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In addition to a proposed ban on price gouging, the vice president said she would require greater scrutiny of mergers like Kroger-Albertsons and Mars-Kellanova that could result in higher grocery prices. Companies like Amazon would also likely face continued scrutiny over their business practices.

Beauty and personal care had the second highest CPC ($1.77) followed by food and groceries ($1.64). The health category also had one of the largest increases in CPC from Q1 to Q2 2024, growing 59 cents, just behind food and grocery鈥檚 64-cent growth. 4. Computers and electronics experienced the fastest ad click growth.

Roughly 1 in 5 grocery dollars currently goes to private labels, whose share of grocery spending is expected to rise to 24% by 2030, per a report by the Alvarez & Marsal Consumer and Retail Group.

鈥淟et鈥檚 say you鈥檙e in a car ride share app, and you ride to the grocery store,鈥� he said. 鈥淎nd on the way, you saw an ad in the car share, and then when you get to the store, you buy the product. The data collaboration between both networks can provide that attribution.鈥�. However, brands and networks must avoid annoying customers with irrelevant ads or deals.

Convenience and pricing mark the generational divide in grocery shopping. Gen Z鈥攖he second-largest group of digital grocery shoppers by generation鈥攋oined millennials in ranking same-day home delivery as the most valuable feature of digital grocery shopping, according to our digital grocery survey.

蘑菇AV half of US consumers are interested in AI being used to provide personalized rewards and recommendations when grocery shopping, per dunnhumby. Zooming out: Smart carts aren鈥檛 cheap and can include high implementation costs. Carts can cost as much as $5,000 to $10,000 per unit, per the Washington Post.

Grocery is still penetrated way deeper in terms of physical brick-and-mortar buying. And by moving offsite in this way, Albertsons is able to better scale the value of their first-party data. If they're actually acquiring these properties and incorporating them into their owned and operated portfolio, they're also able to avoid a lot of the challenges that come with moving offsite.

Grabango boasted tie-ups with grocery stores like Aldi and convenience stores like 7-Eleven and Circle K. The bigger picture: Despite Grabango鈥檚 closure, the rest of the cashierless tech industry is still chugging along. Just this week, Walmart-owned Sam鈥檚 Club started piloting a completely cashierless store in Texas that will use its Scan & Go technology.

Amazon earlier this year pulled back on using the contactless tech at its Amazon Fresh and Whole Foods grocery stores after the system struggled with high costs, privacy concerns, and receipt inaccuracies. And it recently determined it wouldn't use the technology in the small-format Whole Foods Daily Shop format either.

The grocery space, which in most markets has led the retail media revolution, is notoriously nondigital in Germany鈥攅commerce will account for just 2.7% of total grocery sales in Germany in 2024鈥攚ith notable brands like Aldi and Lidl operating largely outside digital.

The Everyday Cash Rewards card offers 3% cash back on dining and food delivery, 2% on grocery and convenience purchases, and 1% on everything else. The Essential card is marketed as a card to help consumers build or improve their credit scores. SoFi previously had just one credit card in its portfolio, the SoFi Unlimited 2% credit card.

While rising stock and housing prices and higher investment income is helping to boost affluent consumers鈥� optimism and fuel spending, other income cohorts are feeling the pinch of higher grocery and housing prices, driving them to seek value wherever possible.

The data point: Roughly three quarters (72%) of consumers say the economy has directly impacted their grocery shopping habits, per a new Ibotta report. Roughly the same share, 75%, would try a different brand if it was offered at a lower price than what they usually purchase. Nearly two-thirds of consumers, 64%, said price is more important than a brand name.

How we got here: Amazon鈥檚 emphasis on affordability arrives as price becomes shoppers鈥� overriding concern when grocery shopping鈥攁 trend that鈥檚 allowed competitor Walmart to grow its share of the grocery market and capture spending from a wider swath of consumers.

By the end of 2024, Looma plans to expand its network from 800 to over 5,000 screens, including more categories within grocery stores, particularly the adult beverage section. Looma鈥檚 platform will include a mix of high-value space screens, alongside two new screen types: in-aisle interactives and atmospheric screens.

Restaurant prices continue to rise faster than grocery prices. The most recent Consumer Price Index (CPI) data shows that the cost of 鈥渇ood away from home鈥� is still rising faster than the cost of 鈥渇ood at home.鈥�. Prices are likely to keep rising in 2024. More than 61% of US restaurant operators said they will raise menu prices in 2024, per Restaurant365.

After closing locations last year, Amazon opened several new Fresh supermarkets in September. 鈥淕谤辞肠别谤测 in person is not something that Amazon's been able to get right,鈥� said our analyst Sara Lebow. 鈥淚鈥檓 fascinated to see if it actually works this time.鈥�. Amazon also quietly added ads to Rufus. 鈥淕en AI and chatbots is just not a space that we've seen ads yet,鈥� said Stambor.

Members can purchase their food prescriptions with Instacart鈥檚 grocery stipends for health food (Health Fresh Funds) from local grocers on Instacart. The Fresh Funds stipend is funded by employers and health plans that work with 9amHealth.