蘑菇AV

We're talking about Walmart trying a new approach to combat retail theft. This is an article written by our senior retail analyst, Zak Stambor. In it, he notes that Walmart is testing technology in its stores that lets workers use their cell phones to open locked cases housing items like deodorants and baby formula. This is a note from Bloomberg.

Search engines came in second, followed by Walmart.com, YouTube, and Target.com. This was originally featured in the Retail Daily newsletter. For more retail insights, statistics, and trends, subscribe here.

But the reason I didn't pick Target at Walmart, because they already have an extensive party collection, so Target, Walmart are not going to benefit from it. But if you think about a Costco, they don't really have a good party selection at all. And so for a partnership to work, it has to help both brands and in this case it'll be much better for... Party City couldn't figure it out, which is sad.

Walmart has a similar shoppable recipe tool with Tasty and NBCUniversal鈥檚 TODAY website. Shoppable games. Both Walmart and Amazon are experimenting with physical commerce in the metaverse by integrating product listings and other commerce tools into video games. Retail media experts are betting on shoppable video, but consumer adoption has yet to spread beyond social media.

Amazon, Walmart, and other retailers are personalizing shopper journeys via chatbots and AI-powered enhancements to the standard search experience. As a result, consumers will come to expect鈥攁nd perhaps appreciate鈥攇enAI across every search interface. For more on search advertising on retail media networks, see our June 2024 report, 鈥淩etail Media Search Forecast and Trends 2024.鈥�.

Companies such as Planet Fitness, Walmart, and Target are all expanding in-store media with a focus on tracking conversion using QR codes and other techniques. What does this mean for advertisers? OOH ad spending will buck the declines seen in other traditional media. OOH ad spending will continue to grow.

The retail media frenzy has continued through 2024, with retailers like Costco, Wawa, and Saks launching networks, while others, like The Home Depot, Instacart, and Walmart, bolstered their networks to grow their share of ad dollars. With more options, advertisers are becoming more cautious about the networks they work with, focusing on those that can prove campaign success.

To compound Dollar General鈥檚 problems, while its core lower-income customer is under considerable financial pressure, middle- and higher-income customers are not feeling stretched enough to trade down to dollar stores, preferring instead to stick with Walmart or else go straight to Temu.

It's pretty fundamental, I would say traditional merchandising is you say, "Hey, I really care about this retailer," Target or Walmart or whomever. (21:06):. And then you invest some money in a program with a merchandising company and they say, "Great, thank you very much. Here's our schedule and we're going to cover this store on Monday, and then we're going to go to this store on Tuesday."

Its projected $3.13 billion in ad revenues will represent 86.0% of all US retail media CTV ad spending, though a pending deal by Walmart to acquire TV-maker Vizio could start to have an impact toward the end of the year. And as more retail media ad dollars flow to competitors in CTV in 2025, Amazon鈥檚 share is expected to drop. To view the full forecast, click here.

Walmart and Instacart have fueled this market, while Amazon has shown a rare weakness. Walmart surpassed Amazon in 2019 as the top digital grocery retailer and has been gaining ground ever since. Now Instacart is closing in, and it may be on the brink of replacing Amazon as the second-largest company in the US digital grocery market.

Nobody ever talks about Sam's Club as much as they talk about Walmart, but they really are doing some cool things when it comes to making the shopping experience more frictionless, and trying to really use AI in this instance to make something that was annoying for everybody, and probably costly for Sam's Club, go faster, which is that Scan & Go.

In an unprecedented interest rate environment, they鈥檙e competing not only with megabanks but also fintechs, Big Techs like Apple, and big retailers like Amazon and Walmart. The business model for smaller FIs just isn鈥檛 as profitable as it used to be鈥攁nd many in the industry doubt that the US really needs more than 4,000 banks. How does it affect community banks and credit unions?

So we recently published an update to our retail media forecast, and while we're still expecting the spending on retail media to grow at a rapid clip, it's on track to reach nearly 100 billion in ad spend by 2028, our forecast was revised downward, slightly following more subdued quarterly growth from Amazon and Walmart.

Meanwhile, the retail sector is projected to increase B2B ad spending by 15.2%, crossing $2 billion as big players like Amazon and Walmart expand their B2B offerings. Who鈥檚 winning: LinkedIn and Meta are set to dominate B2B social ad spending, which will account for 46.3% of digital B2B ad spending. LinkedIn continues to be the main platform for digital B2B ads; 90% of its ads are B2B-focused.

This could make consumers more comfortable with using these payments, increasing adoption, especially as big names like Walmart start to offer the payment method. Increases digital wallet competition. Given it鈥檚 now easier to switch between different providers, digital wallets will now have to work harder to keep their users.

Walmart introduced The Nuevolution Project, a collection of clothing and home products from Hispanic creators. In the beverage industry, Tequila Cazadores and Caf茅 Bustelo collaborated on specialty coffee cocktails, while Modelo created a "One-in-Six Pack" to celebrate Hispanic creativity and perseverance.

Our take: While there鈥檚 a lot of interest in retail media, most dollars are flowing to the biggest players in the space鈥擜mazon, Walmart, Target鈥攎aking it vital for smaller players like Just Eat Takeaway and DoorDash to find ways to differentiate themselves and prove the value of their audiences.

Walmart will reportedly roll out a retail pay-by-bank offering in 2025 through a tie-up with Fiserv. And Hilton launched hotel loyalty debit cards in the UK that let cardholders make A2A payments through the cards. Globally, total A2A payment transaction volume will reach $186 billion in 2029, up from $60 billion in 2024, per ACI Worldwide.

Though Amazon and search engines like Google are the No. 1 and No. 2 places consumers start their search for products online, per Jungle Scout鈥檚 Q2 2024 Consumer Trends report, they face competition from other retailers like Walmart and Target, as well as social platforms like TikTok and Pinterest. The catch: Visual search hasn鈥檛 hit mainstream adoption.