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This is the first installment of our 鈥淩etail and Ecommerce Sales Benchmarks鈥� series, which helps retailers calibrate their sales mix against the market.

This is the first installment of our 鈥淩etail and Ecommerce Sales Benchmarks鈥� series, which helps retailers calibrate their sales mix against the market.

Marketers looking to bolster their influencer strategies must navigate a growing number of agencies, platforms, and vendors. Here鈥檚 a breakdown of the key players in the space.

TikTok extends its partnership with MLS: The move is part of a broader trend of brands investing in sports.

And then there's something we haven't touched on which is related to CPG, which is dry January. We've seen that become more and more popular. I don't know if you'd consider dry January a New Year's resolution. I'll bucket it in there with health and drinking less, but we've seen zero proof cocktail drink brands also doing really well to capitalize on this sort of movement in January. Jeremy Goldman:.

Eli Lilly sues telehealth companies over compounded weight loss drugs: Lilly is leaving no stone unturned when it comes to building a legal case to prevent compounded tirzepatide from being prescribed and sold.

JD plans $27.9 billion investment in Chinese manufacturers to ease tariff impact: Ecommerce peers Alibaba and Meituan will join to help export-oriented companies attract domestic customers.

Despite an industrywide push to grow via nonmerchant partnerships, BNPL players still rely on individual deals to reach large merchants

Delays in core features could stall everything from Vision Pro to smart home devices, just as rivals double down on smarter assistants.

Noom expands into hormone replacement therapy: Companies must tread carefully as they enter a new prescription drug segment that comes with medical risks.

Consumers鈥攅specially Gen Z鈥攁re eager to spend on live events: Summer concert ticket sales are at record levels thanks to high-profile stadium tours and the strong appeal of live experiences.

The company鈥檚 acquisition spree could help accelerate growth despite an uncertain economic climate

Sports remains a profitable ad opportunity: Two-thirds of Americans are sports fans and over half have made a purchase based on audio ads.

Consumers struggle to stick with healthy behaviors: There鈥檚 a disconnect between intent and behavior as consumers work to incorporate healthier habits into their daily routines. We discuss the opportunity for health marketers to close this gap.

Consumers鈥� value focus is an expansion opportunity for Costco, BJ鈥檚: The two plan to open dozens of stores to capitalize on demand for warehouse retailers.

In response to rising costs, retail in 2024 was dominated by consumers鈥� desire for deals and discounts. And as President-elect Donald Trump鈥檚 proposed tariffs will raise some prices even higher in 2025, consumers may turn to in-person shopping to control their spending.

Chewy reaps the rewards as pet spending shifts online: Meanwhile, Petco is hoping a partnership with Uber Eats and a new direction under CEO Joel Anderson will help narrow the gap.