蘑菇AV

TJX, Ross Stores are bullish as shoppers search for value: Both companies raised their profit outlooks in anticipation of growing demand and continued market share gains.

Walmart Canada also grew its private label sales by 7% YoY. 鈥淎s customers want to buy discretionary items, we are in a position to be able to show them value through the rest of this year, [value] that they might not find elsewhere,鈥� McMillon said in an earnings call. 2. Encourage product trial. In a challenging economic environment, it can be difficult to convince consumers to try new products.

You can tune in tomorrow to hang out with Sara Lebow on the Reimagining Retail Show, where she speaks to head of retail and Canadian Suzy Davidkhanian and Canada expert Paul Briggs all about Canadian and US brands and why they work or don't work in each other's markets.

The news: The largest theater chains in the US and Canada, including AMC Entertainment, Regal Cinemas, and Cinemark, will invest more than $2.2 billion in upgrades over the next three years. These overhauls will affect more than 21,000 screens, representing 67% of North American box office sales, according to the National Association of Theatre Owners (NATO).

One Canadian startup called Frate, for example, does peer-to-peer returns which aim to make the returns process more sustainable. It鈥檚 these new angles on retail pain points that are always fun to see at the event. Hear more from other retail executives in this roundup made possible by Roundel. This was originally featured in the eMarketer Daily newsletter.

Respondents were from United States, United Kingdom, Australia, Canada, Ireland, Malaysia, New Zealand, Singapore, and Thailand.

In Q2 2024, Netflix received nearly 60% of its revenues from outside of the US and Canada. US-based streaming services continue to launch in new countries to gain viewers and diversify their revenues. The top 10 countries as measured by subscription OTT penetration are scattered across North America, South America, Europe, and Asia-Pacific, according to our forecasts.

CTV is providing continued growth in digital video viewership, further splitting audiences with TV. The ad market in Canada is responding by developing new ways to holistically target the total audience for long-form entertainment.

蘑菇AV benchmarks its Canada digital ad spending figures against data from IAB Canada, for which the last full year measured was 2021.

Last quarter, McDonald鈥檚 launched a nationwide scavenger hunt in Canada for fry icons, which could be redeemed in the mobile app for loyalty points or free fries. In Germany, an interactive calendar in the app offered daily discounts. The initiatives helped the McDonald鈥檚 loyalty program reach 166 million members, pacing ahead of expectations, according to Kempczinski.

It also shuttered its business in Australia to focus on its home market and Canada. The total restructure鈥攚hich could cost $39 million鈥攁ims to create a 鈥渘imbler team,鈥� CEO Max Levchin said during the Q3 earnings call. Why this tie-up matters: Affirm is targeting profitability by the end of fiscal 2023. Working with Worldpay can help it reach that goal.

Gen Z shoppers prefer to start their product searches on Amazon over TikTok. Marketplaces lose share in places where US shoppers start their shopping journeys. Marketplaces lose share in places where US shoppers start their shopping journeys. Retail stores still dominate ecommerce when it comes to new product discovery and conversion.

Viewership in Canada is changing, as more eyeballs turn to connected TV and digital video for long-form content.

The rest of the world, however, will be getting a glimpse of future devices at MWC that might never make their way to the US and Canada, mostly due to geopolitical embargoes. What鈥檚 coming at MWC 2023: Chinese smartphone companies are finding limelight in the void left by LG, HTC, Nokia, Qualcomm, and other brands that have either folded or opted to hold their own events.

The pandemic ecommerce boom that drove online sales is over. But marketplaces will continue to expand their share of US retail ecommerce, contributing almost 40% of the $588 billion in US online sales growth that we forecast over the next five years.

"In Canada, it's 9 in 10 people in the population. This is a really, really valuable piece of advertising real estate. By the same token, CTV ad spend is beginning to slow down a little bit, so I think this is one area that could help keep it buoyant for a little while longer,鈥� said Fisher. The case for skepticism.

The UK market is an interesting market, because it may augur what's going to happen in markets like the US and Canada, because gambling was legalized much earlier, mid-'90s, I think it was. Much smaller market, obviously, the UK, in terms of population size and so on.

So Canadian grocer Loblaw is adding digital screens to over 500 stores so brands can target shoppers. Vibenomics and Stingray Advertising are combining their networks to offer in-store audio ads across 25,000 grocery, convenience, home improvement, and drugstores.

We start with our senior analyst covering everything retail and e-commerce. Based in New York, it's Blake Droesch. Blake Droesch:. Hey, everyone, good to be here. Marcus Johnson:. We also have someone with the same title and the same area of coverage, but they are based across the pond in the UK on the South Coast. It's Carina Perkins. Carina Perkins:. Hi, Marcus. Thrilled to be back. Marcus Johnson:.

Its popularity is huge for ecommerce, specifically in Brazil, where the platform will launch TikTok Shop this year, noted our analyst Matteo Ceurvels. And TikTok鈥檚 Latin America growth mirrors global trends. The platform will grow by 11.6% worldwide this year, per our forecast. 5. TikTok takes No. 3 in Canada.

All of the categories we track鈥攊ncluding mobile ecommerce buyers, shoppers, smart home control users, information seekers, and audio listeners鈥攕how a similar pattern of high initial growth rates followed by a significant slowdown. For example, smart home control user growth peaked at 68.6% in 2018 before declining to 4.2% in 2024, indicating a maturing market across various applications.

Our own US CTV advertising forecast calls for 21.2% growth in ad spending this year, 13.2% in Canada, and 9.5% in the UK. Why it matters: This dramatic rise in CTV advertising is significantly altering advertising strategies and budgets. As consumers flock to streaming platforms, advertisers are following suit, viewing CTV as an ideal space to reach an engaged, targetable audience.