Gen Z favors a range of product discovery methods, cost-conscious spending patterns, and flexible payment options. Here are three crucial insights and actionable strategies to help brands capture Gen Z’s attention—and dollars—this holiday season.
Article
| Dec 1, 2023
After experiencing a surge in growth in 2021, US retail sales growth began to slow last year, a pattern which will continue into 2023. According to our forecast, sales will rise by less than 3% this year, reaching over $7.3 trillion.
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| Jan 11, 2023
They’re getting hit harder with late fees and are relying on debt to pay for necessities.
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| May 31, 2024
Two-thirds (66%) of US adults have used a credit card within the last 12 months, the most popular method of credit usage, according to an April 2024 survey from NerdWallet conducted by The Harris Poll.
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| Jul 1, 2024
Gen Zers make up about 20% of the US population, and they’re growing up. The digitally native generation has unique shopping habits after going through the pandemic during their formative years. From TikTok to the creator economy to payments trends, here’s how our analysts predict Gen Z will change shopping.
Article
| Apr 6, 2023
Shoppers spent a record $12.4 billion this Cyber Monday: The lure of heavy discounts convinced cost-conscious consumers to open their wallets.
Article
| Nov 28, 2023
The UK is a digital payments leader, though traditional payments provide a backbone. Payment method preferences among different demographic groups are determining the winners and losers.
Report
| Feb 17, 2023
Steep discounts drove record Black Friday online sales: Ecommerce sales surged on the day after Thanksgiving, while brick-and-mortar sales grew just 1.1% YoY.
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| Nov 25, 2023
Recurring payments for Apple Cash can boost engagement and lure new users.
Article
| Jun 9, 2023
According to Piper Sandler’s 45th semi-annual survey of US teen consumers, Gen Z spending was up 2% YoY to $2,419 annually. We dig into some of the key findings from the survey and offer our perspective, including why Ulta Beauty is proof the “lipstick effect” is in full swing and how Amazon can keep up with platforms like TikTok.
Article
| Apr 7, 2023
Holiday retail sales will grow 4.5% to reach $1.317 trillion this year, according to our forecast. Retailers who want to carve out a share of that spend will need strong promotional strategies and a seamless digital-physical experience. It’s also not a bad idea to have a plan ready for when the returns start rolling in.
Article
| Aug 21, 2023
Klarna hailed AI’s potential, but it needs to consider how the tech can bring benefits that competitors can’t replicate.
Article
| May 30, 2023
Checkout might be the last step in the customer journey, but if there’s friction at a retailer’s point-of-sale—long lines, frustrating self-checkout machines, or a lack of payment options, for example—shoppers might bail. Solutions like smart carts, mobile checkout, and biometrics could provide relief.
Article
| Apr 18, 2024
Gen Z is ready to spend this season. Millennials may be a bit cautious. YouTube is the place to go if brands want to get on Gen Alpha’s radar. And for older consumers, trust is the key to getting them to spend.
Here’s how retailers can appeal to each generation as the holiday season readies for Cyber Five.
Article
| Nov 14, 2023
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| Nov 12, 2024
Source: Sapio Research; PayComplete
Mobile P2P payments are struggling to capture users in Canada. But banks and digital wallet providers can lean into their respective strengths to create a rosier outlook for growth.
Report
| Oct 3, 2023
Record-high debt and record-high card interest rates are leading to missed payments
Article
| May 16, 2023
Consumer device and behavior trends are affecting payment providers’ strategies across retail, P2P, B2B, disbursement, and cross-border channels. Here’s what that means for the payments ecosystem.
Report
| Feb 28, 2023
UK mobile P2P payments usage growth has a case of the doldrums—but bank and digital wallet providers can explore several options to give it a boost.
Report
| Sep 20, 2023
Most shoppers plan to reduce holiday spending this year: Cost concerns are driving consumers to start their holiday shopping early and look for deals.
Article
| Sep 29, 2023
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| Oct 30, 2024
Source: ĢAV; Bizrate Insights
The partnership opens up the provider to a massive merchant network, which can help it add users and grow volume.
Article
| Jun 1, 2023
Prime Day 2024 shatters records yet again as consumers stock up on essentials: Shoppers spent $14.2 billion online, spurred by significant discounts and the chance to get a head start on back-to-school needs.
Article
| Jul 18, 2024
One of the oldest advertising channels on the internet continues to expand, attempting to break through from its current marginal position.
Report
| Oct 25, 2023
As Gen Zers’ buying power grows, retailers need to understand the best ways to connect and engage with them, whether that’s through leaning into product discovery or creating a more seamless payment process. We take a look at some of Gen Z’s shopping habits and what they mean for retailers.
Article
| Feb 21, 2023