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Join more than 100,000 subscribers and learn what Insider Intelligence can do for you. Hello, listeners. Today is Wednesday, June 28th. Welcome to Behind the Numbers: Reimagining Retail, an eMarketer Podcast. This is the show where we talk about how retail collides with every part of our lives. I'm your host, Sara Lebow. Today's episode topic is digital marketplaces. Let's meet today's guests.

On today's podcast episode, we discuss a digital out-of-home (OOH) TikTok initiative, whether OOH ads have actually bounced back, and what we expect to see from in-store retail media. "In Other News," we talk about YouTube experimenting with longer but less frequent ad breaks and whether consumers are finally bumping up against a video streaming ceiling. Tune in to the discussion with our analyst Ross Benes.

Per subscribers can read more about retail media and Max's recent retail media report on our website at insiderintelligence.com. Thank you for joining me today, Andrew. Andrew Lipsman:. Thanks, Sara. Sara Lebow:. And thanks for being here, Max. Max Willens:. I enjoyed it. Thanks for having me. Sara Lebow:.

On today鈥檚 podcast episode, we discuss the interesting ways folks watch the Olympics, the best (and not so best) ads from the Games, the impact of X suing advertisers, how much in-store chatbots can move the needle, how to view Disney鈥檚 streaming profitability milestone, which national park most of America could drive to in a day, and more. Tune in to the discussion with our vice president of content Suzy Davidkhanian and analysts Sara Marzano and Carina Perkins.

Join more than a hundred thousand subscribers and learn what Insider Intelligence can do for you. Hello, listeners. Today is Wednesday, September 6th. Welcome to Behind the Numbers: Reimagining Retail, an eMarketer Podcast. This is the show where we talk about how retail collides with every part of our lives. I'm your host, Sarah Lebow. Today's episode topic is holidays.

Join over 100,000 subscribers and start leveraging our trusted analysts research and data. Learn more about how to save time and get by and faster at insiderintelligence.com. Hello, listeners. Today is Wednesday, August 16th. Welcome to Behind the Numbers: Reimagining Retail, an eMarketer Podcast. This is the show where we talk about how retail collides with every part of our lives.

Actually went backwards for a couple of quarters last year, Netflix having two consecutive quarters of subscriber losses, Q1, Q2 of last year, the first time in its history. Then, it kind of got stuck on 220 million subscribers from the end of 2021 to the fall of 2022 and has since jumpstarted growth before this password sharing crackdown came to the U.S. So, it is heading back in the right direction.

On today's episode, we discuss what AI-generated ads will look like, TikTok testing a new AI chatbot called Tako, Formula One finding a new way to advertise on its cars, ESPN offering its channel as a standalone streaming service, what using VR in a car will look like, visualizing the US workforce as 100 people, and more. Tune in to the discussion with our forecasting writer Ethan Cramer-Flood, director of forecasting Oscar Orozco, and analyst Max Willens.

Visit emarketer.com/newsletters and join the thousands of subscribers who rely on our actionable charts. Hello, listeners. Today is Wednesday, July 19th. Welcome to Behind the Numbers: Reimagining Retail, an eMarketer podcast. This is the show where we talk about how retail collides with every part of our lives. I'm your host, Sara Lebow. Today's episode topic is Prime Day.

Ad-supported streaming will be more popular. 鈥淲e have seen the future of streaming media, and it鈥檚 ad-supported,鈥� Verna said. We predict streaming ad prices will coalesce even further. Next year, as Amazon Prime releases an ad-supported tier, it鈥檚 poised to bring in $3.13 billion in CTV ad revenues, overtaking Roku as the third-highest earner among streaming services, per our forecast.

His Path to Purchase report and Gen Z Path to Purchase report are both available for subscribers on our website at emarketer.com. Thank you both for being here. Thank you, Blake. Blake Droesch (17:53):. Thanks, Sara. Always a pleasure. Paola Flores-Marquez (17:55):. Yeah, thank you so much. Sara Lebow (17:55):. And-. Paola Flores-Marquez (17:56):. Oh, sorry. Sara Lebow (17:56):.

Visit emarketer.com/newsletters and join the thousands of subscribers who rely on our actionable charts. Bill Fisher:. Hello, everyone. Welcome to Behind the Numbers: Around the World, an eMarketer podcast. It's Monday, June the 26th, and I'm your host for today, Bill Fisher. And it's my absolute pleasure to welcome you all to Around the World with Regional Retail Media Maturity.

I would suggest that we scrap them all together and we just refer to them entirely as ASS, ad supported streaming, whether it's free or paid. Because the advertiser and the user doesn't really care about those distinctions as much as long as they know if they're getting ads or not. It's all ASS, ad supported streaming. Jeremy Goldman:. You know what?

However, Beauty Pie, which offers more affordable alternatives to luxury products, reported a 40% uptick in subscribers in 2022. Shoppers are taking a health-centric approach to beauty. Consumers are prioritizing their skin. Older generations are most likely to use skin care products regularly, per Appinio鈥檚 November 2022 survey.

Mitchell says finfluencers can provide demographic information about their followers, viewers, and subscribers. She also said that talent agencies could be a first stop for FIs that haven鈥檛 set up a finfluencer partnership before. The agency can help FIs find the right partner to help them meet goals and stay within budget.

Pro subscribers can head to emarketer.com and search for health trends to watch in 2025. Link is in the show notes. But thank you gents so much for being here and talking me through the DC movement and costs rising even higher than they already are. It's fascinating stuff. Thank you first to Rajiv. Rajiv Leventhal (27:53):. Yeah, thanks Marcus.

Join the thousands of subscribers from companies like Walmart, Hermes, Alibaba, Nike, Coca-Cola, Amazon, and more benefiting from our daily insights. Visit insiderintelligence.com/retail-daily and sign up today. Hello listeners. Today is Wednesday, November 15th. Welcome to Behind the Numbers: Re-imagining Retail and eMarketer podcast.

Amazon Prime Video launched its ad tier in January and defaulted all of its subscribers into that tier, contributing to CTV鈥檚 overall growth. 鈥淲e saw what happened when Disney and Netflix launched ad tiers, and Amazon鈥檚 entry into that world is having a much bigger impact, dollar-wise,鈥� said our analyst Paul Verna.

On today's podcast episode, we discuss how much ad spending will grow this year, whether there are more reasons to be optimistic or pessimistic about consumer spending, and what today's most interesting ad spending trends are by media and company. "In Other News," we talk about a deal to bring video ads to Spotify鈥檚 app on Roku and how Amazon's second year of streaming Thursday Night Football is going. Tune in to the discussion with our analyst Paul Verna.

The streaming giant's recent earnings show that the company is working on a number of initiatives to try and make more money. They're raising the prices of its streaming tiers by a few dollars. Some of them. It's getting ready to roll out a new ad initiative, where users binging a show can watch a commercial-free episode sponsored by an advertiser. That's supposed to be coming.

Ghaffary of Vox saying the new version of Twitter Blue had a disastrous initial rollout, and so far still doesn't have nearly enough subscribers to make a meaningful impact on the company's bottom and line, saying, as of mid-January, Twitter reported less than 200,000 subscribers of Twitter Blue, or 0.2% of its total, 0.2.

On today's podcast episode, we discuss what happens next now that sports-focused streaming service Venu Sports has been blocked, how to get customers onboard with your AI-infused products and services, how the streaming bundle is changing, the US considering a breakup of Google to address its search monopoly, the most sort after plane seats, and more. Tune in to the discussion with host Marcus Johnson, director of reports editing Rahul Chadha and analysts Ross Benes and Max Willens.

He writes that the streaming will get more expensive whether you are on Peacock's cheaper plan, which is going up by $1 a month to six, or the premium plus one, which is getting a $2 a month bump to 12. The service currently has 22 million subscribers. But Paul, the most interesting sentence in this article about Peacock's prices going up is what and why? Paul Verna:.

If you're a pro+ subscriber. You can read it there. But that's all we have time for today's episode. Yory, thank you, as always, my friend, for hanging out. Yory Wurmser (15:24):. Always a pleasure. Marcus (15:25):. Yes, sir. Thank you too Victoria. She edits the show, Stuart runs the team, and Sophie, she does our social media.