On today’s podcast episode, we discuss the big questions Meta is hearing from advertisers, the interplay of analytics and marketing, and the argument for removing the distinction between brand and performance marketing. Tune in to the discussion with Vice President and Principal Analyst Jasmine Enberg and Chief Marketing Officer and Vice President of Analytics at Meta Alex Schultz.
Audio
| Nov 21, 2024
Anthropic reaches a settlement with music publishers: Its agreement with Universal Music Group and others offers hints at AI’s future.
Article
| Jan 6, 2025
Forecasts
| Mar 5, 2024
Source: ĢAV Forecast
And they're more open to streaming service ads and connected TV, which are successful. But it's quite notable that they seem to trust these venues more. Sara Lebow (03:25):. Are there anywhere that the high-income shoppers are less likely to discover products than the average consumer? Paola Flores-Marquez (03:31):. Ooh.
Audio
| Nov 20, 2024
In October, the streaming platform revised its podcast comments offering based on creator feedback, allowing comments to be posted automatically rather than requiring hosts’ manual approval. This week, Spotify updated its data analytics platform for creators and added the ability for podcasters to promote their content in user feeds through episode clips of up to 90 seconds.
Article
| Nov 14, 2024
Chart
| Feb 4, 2025
Source: Gallup; Emory Rollins School of Public Health
Chart
| Dec 17, 2024
Source: Edison Research
Chart
| Dec 17, 2024
Source: Edison Research
Chart
| Feb 4, 2025
Source: Sojern; Benchmark Research Partners
Chart
| Dec 17, 2024
Source: Edison Research
On today’s podcast episode, we discuss what’s fueling Amazons online shopping revenue, how much its advertising business is contributing to its total revenue, and how significant its cloud business has become. Tune in to the discussion with Senior Director of Podcasts and host Marcus Johnson, Senior Director of Briefings Jeremy Goldman, and Analyst Rachel Wolff.
Audio
| Nov 18, 2024
Chart
| Jan 31, 2025
Source: ĢAV; StackAdapt
On today’s podcast episode, we discuss how AI is shaping internet search, what social commerce will look like in two years’, how hotels are planning for shifting travelers expectations, a new approach to combating retail theft, the origins of London, and more. Tune in to the discussion with Senior Director of Podcasts and host Marcus Johnson, Vice President of Content Suzy Davidkhanian, Principal Analyst Bill Fisher, and Senior Analyst Carina Perkins.
Audio
| Nov 15, 2024
Forecasts
| May 30, 2024
Source: ĢAV Forecast
Forecasts
| May 30, 2024
Source: ĢAV Forecast
Forecasts
| May 30, 2024
Source: ĢAV Forecast
Forecasts
| May 30, 2024
Source: ĢAV Forecast
Forecasts
| May 30, 2024
Source: ĢAV Forecast
Chart
| Jan 30, 2025
Source: CCCMK
On today’s podcast episode, we discuss what’s behind Google’s recent ad revenue growth, how OpenAI fusing SearchGPT to ChatGPT will affect them, and where we’re at with the search giant’s two major antitrust cases. Tune in to the discussion with Senior Director of Podcasts and host Marcus Johnson and Senior Analyst Evelyn Mitchell-Wolf.
Audio
| Nov 14, 2024
According to a Signal Hill Insights report from fall 2023, AM/FM radio commanded a 75% share of time spent with ad-supported audio, followed by podcasts at 14% and free streaming at 11%. Our time spent estimates factor in ad-free subscription-based audio services like Spotify, which is the largest digital audio streamer in Canada. Social media time spent has jumped over the past five years.
Report
| Jun 28, 2024
By enabling nuanced, real-time audio translations, DeepL helps companies localize content, enhance CX, and reach untapped regions with tailored strategies.
Article
| Nov 13, 2024
On today's podcast episode, we discuss why Nike isn’t doing all that well, how it can stay relevant with the competition, and which brands it could possibly learn from. Listen to the conversation with our Senior Analyst Sara Lebow as she hosts Senior Analyst Zak Stambor and Analyst Rachel Wolff.
Audio
| Nov 13, 2024
Those channels will include Western Union’s website, app, and digital out-of-home screens as well as through streaming platforms, per the press release. Ad spend on financial media networks in the US will approximately double both this year and next year, per our June 2024 forecast.
Article
| Nov 12, 2024
I don't know if I asked this one of you the first time we did it, but what are you streaming today? What are you binge-watching? Taylor Mitchell (01:28):. Ooh, we just finished Outlander. So we're kind of lost land where you're looking for the next show. So if you have a recommendation, we're-. Rob Rubin (01:36):. The Diplomat. Season two is out. Taylor Mitchell (01:38):. Okay. Rob Rubin (01:39):.
Audio
| Nov 12, 2024