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making the programmatic landscape more difficult to navigate, according to our report, The Privacy-First Programmatic Opportunity. 57% of US brands, agencies, and publishers are somewhat or significantly less confident in the data accuracy of programmatic platforms, per February 2024 data from the Interactive Advertising Bureau and BWG Strategy. 55% of marketing professionals in the US, UK, France, and Germany

罢颈办罢辞办鈥檚 ecommerce efforts don鈥檛 have the momentum that some might have expected when reports about the Shopping Center first began surfacing. 罢颈办罢辞办鈥檚 usage as the starting point of product searches and research has actually declined over the past year, according to CivicScience. X: Advertisers remain dubious, even in the face of deep discounting. X is in a spot.

On today's episode, we discuss whether the summer travel boom will last, how the economic climate is influencing how people think about vacations, and the changes in how people choose where they go on vacation. "In Other News," we discuss whether folks want gamified shopping experiences and how brands should鈥攁nd shouldn't鈥攖ext you. Tune in to the discussion with our analyst Zach Goldner and director of forecasting Oscar Orozco.

The report surveyed 800 C-suite and senior compliance decision-makers in the US, Canada, UK, French, Germany, Netherlands, Singapore, Hong Kong, and Australia.

Germany and the UK, meanwhile, will both continue to see sustained growth. The UK is adding users fastest, but Germany is keeping pace. The pattern of hypergrowth was universal across the main Western European markets through the pandemic years. From this year onward, each of France, Italy, and Spain will begin to add users at a rate below that of the UK and Germany.

I don't know the answer, but I'm going to say Germany. Ina Gottinger:. Nope, it's Brazil. Jasmine Enberg:. Wow, really? Ina Gottinger:. Which is so interesting. Marcus Johnson:. Interesting. Ina Gottinger:. Well, it also ties into the whole online creative awards. What's coming out of Brazil in terms of creative and creative advertising is really, really top-notch so innovative.

In Germany, 2022 total ad spending declined by a whopping 11.7% in US dollars but increased by 鈧�733.5 million. Similar patterns played out in France, Italy, Spain, and Turkey. In Russia, however, the decline was substantial in US dollars and rubles. Extreme inflationary conditions make these results even more difficult to interpret.

TikTok will lean into actionable entertainment and ecommerce in 2023. Brazil will be a key focus. User growth there has been so remarkable that TikTok decided to move up the launch of TikTok Shop from late 2023 to H1 2023. Kwai is now a significant rival to TikTok. It has been quietly amassing users in the background.

On today's episode, we discuss the implications of the Federal Trade Commission thinking Amazon tricked customers into signing up for automatically renewing Prime subscriptions, whether it makes sense for companies to force livestream shopping on Americans, if speciality stores really work, the impact of Facebook and Instagram restricting news access in Canada, whether reduced inflation can save the day, what a real work-life balance looks like, and more. Tune in to the discussion with our vice president of content Suzy Davidkhanian, vice president of Briefings Stephanie Taglianetti, and analyst Evelyn Mitchell-Wolf.

Two of them are in China, one's in Germany. They go around 217 miles per hour. Japan's infamous bullet train goes just under 200 miles per hour. And the Eurostar that you were talking about that connects London to Paris to Brussels to Amsterdam and other places, that clocks in at 186.

We're also joined by senior analyst based in New York City and he covers retail and e-commerce for us. He's called Blake Dros. Blake Droesch (02:26):. Hey Marcus. How's it going? Marcus Johnson (02:27):. Hello? Hello. Very good sir. And we finally have one of our directors of reports editing. He is based in mid to upstate New York, depending on who you ask, it's Rahul Charter. Rahul Chadha (02:40):.

And finally, we have one of our Senior Analysts on the Retail and eCommerce Team, also based out of New York, more central. It's Blake Droesch. Blake Droesch:. Hello everyone. Marcus Johnson:. Hey fella. Blake Droesch:. Actually, technically Ross is more central to New York State. I'm south of Ross. Marcus Johnson:. More central to the city. Yeah, I wasn't specific. Blake Droesch:. Oh, okay.

On today's podcast episode, we discuss how affiliate is helping marketers take back control of their ad spend. "In Other News," we talk about Amazon unveiling a smarter, more conversational, Alexa and TikTok Shop hitting the US. Tune in to the discussion with our analyst Max Willens and Alexandra Forsch, president of Awin Americas.

Social media, ecommerce, and search remain the only routes to elite status in digital ad publishing. ByteDance, Microsoft, and Tencent crossed the $10 billion threshold already, and Kuaishou, Apple, JD.com, and Baidu will join the ranks over the next year or two.

Heads up our Retail & Ecommerce desk based in New York City, it's Suzy Davidkhanian. Suzy Davidkhanian :. Hello. Thanks for having me. Marcus Johnson:. Hello there. Someone else who also lives in the City, our principal analyst who covers everything retail media, it's Sarah Marzano. Sarah Marzano:. You remembered where I live. Thanks for having me. Marcus Johnson:. I did. Did I not used to remember?

It was fascinating to see as well, shoppers are comparison shopping more. Half of folks who shopped on Amazon for Prime Day compared prices with other retailers. Half of folks. That's way up from 2021 when one third did. So, a lot more people comparison shopping. All right, folks. Let's move to question two. I'm talking about ad spending. When will US ad spend feel better?

And now they're playing I think one game a year in Germany and next year they're going to start playing one game a year in Mexico.

We have Spain, Italy, or Germany. We'll start with Evelyn this time. Evelyn Mitchell:. Germany. Bill Fisher:. Okay. Carina? Carina Perkins:. I'm going to go with Italy. Bill Fisher:. And Paul? Paul Briggs:. Well, just to change things up, I'll go with Spain. Bill Fisher:. Okay. These were the top three. I'd have thought Germany, because it's very privacy centric, right?

They have a partner, MOVEit, who facilitates automated account switching for new customers in Germany. And then the second story is about a data breach with a partner, Capital One, that purchases their bad credit card debt or some of it. In both cases, the banks were quick to say that it wasn't an actual breach of their systems, it was a breach of their partner systems.

We start with our Vice President of Content and the person who heads up our retail and e-Commerce desk, based in New York, it's Suzy Davidkhanian. Suzy Davidkhanian:. Hello. Thanks for having me back. Marcus Johnson:. Hello there. Of course, of course. We're also joined by one of our Senior Analysts on that very retail team, he is also based in New York and his name is Blake Droesch. Blake Droesch:.

On today's podcast episode, we discuss whether Humane's new AI pin is about to become as ubiquitous as the smartphone, just how much ground brick-and-mortar retail will give to online shopping, the next big social media app, if folks will start shopping on Amazon right from their Facebook and Instagram feeds, how news consumption on social media is changing, which airlines carry the most passengers, and more. Tune in to the discussion with our vice president of content Suzy Davidkhanian and analysts Max Willens and Yory Wurmser.