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Digital overtakes traditional: 蘑菇AV 63% of consumers get news from TV and 42% from radio. Social media remains prevalent: 54% of adults get news on social platforms at least sometimes. News sites and apps rise: 65% use news websites or apps, nearly tied with search at 66%. The generational divide persists: 85% of those ages 18 to 29 prefer digital news vs. 45% of those ages 50 to 64.

Kentucky Public Radio discovered the documents after they were improperly redacted. They included summaries of internal studies and communications between TikTok executives.

The total for audio formats including radio, music streaming, and podcasts declined, amounting to 3:56 in H1 2023, down 9 minutes YoY. The decline is likely due to limitless programming choices across alternative formats like social media, video, and TV. Radio time fell off the most, losing 7 minutes and dropping to 1:04 this year. Since 2019, daily radio time has dropped by 12 minutes.

The president-elect has chosen some high-profile members of the financial services industry to serve in his administration.

Daily time spent with total audio鈥攊ncluding broadcast radio, music streaming (including audiobooks), and podcasts鈥攆ell 11.5% between H1 2022 and H1 2023. Broadcast radio lost 10 minutes YoY. It fell below 1 hour daily (59 minutes) for the first time since GWI started tracking it in 2019.

Western Europe is the world leader in three traditional media activities: radio, newspapers, and magazines. It also leads in ownership of two established digital device categories: PC/laptop and tablet. Those are the same five categories in which Western Europe topped the rankings in 2022. The region also leads in time spent on broadcast radio for the second year running.

Radio listenership had a penetration rate of 70.9% in H1 2023, far outpacing the regional average of 45.9%. Time spent with broadcast radio jumped to 1:01 daily in H1 2023, well above the regional average of 37 minutes. The availability of radio stations in many languages (including Malay, English, Chinese, and Tamil) boosts radio consumption in Malaysia.

They lead Latin America in radio listening, newspaper and magazine reading, and live TV viewing. They also lead in feature phone ownership. Like Chile, Colombia is No. 2 in time spent across activities that span traditional and digital media. These are PC/laptop/tablet, mobile, broadcast radio, and print press.

In 2023, time spent with digital audio will overtake time spent with traditional radio for the first time鈥攂ut both formats are hugely popular. US adults will spend an average of 1:22 with digital audio every day this year and 1:21 with traditional radio. Commensurate ad spending, however, remains elusive. Audio is among the most popular ways to spend time in the US.

Almost matching radio. Digital audio鈥檚 US adult audience is bearing down on traditional radio鈥檚 (195.1 million versus 214.0 million this year). By next year, the gap will only be about 16 million. Still, as growth slows and traditional radio endures, it鈥檚 uncertain when digital might exceed terrestrial. Overtaking traditional TV.

We did radio there. We did online there." I know this is all very traditional measurement. I'm not saying anything that a good marketer can't do. But by doing that, we were able to answer the various impact of these different channels and how much money we should put into each one, how much weight we should put in each one. (11:51):.

The evolution of connected car technology is driven by consumer expectations for seamless digital experiences. Drivers are willing to pay for advanced connectivity, though significant gaps remain between consumer demands and current capabilities.

Two-thirds (66%) of local ad agencies used search engine marketing as part of their local marketing efforts in 2023 and nearly a quarter (24%) plan to increase their spend on the channel in 2024, according to a November 2023 survey from Borrell Associates cited by Inside Radio.

Radio listenership is also the lowest here. Less than half (44.8%) of respondents listened to the radio in H1 2023. By comparison, North America and Western Europe had much higher listenership, at 74.2% and 75.5%, respectively. Device Ownership: Where the Region Trails the Rest of the World. Asia-Pacific has the lowest rate of PC/laptop ownership in the world with 52.5% in H1 2023.

As social media grows more polarized, banks must find where their audience spends time and tailor their marketing to those platforms.

Similarly, 214.0 million radio listeners will tune in for an average of 1:41 per day this year鈥攜et radio will only take 3.0% of all ad dollars. We have broken out digital gaming for the first time. Previously, we only estimated time spent with mobile gaming apps, but now we have metrics for all gaming across all devices.

Radio is more popular in Poland than anywhere else in the region. An 81.1% penetration rate gives the country a lead of at least 7 percentage points on its neighbors, and the population reports spending an average of 1:46 per day with broadcast radio. This makes it the second most popular form of entertainment, excluding social/messaging. Poland has the highest rate of game console ownership.