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Although no single player rivals Mercado Libre’s hold on Latin America’s ecommerce market, nearly 70% of online sales are still fair game for the long tail of retailers.

India’s commerce landscape is undergoing rapid transformation, fueled by booming ecommerce, rising mobile shopping, and the growing influence of social media.

Nico Le Bourgeois, head of US Shop operations, will now report to Mu Qing, a former ecommerce vice president at Douyin who now oversees TikTok’s global ecommerce business. He previously reported directly to Bob Kang, ByteDance’s ecommerce head. How we got here: There are a few potential reasons for the layering. ByteDance is unhappy with TikTok Shop’s US performance.

Ecommerce shipments from China plunged by 65% YoY in the first three months of 2025, per The Guardian. While shipments to Europe rose 28% in the same period, proposed de minimis clampdowns in the EU and the UK could severely crimp Shein’s ability to rely on those markets for growth.

From revolutionizing logistics and digital payments to capturing a major share of ecommerce and retail media ad revenues, Mercado Libre has profoundly reshaped Latin America’s digital economy.

Retailers looking to capitalize on retail media’s growth opportunities need to understand the market developments, formats, and challenges shaping ad spending in Latin America.

The latest data and insights on spending, KPIs, and key consumer categories marketers need to compete in Mexico’s complex digital landscape.

Prosus to buy Just Eat Takeaway for $4.3 billion: The firm plans to reuse the playbook that drove growth at its Brazilian food delivery company iFood.

Our expanded retail and ecommerce forecast coverage now includes country-level breakouts for 66 nations around the world. North America, China, and Western Europe continue to drive global outcomes, but a total of 53 countries will have at least $1 billion in ecommerce sales.