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Thank you to Victoria who edits the show, James, who copy edits it, Stuart who runs the team, and everyone else listening in to the Behind the Numbers Daily, an eMarketer podcast made possible by Tinuiti.

Please give us a rating and review wherever you listen to podcasts and follow us on Instagram at behindthenumbers_podcast. Thank you listeners, and to Victoria who edits the podcast so our voices always sound prime. We'll be back next Wednesday with another episode of Reimagining Retail, an eMarketer podcast. And tomorrow join Marcus for another episode of the Behind the Numbers Daily.

In part two of this two-part podcast episode, we discuss some more predictions for 2024 that are too specific to be 100% certain about but could still come true, including: what happens next when measuring retail media, Starbuck's drone delivery pilot, and how the publisher/AI relationship will play out. Tune in to the discussion with our vice presidents of content Suzy Davidkhanian and Paul Verna and analyst Max Willens.

On today's podcast episode, we discuss the reason why CMOs at top US advertisers are leaving their roles sooner, the main ways the role is changing, and how GenAI is helping them with their jobs. Tune in to the discussion with host Marcus Johnson, director of Briefings Jeremy Goldman and analyst Kelsey Voss.

We'll see you guys on Tuesday for the Behind the Numbers Daily, an eMarketer podcast made possible by InMobi. Happy Memorial Day weekend. And if you're in the UK, Happy Third Bank Holiday of the month. Do some work, England. Do some.

On today's podcast episode, we discuss standout data points from this year鈥檚 back-to-school season, creators' role in this shopping period, and what back-to-school is trying to tell us about this year's upcoming holidays. Listen to the conversation with our analyst Sara Lebow as she hosts analysts Sarah Marzano and Zak Stambor.

On today鈥檚 podcast episode, we discuss if folks will start consuming news on WhatsApp, how people get their news on digital channels, and some interesting generational gaps that exist regarding social media news consumption. Join host Marcus Johnson, along with director of reports editing Rahul Chadha and vice president of media, content, and strategy Henry Powderly for the conversation.

We'll see you guys on Monday for the Behind the Numbers Daily, an emarketer podcast made possible by Tinuity. Happy weekend.

On today's podcast episode, we discuss how the time we spend with media is changing鈥攁 double milestone for digital and mobile, when time spent watching CTV will catch up with linear TV, and why social media time will fall for the first time ever. Tune in to the discussion with host Marcus Johnson, director of forecasting Oscar Orozco, and forecasting writer Ethan Cramer-Flood.

On today's podcast episode, we discuss why it has become so hard to get a read on consumer sentiment, the indicators we pay closest attention to to try and make sense of it, and how we expect consumers to feel for the remainder of the year. Tune in to the discussion with host Marcus Johnson, Director of Briefings Jeremy Goldman and Analyst Zak Stambor.

Listen, an eMarketer podcast, Stephanie and Evelyn will actually be joining me for that episode tomorrow. And the listeners will get to hang out with Sky in a few weeks over on the retail show talking all about the beauty space.

Hello everyone, and thanks for hanging out with us for the Behind the Numbers Weekly Listen, an eMarketer podcast made possible by InMobi. This is the Friday show that is happy to have Ross back. Yes, it is. Ross, who did you miss the most? Ross Benes:. Oh, since you're asking me, Marcus, I missed you the most. Marcus Johnson:. Thanks, buddy. Appreciate it. Ross Benes:.

On today's podcast episode, we discuss how Meta could take the GenAI space by storm, the likelihood that rapid AI development and deployment backfires, and how advertisers are viewing Threads as it approaches its first birthday. Tune in to the discussion with our analyst Jasmine Enberg.

Hello, everyone, and welcome to the Banking and Payment Show, a Behind the Numbers podcast from eMarketer. Today is June 27th. I'm Rob Rubin, GM of Financial Services and your host today. If you enjoy this podcast, please give us a five star rating and subscribe. The title of today's episode is Crypto: Earth's Heated Currency Gamble.

Hello everyone, and thanks for hanging out with us for the Behind the Numbers Weekly Listen, an eMarketer podcast made possible by Tinuiti. This is the Friday show that reviews the most. Listen to this, media and retail news series of the week. I'm your host, Marcus Johnson. In today's show, Bad Digital Ads. Max Willens:.

On today's podcast episode, we discuss what Chipotle has that Starbucks is trying to gain, how Starbucks can turn the ship around, and what its struggles tell us about the greater retail world. Listen to the conversation with our analyst Sara Lebow as she hosts analyst Sky Canaves and vice president of content Suzy Davidkhanian.

On today's podcast episode, in our "Retail Me This, Retail Me That" segment, we discuss the role of the store for the beauty space, Walmart's involvement in this product category, and how TikTok is changing things. Then, for "Pop-Up Rankings," we rank the top three social media trends that have influenced beauty products and how they're marketed. Join our analyst Sara Lebow as she hosts analysts Sky Canaves and Carina Perkins.

To all our listeners, welcome to Behind the Numbers Daily, an eMarketer podcast made possible by Meltwater. I am Marcus. And today, I'm joined by one of our principal analysts who heads up our digital advertising and media practice based out of New York. From New Jersey, he's from everywhere, ladies and gentlemen, it's Paul Verna. Paul Verna:.

On today's podcast episode, we discuss how much ad spending will grow this year, whether there are more reasons to be optimistic or pessimistic about consumer spending, and what today's most interesting ad spending trends are by media and company. "In Other News," we talk about a deal to bring video ads to Spotify鈥檚 app on Roku and how Amazon's second year of streaming Thursday Night Football is going. Tune in to the discussion with our analyst Paul Verna.

We'll see you guys on Monday, hopefully, for the Behind the Numbers Daily: an eMarketer Podcast made possible by Meltwater. Happy weekends.

Listen, that's an eMarketer podcast made possible by Awin. If you do know the answer to which US president was a licensed bartender, you can send us the answer plus a review into podcast@emarketer.com or to behindthenumbers_podcast on Instagram to win a free Behind the Numbers branded water bottl.

We'll be coming to you live from our Attention Summit with a very special episode of Re-imagining Retail an eMarketer podcast, brought to you by Ibotta Performance Network. And tomorrow, join Marcus for another episode of the Behind the Numbers daily.

We'll see you tomorrow hopefully for the Behind the Numbers Weekly Listen, an eMarketer podcast made possible by Meltwater.

We might end all of our Around the World podcast with this segment. Who knows? We'll see how it goes. It's what I'm calling our recap stats quiz. So we cover a specific topic or topics in each of these podcasts. What I'm going to do in this segment is recap them and ask our experts a few related stats questions. It should become clear. There's no prize.

On today's podcast episode, we discuss whether Google's recent performance was actually good (or not), how YouTube turned things around, and what could trip up the digital giant in 2024. Tune in to the discussion with our analyst Evelyn Mitchell-Wolf.