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Amazon offers $25 flights to young adult Prime members: The perk, available for the second-straight year, is one of many ways the retailer aims to hook shoppers on Prime.

Kroger鈥檚 private labels resonate with shoppers: Growth outpaced national brands during the quarter and helped the retailer stand out.

Nike troubles complicate Foot Locker鈥檚 turnaround plan: The retailer lowered its full-year guidance as it struggles to win over cautious shoppers outside of peak shopping periods.

Strong returns for both publishers and advertisers guarantee growth. AI-powered performance advertising products, such as Meta鈥檚 Advantage+ Shopping Campaigns and Google鈥檚 Performance Max, have helped large advertising platforms weather the lost ad revenues from privacy-related signal loss.

Go further: Check out our Infopack on China Shoppers 2025.

EU considers new measures to curb Chinese ecommerce influence: Officials are trying to stem the tide of unsafe products and protect local retailers.

Uruguayan grocery chain Ta-Ta worked with VML to tie its loyalty program to reusable bags, encouraging shoppers to bring back reusable bags linked to their shopper IDs, which could unlock personalized discounts. The campaign resulted in a 62% increase in registered customers鈥攁nd a 92% reduction in new bag sales. Silver in Media: Preserved Promos by Ziploc.

Younger generations prefer shopping apps to browsers. Gen Zers are most likely to use the Amazon app exclusively when shopping on the marketplace, while baby boomers are most likely to use a web browser exclusively. Our digital shoppers and buyers forecast was issued in February 2025, before many of the Trump-imposed tariffs on foreign goods went into effect.

US retail and ecommerce.

鈥淩eddit is where high-intent shoppers come not just to browse, but to engage in real conversations, especially when it comes to health, wellness, and beauty,鈥� said Mike Romoff, chief revenue officer at Reddit. 鈥淏y collaborating with CMX, we鈥檙e connecting that unique intent and authenticity with the scale and physical presence of CVS, creating a seamless path to purchase experience for shoppers.

US retail and ecommerce.

Steep discounts drove shoppers to spend on Cyber Monday: The Monday after Thanksgiving is poised to be the biggest online shopping day in US history.

Approximately two-thirds (66.9%) of Amazon鈥檚 $45 billion in retail media revenues come from on-site search ads fueled by the company鈥檚 vast ecommerce dominance. Furthermore, Amazon鈥檚 diminishing YoY growth rates in retail media signal that the ecommerce giant is reaching the limitations of on-site monetization.

Consumers are exploring AI-driven shopping tools, but interest varies by application. Image-based item searches and holiday deal assistance are gaining traction, but trust issues and preferences for human customer service agents still pose challenges. Brands must ensure their AI tools address consumer needs, provide transparency, and enhance personalization to build trust and drive adoption.

Asia-Pacific remained a global hotspot in 2023, with six of the top 10 fastest-growing retail ecommerce markets worldwide. In particular, China's online shopping market showed signs of resiliency, with growth rates in the double digits.

While shoppers consider eco-friendly factors when shopping, many are unwilling to pay extra. Here are four charts that reveal how consumers feel about sustainability and how it affects their purchasing behavior. Shipping is consumers鈥� top online shopping sustainability concern, though it鈥檚 not a factor for everyone.

Target has also launched an online Beauty Studio, where shoppers can virtually try on face, eye, lip, nail, and hair color options, and take haircare and skincare quizzes. This expansion comes at a good time, considering Ulta Beauty is pausing the rollout of its Target shop-in-shops. Target operates over 600 Ulta Beauty shop-in-shops, and they鈥檝e opened at least 100 every year since 2022.

through retail media networks that may not appear on ecommerce sites or apps.

What鈥檚 the number one reason shoppers worldwide choose to shop in-store? A) Avoiding shipping costs/wait times. B) Experiencing products firsthand. C) The in-store atmosphere. D) Greater opportunities to discover new products.

Offering samples, sensory experiences, and discounts are ways in-store advertisers can improve the shopper experience and influence decisions without overwhelming them with ads. Sensory solutions: In a world where shoppers have small attention spans, retailers need to find ways to engage shoppers in stores and hold their attention through sensory interactions.

While the retailer is cautiously optimistic as shoppers turn to beauty as an escape from uncertainty, those behaviors could change quickly due to the volatility of the economic landscape.

That鈥檚 why 43% of retailers are already testing AI agents, and 75% expect them to be critical to competitiveness by 2026, per Salesforce鈥檚 Connected Shoppers report,. What it means for ecommerce: Agentic AI won鈥檛 upend ecommerce overnight, but it introduces real challenges that retailers can鈥檛 afford to ignore:.