蘑菇AV

Cross-border buyer numbers are rising in Europe as shoppers seek value and variety鈥攂ut consumer expectations and regulatory changes could challenge future growth.

What retail and ecommerce categories are most exposed to current and proposed tariffs? Most retail sectors will be affected by increased tariffs, but some are more exposed than others, including the following:. Apparel and fashion. In 2024, the EU exported over 鈧�5.0 billion ($5.41 billion) worth of apparel and accessories to the US.

Brazil鈥檚 digital economy continues to thrive, driven by shifting advertising trends and increased social media usage. This report series explores key media consumption trends in Brazil in 2025.

Brazil鈥檚 digital advertising economy continues to thrive, driven by retail media investment, growing video ad spend, and slower social ad spending. This report explores trends shaping Brazil鈥檚 digital advertising landscape in 2025.鈥�

Hugo Boss is adjusting to the macro landscape on the fly: The German fashion house is rerouting China-made goods to other markets and stockpiling in the US to blunt the impact of tariffs.

In our exclusive survey with ESW, data from shoppers in 18 countries reveals new twists in the path to purchase, the rising momentum of marketplaces, and the resilience of age-old fundamentals.

Such generous terms are unlikely for Japan and Germany, given Trump鈥檚 decision to single out Toyota by name during his 鈥淟iberation Day鈥� tariff announcement as well as the highly contentious negotiations underway with the European Union.

Storm clouds are gathering: The tariffs are making a bad situation worse for Germany, which is struggling to overcome a host of challenges, including high energy costs, a shortage of skilled workers, and extensive bureaucratic red tape, that caused the economy to contract for two straight years.

Wayfair pivots from Germany to focus on physical retail: The country鈥檚 challenging economic climate is one reason the retailer is reallocating resources to areas with better long-term potential.