada via its car financing business (Carfinco) for over a decade, which could serve as a springboard for broader services.
Article
| Apr 24, 2025
New tariffs and policy uncertainty are raising prices, stalling guidance, and pushing shoppers toward discount channels, especially in ecommerce and essential goods. Tech companies face rising regulatory and tariff pressure.
Report
| Apr 29, 2025