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Comparative Estimates: Retail Ecommerce Sales* Among Select Companies in Latin America, H1 2023 (millions)
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Oct 4, 2023
Source: Insider Intelligence | eMarketer; Mercado Libre; Falabella; Liverpool; Walmart de M茅xico y Centroam茅rica (Walmex); Magazine Luiza ; Grupo Casas Bahia (formerly Via); Carrefour Brasil; Cencosud; Ripley; Dafiti; Grupo 脡xito; Raia Drogasil
Comparative Estimates: Total Retail Sales Growth Among Select Companies in Latin America, H1 2023 (% change vs. same period of prior year)
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Oct 4, 2023
Source: Insider Intelligence | eMarketer; Mercado Libre; Falabella; Liverpool; Walmart de M茅xico y Centroam茅rica (Walmex); Magazine Luiza ; Grupo Casas Bahia (formerly Via); Carrefour Brasil; Cencosud; Ripley; Dafiti; Grupo 脡xito; Raia Drogasil
Comparative Estimates: Total Retail Sales* Among Select Companies in Latin America, H1 2023 (billions)
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Oct 4, 2023
Source: Insider Intelligence | eMarketer; Mercado Libre; Falabella; Liverpool; Walmart de M茅xico y Centroam茅rica (Walmex); Magazine Luiza ; Grupo Casas Bahia (formerly Via); Carrefour Brasil; Cencosud; Ripley; Dafiti; Grupo 脡xito; Raia Drogasil
Comparative Estimates: Total Retail Sales Share Among Select Traditional Retailers in Latin America, by Channel, H1 2023 (% of total retail sales)
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Oct 4, 2023
Source: Insider Intelligence | eMarketer; Falabella; Liverpool; Walmart de M茅xico y Centroam茅rica (Walmex); Magazine Luiza ; Grupo Casas Bahia (formerly Via); Carrefour Brasil; Cencosud; Ripley; Grupo 脡xito; Raia Drogasil
Comparative Estimates: Share of New Total Retail Sales Among Select Companies in Latin America, by Channel, H1 2023 (% of new total retail sales)
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Oct 4, 2023
Source: Insider Intelligence | eMarketer; Mercado Libre; Liverpool; Walmart de M茅xico y Centroam茅rica (Walmex); Magazine Luiza ; Carrefour Brasil; Grupo 脡xito; Raia Drogasil
Comparative Estimates: In-Store Retail Sales Growth Among Select Companies in Latin America, H1 2023 (% change vs. same period of prior year)
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Oct 4, 2023
Source: Insider Intelligence | eMarketer; Falabella; Liverpool; Walmart de M茅xico y Centroam茅rica (Walmex); Magazine Luiza ; Grupo Casas Bahia (formerly Via); Carrefour Brasil; Cencosud; Ripley; Grupo 脡xito; Raia Drogasil
Comparative Estimates: Retail Marketplace Ecommerce vs. Total Retail Sales Growth Among Select Companies in Latin America, H1 2023 (% change vs. same period of prior year)
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Oct 4, 2023
Source: Insider Intelligence | eMarketer; Mercado Libre; Falabella; Magazine Luiza ; Grupo Casas Bahia (formerly Via); Carrefour Brasil; Ripley
Comparative Estimates: Retail Marketplace Ecommerce Sales Share Among Select Traditional Retailers in Latin America, H1 2019-H1 2023 (% of total retail sales)
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Oct 4, 2023
Source: Insider Intelligence | eMarketer; Falabella; Magazine Luiza ; Grupo Casas Bahia (formerly Via); Carrefour Brasil; Ripley
Comparative Estimates: Retail Marketplace Ecommerce Sales Share Among Select Traditional Retailers in Latin America, H1 2019-H1 2023 (% of total retail ecommerce sales)
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Oct 4, 2023
Source: Insider Intelligence | eMarketer; Falabella; Magazine Luiza ; Grupo Casas Bahia (formerly Via); Carrefour Brasil; Ripley
Comparative Estimates: Retail Marketplace Ecommerce Sales* Among Select Companies in Latin America, Q2 2021 & Q2 2022 (millions)
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Oct 4, 2023
Source: Insider Intelligence | eMarketer; Mercado Libre; Falabella; Magazine Luiza ; Grupo Casas Bahia (formerly Via); Carrefour Brasil; Americanas S.A.; Ripley
Digital Ad Spending in Latin America, by Format, 2022-2028 (billions)
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Mar 1, 2024
Source: 蘑菇AV
Latin America Is Leading on Time Spent on Mobile (average hrs:mins spent per day with mobile among internet users worldwide, by region, H1 2023)
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Aug 1, 2023
Source: GWI
Comparative Estimates: Retail Ecommerce Sales* Share in Latin America, by Company, 2017-2022 (billions and % of total)
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Jun 1, 2023
Source: Insider Intelligence | eMarketer
Latin America Has the World's Second-Highest Proportion of Unbanked Adults (% of adults worldwide who are unbanked vs. underbanked, by region, 2023*)
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May 3, 2023
Source: Boston Consulting Group (BCG)
Degree to Which Consumers in Latin America Would Support a Measure to Create a Common Regional Currency* to Increase Trade, by Demographic, Nov 2023 (% of respondents in each group)
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Nov 29, 2023
Source: Insider Intelligence | eMarketer; Livepanel
Type of Currency That Consumers in Latin America Would Choose to Allow Their Country to Remain Competitive in a Globalized World, Nov 2023 (% of respondents)
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Nov 29, 2023
Source: Insider Intelligence | eMarketer; Livepanel
Analyst Take: Retail Ecommerce Sales in Latin America, 2021-2023 (billions)
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Oct 4, 2023
Source: Insider Intelligence | eMarketer
Podcast Listeners in Latin America, 2021-2027 (millions, % change, and % of population)
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Aug 1, 2023
Source: Insider Intelligence | eMarketer
Leading Touchpoints/Channels Marketing and Ecommerce Professionals* in Latin America Have Used to Reach Consumers, June 2023 (% of respondents)
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Jun 15, 2023
Source: Insider Intelligence | eMarketer; Interactive Advertising Bureau (IAB)
Social Media Platforms Ad Buyers* in Latin America Will Use to Place Digital Ads, June 2023 (% of respondents)
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Jun 15, 2023
Source: Insider Intelligence | eMarketer; Interactive Advertising Bureau (IAB)
Social Media Platforms Ad Buyers* in Latin America Have Used to Place Digital Ads, June 2023 (% of respondents)
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Jun 15, 2023
Source: Insider Intelligence | eMarketer; Interactive Advertising Bureau (IAB)
Satisfaction With the Performance of Their Retail Media Advertising Campaigns Among Retail Media Buyers* in Latin America, June 2023 (% of respondents)
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Jun 15, 2023
Source: Insider Intelligence | eMarketer; Interactive Advertising Bureau (IAB)
Importance* of Select Retail Media Network Attributes According to Ad Buyers** in Latin America, June 2023 (% of respondents)
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Jun 15, 2023
Source: Insider Intelligence | eMarketer; Interactive Advertising Bureau (IAB)
Digital Ad Formats Retail Media Buyers* in Latin America Have Bought via Retail Media Networks, June 2023 (% of respondents)
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Jun 15, 2023
Source: Insider Intelligence | eMarketer; Interactive Advertising Bureau (IAB)
Market Developments That Will Have the Most Impact on Their Business According to Marketing and Ecommerce Professionals* in Latin America, June 2023 (% of respondents)
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Jun 15, 2023
Source: Insider Intelligence | eMarketer; Interactive Advertising Bureau (IAB)

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