The fiber-optic cable will connect major global regions in a 鈥淲鈥� shape, linking the US, India, South Africa, and Australia and make Meta the sole owner and user of the cable. This gives it dedicated infrastructure to address growing internet traffic in the region. Meta鈥檚 Facebook, Instagram, and WhatsApp currently account for 10% of global fixed and 22% of mobile internet usage, per Sandvine.
Only China鈥檚 own players, like iQiyi, Tencent Video, and Youku, will be able to leverage the 68.3% of internet users who will watch sub OTT platforms. India will have 13.0% of worldwide sub OTT viewers in 2024, but eventually that figure should grow much higher. Only 39.9% of internet users in India will be sub OTT viewers, one of the lower figures among the countries we track.
Our debut worldwide digital gamer forecast reveals that growth has slowed considerably, mainly because gaming is already a common and popular activity for internet users in almost every country. But some markets are more enthusiastic than others.