I don't know if I asked this one of you the first time we did it, but what are you streaming today? What are you binge-watching? Taylor Mitchell (01:28):. Ooh, we just finished Outlander. So we're kind of lost land where you're looking for the next show. So if you have a recommendation, we're-. Rob Rubin (01:36):. The Diplomat. Season two is out. Taylor Mitchell (01:38):. Okay. Rob Rubin (01:39):.
Audio
| Nov 12, 2024
On today’s podcast episode, we discuss what the arrival of SearchGPT means for the search universe, the best ways to market through emotion, what the November holiday shopping season storyline will be, what happens now we have reached “peak media”, the most suitable post-pandemic work arrangement, and more. Tune in to the discussion with Senior Director of Podcasts and host Marcus Johnson, Vice Presidents of Content Suzy Davidkhanian and Paul Verna, and Senior Analyst Blake Droesch.
Audio
| Nov 8, 2024
Chart
| Jan 23, 2025
Source: Winterberry Group
Chart
| Jan 23, 2025
Source: SurveyMonkey; Salsify
Chart
| Jan 22, 2025
Source: Television Bureau of Advertising (TVB); Dynata
Chart
| Jan 22, 2025
Source: Television Bureau of Advertising (TVB); Dynata
Chart
| Jan 22, 2025
Source: Comscore Inc.
Total media ad spending growth has stabilized, and digital ad spending is set for an extended period of low double-digit annual increases. Amazon, TikTok, and Instagram will be the main growth drivers this year.
Report
| May 9, 2024
On today’s podcast episode, we discuss Meta’s new AI search initiative, what the 2023 “year of efficiency” has meant for 2024, and what to make of Threads at this point. Tune in to the discussion with Senior Director of Podcasts and host Marcus Johnson and Vice President and Principal Analyst Jasmine Enberg.
Audio
| Nov 7, 2024
Chart
| Jan 21, 2025
Source: Proximic
Chart
| Jan 21, 2025
Source: Proximic
Chart
| Jan 21, 2025
Source: Proximic
Chart
| Jan 21, 2025
Source: Proximic
Chart
| Jan 16, 2025
Source: ĢAV
Chart
| Jan 16, 2025
Source: ĢAV
Chart
| Jan 21, 2025
Source: Neo Marketing
Chart
| Jan 21, 2025
Source: Neo Marketing
Chart
| Jan 21, 2025
Source: Neo Marketing
On today's podcast episode, we discuss what commerce media encompasses, the size of the financial and travel networks, and the companies to pay closest attention to in this space. Listen to the conversation with our Senior Analyst Sara Lebow as she hosts Senior Analyst Arielle Feger and Principal Analyst Sarah Marzano.
Audio
| Nov 6, 2024
Chart
| Dec 5, 2024
Source: Signal Hill Insights; Cumulus Media
On today's podcast episode, we discuss what could help Snapchat add users in North American again, what a “Simple Snapchat” app could do, and the potential impact of a new “Sponsored Snaps” ad format. Tune in to the discussion with Senior Director of Podcasts and host Marcus Johnson and Vice President and Principal Analyst Jasmine Enberg.
Audio
| Nov 5, 2024
On today's podcast episode, we discuss what will happen if either Donald Trump or Kamala Harris win the US election and how that will affect inflation, high growth digital advertising channels, and regulatory priorities. Tune in to the discussion with Senior Director of Podcasts and host Marcus Johnson, Senior Director of Briefings Jeremy Goldman, and Senior Analyst Zak Stambor.
Audio
| Nov 4, 2024
On today's podcast episode, we discuss just how bad ad fatigue is getting, how GenAI might revolutionize the in-car experience, the most interesting ways that out-of-home advertising is evolving, if niche video streaming services can gain share, how much the “American Dream” costs, and more. Tune in to the discussion with Senior Director of Podcasts and host Marcus Johnson, Senior Analyst Ross Benes, Director of Reports Editing Rahul Chadha, and Vice President of Briefings Stephanie Taglianetti.
Audio
| Nov 1, 2024
Chart
| Dec 2, 2024
Source: Signal Hill Insights; Cumulus Media
Chart
| Dec 2, 2024
Source: Signal Hill Insights; Cumulus Media