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On today’s podcast episode, we discuss Meta’s AI plans, the real story behind Snapchat’s growth, and how Pinterest has evolved. Tune in to the conversation with Senior Director of Podcasts and host Marcus Johnson, Senior Editor of Briefings Daniel Konstantinovic, and Senior Analyst Minda Smiley. Listen everywhere and watch on YouTube and Spotify.

On today’s special edition podcast, we talk about how brands are rising to the challenge of finding the right influencers and creators for campaigns. Listen to the discussion with Senior Analyst, Minda Smiley, as she hosts N’Yaisha Aziz, Global Social Media Lead at Uber, and Rodney Mason, the Head of Marketing and Brand Partnerships at LTK. Listen everywhere and watch on YouTube and Spotify.

On today’s podcast episode, we discuss the new challenges facing today’s CMO and how GenAI, and now AI agents, are transforming the job. Tune in to the conversation with Senior Director of Podcasts and host Marcus Johnson, our Analyst Jacob Bourne, and the President of Zeta Global Steven Gerber. Listen everywhere and watch on YouTube and Spotify.

Study reveals Amazon Pharmacy’s RxPass improves medication adherence: Subscription programs for prescription drugs could be a model worth exploring for struggling retail pharmacy incumbents.

While many users sell products via Twitch livestreams, Amazon has yet to position the platform as a rival to other social video commerce sites like TikTok Shop.

And those YouTubers are also now developing shows with a repeatable format that makes them more easily transferable to TV and streaming services. This year, I do expect that we'll see more Hollywood studios and streaming services go after creators. (20:04):. I wrote about this in our larger trends to watch report this year, but the success of Mr.

Over 20% of U.S. digital buyers (21.7%) will make a purchase off a livestream in 2025, according to an October 2024 Ä¢¹½AV forecast.

Put another way, 11% of people's TV time, cable streaming, all of it, is spent watching YouTube. Evelyn, you said there's a bit of a milestone announced by YouTube as it pertains to TV versus mobile. Evelyn Mitchell-Wolf:. Oh, yes. Yeah. Neal Mohan just announced that TV now is the primary device from which YouTube watchers watch YouTube.

On today’s podcast episode, we discuss the elements of the Lego flywheel, how its remained relevant across demographics, and what other brands and retailers can learn from its success. Listen to the conversation with our Senior Analyst Sara Lebow as she hosts Principal Analyst Sky Canaves and Senior Analyst Zak Stambor.

The news: Disney generated higher revenues than expected in its fiscal Q1 but noted a slight drop in Disney+ subscribers that could spell trouble for its streaming business. By the numbers:. Revenues: $24.7 billion, up 5% YoY and above expectations. Disney+ subscribers: 125 million, down 1% QoQ. With Hulu included, subscriptions were 178 million, up approximately 1%.