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There鈥檚 an increasing number of online marketplaces dedicated to secondhand luxury retail (including The RealReal and Depop), but brands like Balenciaga and Rolex are getting in the game too. Traditional secondhand retailers are also taking advantage of growing resale adoption, moving their services online to reach even more consumers.

The company was also quick to refute the notion that Privacy Sandbox gives its own products an advantage, restating its commitment to the UK Competition and Markets Authority to create a fair marketplace for advertisers. Our take: Google is responding to pushback and has given certain sites the ability to delay being subject to the phasing out of cookies.

More Chart of the Day:. 6/29 - Beauty and the bucks. 6/28 - Corner the marketplace. 6/27 - Where Gen Z buys. 6/26 - The CTVerse. 6/23 - Amazon on display.

The big takeaway: Finding new sales channels will be key for digitally native D2Cs to unlock their next stage of growth, whether that鈥檚 expanding their own brick-and-mortar presence, relying on marketplaces like Amazon, or racking up wholesale partnerships.

Marketplaces lose share in places where US shoppers start their shopping journeys. Gen Z prefers to research brands on social media over search engines. Methodology: Data is from the April 2024 IZEA report titled "Influencers & Amazon 2024." 1,280 US social media users ages 18+ were surveyed during March 19-20, 2024.

Marketplaces lose share in places where US shoppers start their shopping journeys. How seamless payments, social commerce, and loyalty apps are driving mcommerce growth. The top 10 ecommerce sites in the US. How big will Amazon get?

Assess which marketplaces to work with. More like this:. Walmart, Amazon, Instacart make search enhancements. How TikTok, Temu, and Sephora are making online shopping fun. Clothing, groceries, and beauty products are popular digital purchases. How seamless payments, social commerce, and loyalty apps are driving mcommerce growth. A previous version of this story noted unique visitors.

Beyond the chart:. eBay marketplace sales will decline 1.1% YoY in 2024, reaching $35.02 billion in the US, according to our March 2023 forecast. Last September, eBay launched a luxury consignment service, helping sellers photograph, price, and list their products. It also rolled out an AI-powered authenticity guarantee.

Organizations investing in retail media are prioritizing ads on retailer websites, paid search shopping ads on places like Google Shopping, and social commerce ads on places like TikTok Shop and Facebook Marketplace. Retail media networks looking to capture those ad dollars should focus on what brands want to invest in.

Report: Global Marketplace Titans. Article: Category winners and losers in 2023. Article: 5 retail trends that will shape 2023: social commerce, retail media, and more. Methodology: Data is from the October 2022 Coveo "Holiday Shopper Report 2022." During July 2022, Coveo commissioned Arlington Research to survey 4,000 UK and US consumers about their shopping plans for the 2022 holiday season.

To build that pipeline, brands should look for innovative approaches to the production process, whether that鈥檚 working with a creator marketplace, or by rethinking the media buying and creative production model. MNTN facilitates this through Creative-as-a-Subscription, which gives marketers the flexibility to produce more video creative at no additional cost beyond what they鈥檒l pay in media.

Zoom in: Other retailers鈥� struggles are proving to be TJX鈥檚 gain, enabling the company to benefit from the wide array of inventory available in the marketplace as well as shoppers鈥� price-consciousness.

More Chart of the Day:. 6/30 - CTV gains on mobile. 6/29 - Beauty and the bucks. 6/28 - Corner the marketplace. 6/27 - Where Gen Z buys. 6/26 - The CTVerse. Methodology: Data is from a March 2023 Bankrate Survey conducted by YouGov. 2,461 U.S. adults were surveyed online during March 29-31, 2023. Of the 2,461 U.S. adults surveyed, 1,554 are likely to take at least one summer vacation this year.

A rise in ecommerce marketplaces accelerated cross-border buying prior to the pandemic. Now growth is slowing. But inflation will influence more shoppers to look overseas as brand loyalty wavers. China is the No. 1 beneficiary, with 41% of US cross-border buyers making a digital purchase from the country in 2022, per the International Post Corporation. Use this chart:.

The company鈥檚 marketplace gross order value鈥攖he total dollar value of orders completed on DoorDash鈥攇rew 29% YoY primarily driven by organic growth in total orders and Wolt Enterprises, the Finnish delivery service it bought last year. Uber Eats鈥� revenues rose 23% YoY to $3.09 billion in Q1, on 8% YoY growth in bookings to $15.03 billion.

Note: Respondents were asked, "When thinking about the evolving TV/video marketplace, how many common, unified currencies should there be for impression measurement?".

Nearly six in 10 consumers (58%) say they prefer to do their holiday shopping at big-box stores, while 47% opt for ecommerce marketplaces and 34% favor discount retailers. Looking ahead: With consumers exhibiting more conservative purchasing behavior, retailers should lean on a variety of tactics鈥攊ncluding but not limited to promotions鈥攖o drive sales.

The news: TikTok is testing a feature that uses AI to identify products in videos and suggest similar items for sale on its ecommerce marketplace, per Insider. Unlike similar capabilities rolled out as part of TikTok鈥檚 affiliate program, creators whose videos are included in the test don鈥檛 receive commissions on any resulting sales, nor are they notified of the feature鈥檚 presence on their content.

But it likely won鈥檛 be long before Microsoft adds functionality that connects users with advertisers a la TikTok鈥檚 Creator Marketplace. Through such a service, creators and advertisers with overlapping interests can forge partnerships, perhaps with Microsoft taking a cut of revenues.

Lingering fears from the days of COVID-induced supply chain disruptions have caused shoppers to flock to stores and online marketplaces well ahead of schedule. Over half (51%) of Americans confirmed they started their holiday shopping earlier in 2022, according to Cint鈥檚 US Holiday Shopping Report.

If they succeed in establishing full-service financial portals, consumers will likely spend more time in them, monitoring finances or even shopping marketplaces.

Behind the numbers: The spike in CPCs is partly due to the growing importance of Amazon鈥檚 Prime Day events, as well as brands鈥� belief that they have to advertise on the marketplace to get in front of shoppers. Unsurprisingly, average CPCs were highest during Amazon鈥檚 Prime sales in July and October鈥攖he only two months where CPCs surpassed the $2 mark.

While those big bets largely failed to pay off, Walmart is seeing more success with its third-party marketplace, which has enabled it to grow its assortment considerably to over 400 million SKUs and generate significant revenues from seller fees and advertising.

The company noted that interest from Gen Z audiences has turned Shuffles into a 鈥渕补谤办别迟辫濒补肠别 of trendy, shoppable ideas,鈥� while the app鈥檚 鈥渉igh-density nature鈥� enables users to deepen engagement and explore other content using the same pins. Pinterest is testing ways to integrate Shuffles' collage content into the platform's shopping experience as it tries to retain and attract users.

The company also announced initiatives including Instacart Business, its B2B marketplace offering, and Instacart Health, which aims to address food insecurity and expand access to healthy options. Later this year, Instacart plans to roll out a chatbot powered by ChatGPT to answer food-related questions and help shoppers find products, per The Wall Street Journal.