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That could create even worse headaches for retailers like Wayfair and Best Buy that rely on discretionary spend. Our take: The frozen housing market will eventually thaw. In the meantime, housing-related companies should take proactive steps to position themselves for future growth.

Our take: The ecommerce data is a welcome bit of good news amid a challenging environment that recently led Wayfair to close up shop in Germany to focus on faster-growing markets. This article is part of 蘑菇AV鈥檚 client-only subscription Briefings鈥攄aily newsletters authored by industry analysts who are experts in marketing, advertising, media, and tech trends.

A host of retailers鈥攊ncluding Save A Lot, Lowe's, and Wayfair鈥攈ave recently launched or revamped US loyalty programs. This effort comes as US consumers held an average of 19 loyalty program memberships per person in 2024鈥攖he highest rate in 10 years, according to The Bond Loyalty Report.

Amazon and Walmart dominate the landscape, but the other half of US ecommerce sales is still up for grabs.

D) Wayfair. The Home Depot had 42.3 million unique visitors in April, per Comscore, way ahead of No. 2 Lowe鈥檚 24.7 million. June 20, 2025. Mountain Dew just launched two limited-edition flavors with which of the following retailers? A) Target. B) Walmart. C) Aldi. D) Trader Joe鈥檚. Mountain Dew鈥檚 two Walmart-exclusive products, Dragon Fruit and Summer Freeze, hit the shelves on June 15. June 19, 2025.

Early adopters like Sephora, Wayfair, and the NBA have successfully used the new tools for targeted campaigns. In addition, Reddit announced that Integral Ad Science鈥檚 integration into its limited inventory safety tier achieved 99% brand safety scores across 500 million North American impressions in Q4 2024. The IAS partnership was announced last June.

This deck provides an in-depth analysis of the home furnishings sector in ecommerce, including forecasts for sales growth, digital ad spending, and KPIs. It also highlights consumer shopping behaviors, spending trends, and the growing influence of social media.

That鈥檚 had a trickle-down effect on retailers and brands ranging from Home Depot to Wayfair to Sherwin-Williams. So far, the US Federal Reserve鈥檚 interest rate cuts have done little for mortgage rates, which more closely track yields on 10-year Treasury bonds.

On today's podcast episode, we discuss the unofficial list of the most interesting retailers for the month of February. Each month, our analysts Arielle Feger, Becky Schilling, and Sara Lebow (aka The Committee) put together a very unofficial list of the top eight retailers they're watching based on which are making the most interesting moves: Who's launching new initiatives? Which partnerships are moving the needle? Which standout marketing campaigns are being created? In this month's episode, Committee members Analyst Arielle Feger and Senior Analyst Sara Lebow will defend their list against Vice President Suzy Davidkhanian and Senior Analyst Blake Droesch, who will dispute the power rankings by attempting to move retailers up, down, on, or off the list.

And at number ten we have Wayfair, for opening its second brick-and-mortar store in Atlanta. Now it is time for our second half where Sky and Rachel get to tell us where we went wrong. Both of them will have a chance to move a brand up or down our rankings and to add a new company entirely. So Sky, why don't you go first and make a move? Sky Canaves:.

Wayfair also debuted a new loyalty program, which will cost $29 a year and offer 5% back in rewards. Lowe鈥檚 recently added a new feature to its loyalty program, Lowe鈥檚 Digital Home Platform. This platform gives members access to free, personalized information about products in their homes, including warranties, manuals, maintenance suggestions, and how-to content.

As the share of US ecommerce sales on marketplaces continues to expand, our latest survey examines consumer buying habits and expectations across leading platforms.

Cosmetics, Wayfair, Alo Yoga, J.Crew, and StockX have already created shopping experience for the device. 蘑菇AV research is based on the idea that multiple sources and a variety of perspectives lead to better analysis.

As a result, a wide swath of companies that sell housing-related products鈥攊ncluding home improvement retailers like Home Depot and Lowe鈥檚, consumer electronics retailers like Best Buy, and furniture sellers like Wayfair鈥攕uffered. Making it cheaper to borrow money could drive more consumers to splurge on big-ticket items like TVs.

Lowe鈥檚 will maintain its share as Wayfair falters. The home improvement retailer will solidify its position in the No. 12 slot in 2024, while struggling furniture retailer Wayfair loses share and falls to No. 13. Already-dominant Amazon will gain most market share. The ecommerce giant will increase its market share by 0.4 percentage points to 38.0% next year, the largest increase of any company.

Wayfair. In May, Wayfair will open doors to its first large-format store, boasting more than 150,000 square feet and a restaurant in Illinois. This comes amid a brand refresh and a new "Welcome to The Wayborhood" campaign that included celeb-studded ads spots during the Academy Awards and a Pinterest Creator Tour. What鈥檚 interesting:.

And digitally native brands Wayfair and Warby Parker invested big in physical retail. Here鈥檚 our Unofficial Most Interesting Retailers List for May 2024. 1. Walmart.

Brands approaching the edge: Kohl鈥檚 and Wayfair need to shift gears if they want to stay afloat. 鈥淲补测蹿补颈谤 for a very long time followed an Amazon-type path of spending heavily to build and grab market share and investing in far-off bets,鈥� said Stambor. The issue? People don鈥檛 buy furniture that often. So even loyal consumers don鈥檛 return often enough for Wayfair to cash in.

A May home improvement event: 鈥淚 could see Amazon having a spring event that is built around this whole idea of home improvement, maybe trying to capture some of that share from 奥补测蹿补颈谤,鈥� Lipsman said. Wayfair set the precedent with Way Day. Amazon has 28.9% penetration in the US ecommerce furniture and home furnishings, according to our forecast.

The situation drove Wayfair CEO Niraj Shah to compare consumers鈥� reluctance to spend to the landscape during the Great Recession. In addition to the looming economic storm clouds, consumers have also been distracted by the flood of news that turned consumers鈥� attention away from shopping, Olsavsky told reporters, according to The New York Times.

A host of other companies, including furniture retailers Wayfair and Williams-Sonoma, appliance maker Whirlpool, and paint company Sherwin-Williams, also saw Q1 sales declines. Brighter days ahead? There鈥檚 growing sentiment from experts such as Goldman Sachs CEO David Solomon that the Federal Reserve may not cut interest rates at all this year.