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OTT digital video services are now popular everywhere, although fee-based sub OTT is not yet mainstream in every country. The outlook is positive for both free and paid OTT around the world, but growth will slow significantly.

Actually, the Southeast Asia share of TikTok Shop sales will be 75% this year. So, Southeast Asia is really a key region for TikTok Shop. Bill Fisher:. Sounds like it. It's interesting you talk about some of the other things that TikTok does. I mean, it's a video, short video platform.

Southeast Asia, meanwhile, will see a modest uptick after a shaky 2023. Latin America will be the top region for ecommerce growth, but not overall. It will keep up its 2023 momentum, but stronger physical sales in Central and Eastern Europe mean that region will lead the world in total retail sales growth.

Marketers in countries that benefit from maintaining a good relationship with China, including those in Latin America and Southeast Asia, should be less concerned about a potential ban. Data privacy attitudes and policies also matter. EU governments have historically been stricter than the US on data privacy and security.

And don鈥檛 be surprised if central banks in other countries in Latin America and Southeast Asia try to replicate Pix and UPI. This article originally appeared in Insider Intelligence's Payments Innovation Briefing鈥攁 daily recap of top stories reshaping the payments industry. Subscribe to have more hard-hitting takeaways delivered to your inbox daily. Are you a client? Click here to subscribe.

The news: Toys R Us parent company WHP Global mapped out what it calls an 鈥淎ir, Land and 厂别补鈥� expansion plan that includes opening up to two dozen flagship stores, as well as developing a new retail format that will appear in airports and cruise ships. The flagship stores鈥攚hich WHP is partnering with Go!

Ad-supported video on demand (AVOD) viewership recently overtook pay TV viewership, but the disruption generated by this sea change has only just begun. In 2024, the combined viewership of free ad-supported TV (FAST) platforms and ad-supported subscription over-the-top tiers鈥攊n other words, the total AVOD audience鈥攚ill exceed 180 million.

China and the US are so far in front that the status quo at the top will likely remain the same for decades to come.

Western companies lose confidence in China as consumer spending softens: Weaker-than-expected August retail sales are just the latest data point to push retailers to reevaluate their investments.

TikTok is set to be the fastest-growing social platform in the Asia-Pacific region this year, with its user base expected to grow nearly double that of Instagram, particularly in Southeast Asia. Everything else you missed this week:. Minority representation in video ads declined in 2022, which could risk alienating diverse populations whose buying power is rising.

TikTok users in the US and Southeast Asia can take photos of items and upload them to be shown similar products on TikTok Shop. Alternatively, users can input saved photos on their devices into the search function to receive similar results. Image search features are relatively commonplace; both Google and Amazon offer such functions, allowing users to submit queries without text.

In a widening sea of martech solutions, many companies have acquired unnecessary tech that they think will solve all known and unknown problems. However, economic conditions and tighter budgets mean that bells, whistles, and shiny objects should only be purchased if they can show tangible impacts on marketing goals while drawing on minimal resources, she added.

TikTok Shop is currently invite-only for US companies, although the feature is available to merchants in the UK as well as seven countries in Southeast Asia. How we got here: TikTok鈥檚 US social commerce initiatives have proceeded in fits and starts, hampered by TikTok Shop鈥檚 poor UK performance.

Marketers in countries that benefit from maintaining a good relationship with China, including those in Latin America and Southeast Asia, should be less concerned about a potential ban. Data privacy attitudes and policies also matter. EU governments have historically been stricter than the US on data privacy and security.

It was the Black Sea? Oh, the Caspian Sea. The Caspian Sea. Yes. See, the name throws you off because it's not a lake if it's called a sea, right? Marcus Johnson:. Oh, that's true. That's true. Paul Verna:. They should call it the Great Caspian Lake, then we'd all be square with it. Marcus Johnson:. That would make sense. Why is it called the Caspian Sea? What a terrible name. What's happening?

However, navigating the stormy seas of privacy concerns will be pivotal to its long-term success. In the era of digital transparency, trust is important, and allegations of privacy problems can potentially deter would-be users, especially more conservative businesses.

Zigazoo is one in what is likely a sea of new apps that will emerge to capture the attention of social users should TikTok be banned. CEO and founder Zak Ringelstein wants Zigazoo to be a mainstream healthier alternative to social media, akin to Whole Foods among supermarket chains. 鈥淲e鈥檙e not going to be in a world where social media doesn鈥檛 exist,鈥� says Ringelstein.

No, but I love sea creatures of all types. I'm a big jellyfish fan. Marcus Johnson:. What did you call octopus before the show. Victoria Grace:. Big octopus fan. Marcus Johnson:. Friend? Victoria Grace:. So I'm-. Marcus Johnson:. Friend and food? Victoria Grace:. Friends. They're also food. They can be food. Delicious. Jeremy Goldman:. I don't think you guys are ready for this jelly because-.

However, this approach has faced challenges gaining traction outside of Southeast Asia. Private label brands: A 鈥淭rendy Beat鈥� shopping section launched in the UK sold viral products under TikTok鈥檚 parent company, ByteDance. 鈥淚t hasn鈥檛 gotten as much attention, or drawn as much interest from consumers,鈥� our analyst Sky Canaves said.

The deal cover all traditional and digital media platforms across 22 countries, a territory in Southeast Asia and Central Asia, which have a combined population of nearly one billion, so it's a big deal in general.

With large loan loss reserves, the banks are better positioned to weather a storm, but 2023 could still bring rough seas. If the Fed pauses or reverses interest rate hikes, the net interest income holding most banks afloat will cause them to sink. As we wait for the Fed to make its next move, we鈥檙e eyeing Q4 2022 performance for UK banks.

The platform plans to quadruple the size of its global ecommerce business, counting on its popularity in Southeast Asia, Western Europe, and the US to help achieve this goal. Unfortunately, TikTok鈥檚 massive US usership isn鈥檛 translating into success for TikTok Shop. The platform is struggling to gain momentum as merchants remain reluctant to come on board.