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As college sports amateurism dies, marketers are increasingly working with student-athlete influencers.

How time spent with media, device ownership, and media adoption stacks up in the United States.

The same is true for international expansion: Ad revenue growth was strongest in Meta’s rest of world segment, which includes Latin America and Africa, at 33%. LinkedIn becomes more social. LinkedIn helped Microsoft’s bottom line as it added subscribers and engaged them with video content. Its revenues rose 10%. Revenues: $4.57 billion (10% YoY increase).

As AI workloads push limits, Microsoft’s repeated outages threaten its once-unshakable claim as a reliable tech leader.

The African elephant in particular is considered to have the most advanced sense of smell, two and a half times better than dogs and five times stronger than a human. Cows actually have a stronger sense of smell than dogs, interestingly. In fact, the rat, the mouse and the horse all have more olfactory receptor genes, stronger sense of smell, than dogs.