Alibaba has also found success with the fashion-oriented marketplaces it’s launched in Spain (Miravia) and Turkey (Trendyol) that sell a mix of local brands, and it aims to expand these concepts to other markets. Sustained growth demands creative reinvention. With roots in China’s highly competitive market, Shein, Temu, and TikTok are moving quickly to stay ahead.
Report
| Nov 14, 2024
The news: Once-storied department store Lord & Taylor is getting a second life as an online-only luxury off-price retailer, per Business of Fashion (BoF). The brand—now owned by Regal Brands Global—will also sell Lord & Taylor-branded merchandise, manufactured by licensees. The website is slated to launch in mid-December with apparel, footwear, accessories, and handbags.
Article
| Dec 6, 2024
Makeup and fragrances, high-priced fashion staples, and super luxury brands are Gen Z’s favorite categories for dupes, according to Cafeteria, an app that connects teens with brands. Products meant to last, like coats and jewelry, or with high name brand recognition, like Nike, are less popular as dupes.
Article
| Dec 17, 2024
Gen Z’s complicated path to purchase leans heavily on digital platforms and channels. But offline resources still play a key role.
Report
| Sep 6, 2024
The return to normalcy is bolstering apparel and accessories. The apparel and accessories category will continue its strong growth in 2024 as foot traffic in China regains its pre-pandemic level, more workers return to offices, and consumers embrace emerging categories such as sportswear and athleisure.
Report
| Apr 11, 2024
Grocers would face higher costs on items like coffee and avocados, as would retailers selling apparel, electronics, and other products. These tariffs would reduce retailers' profits, and the increased costs would be passed on to consumers. Retaliatory tariffs from other countries could also harm US exports. Will the housing market thaw?
Article
| Dec 31, 2024
It partnered with Sephora, Amazon, and Babies R Us; relaunched tween apparel brand Limited Too; and increased its assortment of branded apparel at the expense of its private labels. But those initiatives have failed to move the needle on sales—and in certain cases backfired.
Article
| Nov 27, 2024
Retail includes mail orders/catalogs, restaurants/fast food, drugstores, retail stores, cosmetics stores, and merchants of apparel, home furnishings/textiles, toys, pet food/supplies, appliances, jewelry, and general merchandise.
Report
| Sep 23, 2024
Forecasts
| Aug 28, 2024
Source: ĢAV Forecast
Chart
| Mar 17, 2025
Source: YouGov
Chart
| Mar 17, 2025
Source: YouGov
The news: Shein’s IPO is stuck in limbo as the UK’s Financial Conduct Authority (FCA) probes the fast-fashion retailer’s supply chain and legal risks, per Reuters. Chinese regulators also haven’t okayed the filing yet, although sources told Reuters that their approval would likely follow the FCA’s decision. How we got here: Shein’s labor practices have been under scrutiny for some time.
Article
| Dec 12, 2024
Chart
| Mar 12, 2025
Source: Savanta; Bazaarvoice
Klarna has spending data only within specific categories like clothing, makeup, and electronics. It lacks access to data from products like mortgages and investments, which gives valuable insights into a consumer’s circumstances over time. That means it has a narrower view of the customer than what a payments provider or a bank could offer. Chase.
Report
| Jul 10, 2024
Methodology: Data is from the November 2024 National Retail Federation (NRF) report titled "Estimated Impacts of Proposed Tariffs on Imports: Apparel, Toys, Furniture, Household Appliances, Footwear, and Travel Goods" prepared by Trade Partnership Worldwide, LLC.
Article
| Dec 3, 2024
Gauging the influence of digital on the shopper's journey.
Report
| Aug 14, 2024
Forecasts
| Aug 4, 2024
Source: ĢAV Forecast
Creator Digi Fairy pointed to the rise of run clubs, noting “digital platforms will increasingly mediate community connections,” while fashion creator Albert Ayal expects a “renewed interest in in-store shopping experiences that reflect brand identities” in 2025. Creators themselves are increasingly attending and hosting in-person events as they work to build their brands outside of social media.
Article
| Dec 25, 2024
While Ross Stores’ traffic fell slightly over the same period, its YoY visit gap remained significantly smaller than that of the wider apparel category. The bigger picture:.
Article
| Nov 26, 2024
Grocery is now the second-largest ecommerce category we track in the US, behind apparel, footwear, and accessories. The average digital grocery buyer will spend $1,425 in 2025, a figure that will climb through 2028. US digital grocery sales will reach $220.48 billion in 2025, a 8.3% increase YoY, per our forecast. Sales will climb through 2028, but growth rates are slowing.
Article
| Dec 5, 2024
Tech firm Fast Simon claims retailers using its GenAI Hybrid Search have achieved a more than 30% increase in search conversions in apparel, footwear, and accessories compared with keyword search alone. By making it easier for customers to find what they want, genAI-powered search can also improve the shopping experience—with benefits for loyalty and retention. How easy is it to implement?
Report
| Jul 30, 2024
Lululemon is now the third-largest foreign sports apparel player in the region, behind Nike and adidas, per Morgan Stanley.
Article
| Dec 6, 2024
That’s a sign that marketers should diversify their ad budgets now rather than waiting for the shoe to drop. This article is part of ĢAV’s client-only subscription Briefings—daily newsletters authored by industry analysts who are experts in marketing, advertising, media, and tech trends.
Article
| Dec 16, 2024
Chart
| Mar 3, 2025
Source: PYMNTS.com
Walmart and Target are offering deep discounts on tech, toys, apparel, and beauty and other categories. Best Buy’s 25 Days of Deals feature a new deal every day of December until Christmas Eve, while the retailer’s last-minute savings event features deals on brands like Samsung, LG, Bose, and LEGO.
Article
| Dec 19, 2024