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Instead, getting existing games in front of more TV users and expanding its catalog of small IP-based games could help Netflix compete with other streaming services for users.

Join over 100,000 subscribers that have access to thousands of forecasts, charts, and insights around key topics, like Amazon Prime Day 2023, marketplace growth, direct selling strategies for CPG brands, and the impact of TikTok Shop, all developed and derived from a rigorous and proprietary methodology you can count on.

He points out that there's some antennae research showing that about a quarter of us subscribers that's 29 million people, so a lot of people, quarter of people have canceled three plus streaming services in the past two years. A stark contrast to the days of cable.

Initially tested with select users in July, SearchGPT is now accessible to ChatGPT Plus and Team subscribers, with plans to reach Enterprise, Education, and free users in the coming months.

So in order to watch Prime video, you have to be logged into Amazon, which means you're a Prime subscriber, which means that your credit card and all your personal information and all of your data is already built into the video platform.

They have such a large subscriber base for Amazon Prime, but not necessarily as many people are looking to Amazon for digital grocery.

The audio streaming Giant recently told us that it was in good shape. It is approaching the 600 million users mark, continues to make enough money to turn a profit. But what did Spotify just offer British and Australian and next year American premium subscribers? Was it 10% off merch bought through Spotify's platform? Was it 20% off its new higher quality audio tier?

If you want to read the other three big technology trends from Jacob's report, pro subscribers, you can head to emarketer.com and search for tech trends to watch in 2025, Five AI and design advances reshaping how consumers engage, link in the show notes. Thank you so much to my guests for today's episode. Thank you first to Gadjo. Gadjo Sevilla:. Thanks again. Marcus Johnson:. Thank you to Jacob.

On today's podcast episode, we discuss what the hell happened鈥攁nd is happening鈥攖o online ads, whether the video streaming boom is officially over, the next big wearable category, what happens when the First Amendment collides with social media, what the world would look like if there were only 100 people, and more. Tune in to the discussion with our forecasting writer Ethan Cramer-Flood and analysts Ross Benes and Blake Droesch.

PRO+ subscribers have access to Industry KPIs, our collection of more than 400 benchmarks in marketing and retail and ecommerce across a range of industries and countries. AIOs are eating into traditional search ad real estate. Last May, AIOs took up to 600 pixels of screen space on search results pages, per BrightEdge data.

On today's podcast episode, we discuss what TV even is anymore, how the redefining of TV is reshaping marketers' approach, and why not all data is created equal. "In Other News," we talk about why live TV is the new streaming and the real reason Walmart bought TV-maker Vizio. Tune in to the discussion with our analyst Ross Benes and Alison Gensheimer, head of Nielsen marketing.

Join more than a hundred thousand subscribers and learn what Insider Intelligence can do for you. Hello, listeners. Today is Wednesday, October 11th. Welcome to Behind the Numbers: Reimagining Retail, an e-Marketer podcast. This is the show where we talk about how retail collides with every part of our lives. I'm your host, Sara Lebow. Today's episode topic is Amazon Fresh.

So there was a point made, streaming viewers are generally accepting of ads, but just a third of CTV ads draw two or more seconds of active eyes on the screen attention, just about a third of CTV ads draw two or more seconds of active eyes on the screen attention.

However, Peacock is struggling: The company posted strong revenues but lost 500,000 subscribers in Q2. Our take: Netflix, NBCU, YouTube, and Disney have more or less secured their places as the dominant media distributors, but shakeups in the coming months could affect which of those titans remains on top.

Streaming makes ad spending gains, Netflix experiences growing pains, and advertisers encounter a soft upfront market.

Join more than 100,000 subscribers and learn what Insider Intelligence can do for you. Hello, listeners. Today is Wednesday, June 28th. Welcome to Behind the Numbers: Reimagining Retail, an eMarketer Podcast. This is the show where we talk about how retail collides with every part of our lives. I'm your host, Sara Lebow. Today's episode topic is digital marketplaces. Let's meet today's guests.

On today's podcast episode, we discuss a digital out-of-home (OOH) TikTok initiative, whether OOH ads have actually bounced back, and what we expect to see from in-store retail media. "In Other News," we talk about YouTube experimenting with longer but less frequent ad breaks and whether consumers are finally bumping up against a video streaming ceiling. Tune in to the discussion with our analyst Ross Benes.

On today鈥檚 podcast episode, we discuss the interesting ways folks watch the Olympics, the best (and not so best) ads from the Games, the impact of X suing advertisers, how much in-store chatbots can move the needle, how to view Disney鈥檚 streaming profitability milestone, which national park most of America could drive to in a day, and more. Tune in to the discussion with our vice president of content Suzy Davidkhanian and analysts Sara Marzano and Carina Perkins.

Per subscribers can read more about retail media and Max's recent retail media report on our website at insiderintelligence.com. Thank you for joining me today, Andrew. Andrew Lipsman:. Thanks, Sara. Sara Lebow:. And thanks for being here, Max. Max Willens:. I enjoyed it. Thanks for having me. Sara Lebow:.

Join more than a hundred thousand subscribers and learn what Insider Intelligence can do for you. Hello, listeners. Today is Wednesday, September 6th. Welcome to Behind the Numbers: Reimagining Retail, an eMarketer Podcast. This is the show where we talk about how retail collides with every part of our lives. I'm your host, Sarah Lebow. Today's episode topic is holidays.

Join over 100,000 subscribers and start leveraging our trusted analysts research and data. Learn more about how to save time and get by and faster at insiderintelligence.com. Hello, listeners. Today is Wednesday, August 16th. Welcome to Behind the Numbers: Reimagining Retail, an eMarketer Podcast. This is the show where we talk about how retail collides with every part of our lives.

Actually went backwards for a couple of quarters last year, Netflix having two consecutive quarters of subscriber losses, Q1, Q2 of last year, the first time in its history. Then, it kind of got stuck on 220 million subscribers from the end of 2021 to the fall of 2022 and has since jumpstarted growth before this password sharing crackdown came to the U.S. So, it is heading back in the right direction.

His Path to Purchase report and Gen Z Path to Purchase report are both available for subscribers on our website at emarketer.com. Thank you both for being here. Thank you, Blake. Blake Droesch (17:53):. Thanks, Sara. Always a pleasure. Paola Flores-Marquez (17:55):. Yeah, thank you so much. Sara Lebow (17:55):. And-. Paola Flores-Marquez (17:56):. Oh, sorry. Sara Lebow (17:56):.

On today's episode, we discuss what AI-generated ads will look like, TikTok testing a new AI chatbot called Tako, Formula One finding a new way to advertise on its cars, ESPN offering its channel as a standalone streaming service, what using VR in a car will look like, visualizing the US workforce as 100 people, and more. Tune in to the discussion with our forecasting writer Ethan Cramer-Flood, director of forecasting Oscar Orozco, and analyst Max Willens.

Visit emarketer.com/newsletters and join the thousands of subscribers who rely on our actionable charts. Hello, listeners. Today is Wednesday, July 19th. Welcome to Behind the Numbers: Reimagining Retail, an eMarketer podcast. This is the show where we talk about how retail collides with every part of our lives. I'm your host, Sara Lebow. Today's episode topic is Prime Day.