How time spent with media, device ownership, and media adoption stack up in China.
Report
| Oct 30, 2024
Despite having little presence in China, Google faces an antitrust probe amid a rising trade war, suggesting regulatory pressure could be used as a geopolitical bargaining tool.
Article
| Feb 4, 2025
Forecasts
| Oct 29, 2024
Source: ĢAV Forecast
Chart
| Nov 5, 2024
Source: AppsFlyer
The Washington Post backs out of six-figure “Fire Elon Musk” ad: The decision raises questions about when—or if—brands should weigh in on political issues.
Article
| Feb 19, 2025
Forecasts
| Oct 25, 2024
Source: ĢAV Forecast
Forecasts
| Oct 12, 2023
Source: ĢAV Forecast
Forecasts
| Oct 12, 2023
Source: ĢAV Forecast
Forecasts
| Oct 12, 2023
Source: ĢAV Forecast
Chart
| Apr 15, 2025
Source: ĢAV
Chart
| Apr 14, 2025
Source: ĢAV; International Monetary Fund (IMF)
Article
| Jan 21, 2025
Mercado Libre will account for 66.5% of ecommerce sales in Argentina this year: Amazon sees an opportunity to chip away at that share by offering a $5 flat international shipping rate.
Article
| Sep 27, 2024
Amid real challenges, retailers get a glimmer of good news: Retail sales rose 4.2% YoY in January, and spending at restaurants and bars jumped 5.4% YoY.
Article
| Feb 14, 2025
On today’s podcast episode, we discuss how March Madness viewership stacked up this year, if women’s college basketball was able to sustain the bump from the ‘Caitlin Clark effect’, and how viewers of women’s sports are both different and the same. Join Senior Director of Podcasts and host Marcus Johnson, Analyst Paola Flores-Marquez, Vice President of Content Paul Verna, and Vice President of Inclusive Insights Charlene Polite Corley. Listen everywhere and watch on YouTube and Spotify.
Audio
| Apr 14, 2025
Forecasts
| Oct 3, 2024
Source: ĢAV Forecast
Forecasts
| Oct 3, 2024
Source: ĢAV Forecast
Latin America and Southeast Asia will dominate the top 10 list of countries with the fastest ecommerce growth in 2024. Five hail from Latin America, including three of the top five. And although Southeast Asia has tailed off overall, several of its countries are still booming. The Philippines will lead the world in ecommerce growth every year through 2027, and Malaysia will also hover near the top.
Report
| Feb 27, 2024
Shein regains access to India for the first time since 2020: The move comes at the same time that it faces significant challenges in both the US and EU.
Article
| Feb 3, 2025
Influencer marketing is maturing and diversifying. While the turmoil at TikTok and the escalating trade war are causing temporary uncertainty, the industry will remain resilient as momentum around influencer marketing grows.
Report
| Mar 25, 2025
Record holiday sales helped retailers, but purchasing patterns across income groups diverged starkly. Middle- and lower-income consumers grew more selective, carefully weighing where and when to spend amid economic uncertainty. Meanwhile, higher-income shoppers continued to spend freely.
Report
| Mar 19, 2025
Chipotle and Taco Bell’s same-store sales grew around 5% in Q4: Chipotle’s smoked brisket and Taco Bell’s nostalgic menu items proved to be customer magnets.
Article
| Feb 6, 2025
Millions of users in Brazil flock to the platform, but X’s potential comeback could steal the spotlight.
Article
| Sep 23, 2024
Chart
| Apr 2, 2025
Source: The New York Times; Observatory of Economic Complexity (OEC)
Chart
| Apr 1, 2025
Source: ĢAV; Walmart; Mercado Libre; El Puerto de Liverpool