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Food services and drinking place sales (i.e., restaurant sales, restaurant delivery ordered online); travel sales; event ticket sales; payments such as bill pay, taxes, or money transfers; and gambling and other vice good sales.

It’s reportedly in talks with travel, retail, real estate, and food websites to integrate a ChatGPT-like conversational search tool called NLWeb, or Natural Language Web. While it could take months or even years for OpenAI to create a comparable web browser, it’s already making huge strides, including by hiring key Google Chrome developers this year.

China’s deflationary spiral is expected to continue this year: A sharper-than-expected drop in prices in February underscores Chinese consumers’ extreme reluctance to spend.

Only travel and health and pharma spend a greater share on search. Retailers will spend 44.2% of digital budgets on search advertising this year, 3 percentage points above the 41.2% average for all industries. The share of spending going to display versus search will remain fairly stable through our forecast period.

Notably, the chatbot can be added to a group text and search for travel features based on a summary of the conversation. As for the cost of implementation, just a 2%-to-4% increase in shopping cart size could justify the price tag of building genAI chatbots, according to McKinsey. Content generated from search queries. Why genAI?

CMOs and brand strategists are using generative AI-powered tools to enhance their advertising and media strategies. Marketing teams can harness this technology in six key ways to drive results.

And younger consumers love live entertainment: 65% of Gen Z and 58% of millennials traveled in the past year or plan to travel more than 50 miles for in-person events like concerts, per data from AAP and Bread Financial. And they’re willing to spend big on these events: 37% of Gen Z and 39% of millennials have spent more than $500 on tickets for destination live events.

What it means for 2025: Not only did more retailers join the RMN bandwagon in 2024, but so did those in industries like travel and financial services. Advertisers will continue having a wealth of media network options, but standardization and measurement challenges will continue, forcing RMNs to prove their worth.

The news: PayPal rolled out a feature called Pool Money to help customers manage shared expenses like group gifts and travel, per a press release. Users can set up a pool in the PayPal app or online with a description, target date, and goal amount and then share the pool link with friends and family via text, email, or other messaging services.

I think having that debrief is an excellent way to share our insights with her, but also hear from her and have her tell us what her community felt or how her community felt about that content, how they received the sustainability messaging coming from a more travel focused cars on the road type of brand. (20:41):. So I definitely welcome it.

The company performed well during the post-pandemic travel boom and is now playing a longer game to maintain that position in consumers’ minds. Holiday travel demand is still strong, and United’s campaign is launching just as many Americans are likely considering holiday travel plans.