Forecasts
| Sep 12, 2024
Source: ĢAV Forecast
Forecasts
| Jun 12, 2024
Source: ĢAV Forecast
Chart
| May 1, 2025
Source: ĢAV
Chart
| May 1, 2025
Source: ĢAV; Spotify
Chart
| Apr 30, 2025
Source: Edison Research
Chart
| Apr 29, 2025
Source: Internet Advertising Bureau UK (IAB UK)
That's the idea behind ad-supported tiers on streaming platforms. (21:18):. But the second thing is that consumers get served ads that are actually relevant to them and that might provide them with useful information when they make purchase decisions. And that's where consumers feel ignored.
Audio
| Feb 7, 2025
Chart
| Apr 28, 2025
Source: Interactive Advertising Bureau (IAB); Advertiser Perceptions; Guideline
How SiriusXM plans to compete with Spotify: After a failed music streaming venture, the company is reinvesting in its car business.
Article
| Jan 30, 2025
Chart
| Mar 5, 2025
Source: WARC; MarketingProfs
On today's podcast episode, we discuss how TikTok Shop has changed the way people shop on social media, how the brands who sell on the platform will be impacted if TikTok goes away, and what they should be thinking about next. Listen to the conversation with our Senior Analyst Sara Lebow as she hosts Principal Analyst Sky Canaves and Vice President and Principal Analyst Jasmine Enberg.
Audio
| Feb 5, 2025
Social video’s momentum continues as advertisers direct the majority of their social network budgets toward it. Lines are continuing to blur between streaming platforms and social networks, especially as the latter increases its emphasis on video.
Report
| Jul 14, 2025
From music streaming to immersive experiences: Infinite Reality wants to build virtual music venues where fans can get together and watch shows, chat with artists, and even purchase physical merchandise and NFTs.
Article
| Mar 25, 2025
Chart
| Apr 24, 2025
Source: Edelman
Chart
| Apr 24, 2025
Source: Edelman
Chart
| Apr 24, 2025
Source: Criteo
On today’s podcast episode, we discuss how DeepSeek pulled the rug from under the established AI giants, how it stacks up against other chatbot models, and why it has changed the AI conversation moving forward. Tune in to the conversation with Director of Podcasts and host Marcus Johnson, Analyst Grace Harmon, and Senior Analyst Gadjo Sevilla. Listen everywhere and watch on YouTube and Spotify.
Audio
| Feb 3, 2025
Chart
| Mar 3, 2025
Source: Canalys
Chart
| Mar 1, 2025
Source: ĢAV
Chart
| Mar 1, 2025
Source: ĢAV
Chart
| Apr 22, 2025
Source: GWI
Chart
| Sep 1, 2024
Source: ĢAV
Chart
| Sep 1, 2024
Source: ĢAV
Despite this, over half of Substack’s 250 top-earning creators published video and audio posts in April 2024—and this increased to 82% by February 2025. Zooming out: Substack is continuing its push to broaden its offerings and gain more traffic by recruiting YouTube and TikTok creators with dedicated audiences.
Article
| Mar 20, 2025
Article
| Mar 20, 2025