蘑菇AV

In part two of this two-part podcast episode on the Google antitrust ruling, we discuss what this decision will actually mean for Google and which competitor is likely to benefit the most from whatever penalties get handed out. Tune in to the discussion with host Marcus Johnson, analyst Max Willens and vice president of content Paul Verna.

Pitching itself as a collaborator, Substack empowers major outlets like The New Republic and smaller creators to expand their reach.

CEO Aravind Srinivas says Comet will track user activity to build deep profiles for hyperpersonalized ads but risks alienating privacy-focused users.

Social and streaming platforms now drive Gen Z鈥檚 content choices as algorithmic recs eclipse word of mouth for viewing choices.

X-Ray Recaps shows Amazon attempting to lean on AI to address those user experience complaints, at least in some capacity; the company has also brought AI to Prime Video to detect audio and video issues.

Rite Aid files for bankruptcy for the second time in less than two years: The convenience store + pharmacy model is broken. Success in this space for standalone pharmacies will hinge on providing a first-rate experience for customers buying medications while reformatting stores to prioritize health and wellness products instead of household items and snacks.

Amazon insists it won鈥檛 display tariff costs on products after White House backlash: Despite political heat, radical transparency may be best for retailers in an uncertain environment.

Newsmax IPO is conservative media's moment: The network鈥檚 early success as a public company emphasizes advertiser confidence in right-leaning media.

Audio organization: Apple Intelligence can identify separate elements of an audio track and sort them based on content. While that's a lot of additions for an incremental beta update, a beta release indicates that those features are still not ready for primetime. Our take: While Apple is behind other Big Tech giants like Google and Microsoft on genAI, it鈥檚 still making progress.

Satya Nadella admits Microsoft underestimated Google鈥檚 dominance in search, a mistake that could prove costly as AI-driven search products gain market share.

When vice president Kamala Harris launched her presidential campaign in late July, she needed to quickly make a splash with voters. Social media, and TikTok in particular, was the ideal platform. 鈥淚t's on TikTok where Kamala is really shining,鈥� said our analyst Jasmine Enberg on a recent edition of the Behind the Numbers podcast. Here are three things to consider about Harris鈥檚 social media and campaign strategy.

As ecommerce grows in back-to-school shopping (34.9% of total back-to school sales this year versus 33.5% in 2023), content creators are playing a pivotal role in how consumers find school supplies. This shift is driven by younger parents buying classroom supplies for K-12 children and college students outfitting their dorm rooms. Both groups favor online shopping for its convenience and the ability to compare prices, our analyst Sarah Marzano said in a recent edition of our 鈥淏ehind the Numbers: Reimagining Retail鈥� podcast.

Following Google鈥檚 second antitrust loss in under a year, Google is at a crossroads. The recent ruling that Google maintains an illegal monopoly on ad tech, combined with last year鈥檚 ruling of antitrust practices in online search, could reshape digital advertising.

This year, as the digital ad spend outpaces the time consumers are spending on the medium, media companies are leaning into revenue drivers like commerce media while also investing in content that builds community.

In part one of this two-part podcast episode on the Google antitrust ruling, we discuss the reasons US district Judge Amit Mehta decided that Google鈥檚 search business constitutes an illegal monopoly and what penalties he is likely to dish out at a hearing in September. Tune in to the discussion with host Marcus Johnson, analyst Max Willens and vice president of content Paul Verna.