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Retail media has matured greatly since our 5 retail media networks (RMNs) worth watching. That evolution has come from growth in spend (we forecast US omnichannel retail media ad spend growth at 26.0% this year, with larger increases in off-site and connected TV), in-store innovations, and new entrants from other non-retailers.

Note: Retail formats vary by digital platform and include peer-to-peer, consignment, and direct sales. Methodology: Estimates are based on the analysis of survey and traffic data from other research firms, historical consumer adoption trends, and demographic adoption trends.

Marketers don鈥檛 have that luxury. And the risks brands face from appearing next to misleading content or fake news鈥攐r associating with platforms that host and spread it鈥攃an't be ignored. Social media will be at the center of the brand safety storm. Many election-related concerns will come to a head on social media in 2024. Social media doesn鈥檛 necessarily cause political polarization or divisiveness.

This was originally featured in the Retail Daily newsletter. For more retail insights, statistics, and trends, subscribe here.

Landlords expect this trend to continue and have been investing in luxury homes to attract wealthier renters. Those offering high-end houses will also be more likely to mandate renters insurance. Read the full report.

Costco鈥檚 Q4 reflects consumers鈥� shift to essentials over luxuries. Why Klarna is making an omnichannel push ahead of the holidays. How Walmart, Trader Joe鈥檚, and Target boost holiday impulse purchases.

This was originally featured in the Retail Daily newsletter. For more retail insights, statistics, and trends, subscribe here.

This article originally appeared in Insider Intelligence's Retail & Ecommerce Briefing鈥攁 daily recap of top stories reshaping the retail industry. Subscribe to have more hard-hitting takeaways delivered to your inbox daily. Are you a client? Click here to subscribe. Want to learn more about how you can benefit from our expert analysis? Click here.

Luxury spending decelerates as US consumers focus on savings and travel. Grocery shoppers still cutting back even as inflation cooled in May. Loyalty programs struggle to balance deals and margins as inflation lingers. More Chart of the Day:. 6/30 - CTV gains on mobile. 6/29 - Beauty and the bucks. 6/28 - Corner the marketplace. 6/27 - Where Gen Z buys. 6/26 - The CTVerse.

Nearly half of retail CFOs plan to leverage automation and AI to optimize costs in 2024. Online resale may have the most to gain in the short term, thanks to the opportunity to address key operational challenges and customer pain points involved with selling secondhand goods online.

With the rise of digital ad channels like connected TV and retail media, there鈥檚 a lot of emphasis on making every ad and consumer touchpoint shoppable. Ad formats with direct calls to action help drive conversions and increase ROI. But brand equity can get left out of the conversation when we focus on performance marketing in isolation. Every ad should perform and provide some sort of measurable impact, but each ad is also vital for telling a brand鈥檚 story, even at the bottom of the funnel where marketers are more focused on driving conversions.

In an era marked by rapidly evolving consumer expectations, investing in technology has transitioned from a luxury to a critical necessity for online retailers aiming for growth in 2024. Despite economic uncertainties, a CommerceNext and Forrester retail outlook survey found that 42% of online retailers plan to make digital investments in their businesses in 2024.

Nearly 80% of those freight orders are for mid-priced items, as retailers anticipate softer demand for luxury products. Zoom out: Companies ranging from Walmart to Home Depot have noted that consumers are being more discerning about where and what they buy鈥攂ehaviors that are likely to remain in place for the better part of 2024.

Landlords expect this trend to continue and have been investing in luxury homes to attract wealthier renters. Those offering high-end houses will also be more likely to mandate renters insurance. To see the full forecast, click here.

The misuse of $8 billion in customer funds for personal gain and non-essential expenditures鈥攖hink luxury real estate and paying for a Tom Brady endorsement. Bankman-Fried's strategy of buying his own tokens, ultimately contributing to misrepresentation of the firm's financial stability.

That reflects a challenging retail environment as we expect US retail sales growth to slow to 3.3% this year, down from 8.1% last year. Macy鈥檚 ecommerce growth of -1.5% this year will be far below the 10.0% growth the US ecommerce market should broadly experience.

Pros and cons: A return to profitability gives Meta the luxury to invest in emerging technologies and establish its foothold in the red-hot generative AI market. It can also continue to imbue its products and services with AI including Meta Advantage+ and AI modeling for feeds and ads.

On the consumer side, travel spending is outperforming sectors like luxury goods. And with many consumers planning to travel and increase their travel spending, it should propel issuer growth. Why it matters: Amid an overall slowdown in credit card spending growth as a response to macroeconomic conditions, developing new travel services could help providers stand out to boost customer acquisition.

On today's podcast episode, in our "Retail Me This, Retail Me That" segment, we discuss what makes people need to go into a store, what makes them want to go into a store, and the leading in-store pain points. Then for "Pop-Up Rankings," we rank the top four must-visit store experiences. Join our analyst Sara Lebow as she hosts analysts Sky Canaves and Zak Stambor.

This was originally featured in the Retail Daily newsletter. For more retail insights, statistics, and trends, subscribe here.

The category鈥檚 resiliency helps explain why our forecast expects US cosmetic and beauty sales to grow 7.6% this year, far outpacing the broader retail market鈥檚 3.3% growth rate. Zooming in: Despite those strong results, there are signs that the overall macroeconomic environment is beginning to impact consumer behavior.

The trend: Social media is bringing dupe culture to new heights, as Gen Zers whose incomes have not yet caught up to their passion for luxury and premium products look for affordable ways to stay on trend.

Brands also have the luxury of choice. While there are now fewer overnight TikTok sensations, the market has become saturated with creators looking to score brand deals. That means competition is fierce.