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More on Hinge: It uses computer vision technology to track body movement and provide real-time audio and visual feedback. Clinicians use the data to adjust care plans and monitor progress of patients with musculoskeletal (MSK) conditions. Hinge鈥檚 solution is primarily sold to self-insured employers and health plans that offer the company鈥檚 services as a covered health benefit for members.

On today's podcast episode, we discuss the media companies with the highest TV usage, how ESPN is being maneuvered, how multiple new streaming bundles will change the game, and a tie up between Walmart and Disney for enhanced targeting and measurement across streaming. Tune in to the discussion with our vice president of content Paul Verna.

By focusing on deals, value, and experiences, retailers can build a perception of value that resonates with discerning consumers. 鈥淭he unremarkable retailers and brands are going to struggle because consumers are only spending when it's enjoyable, when they derive some pleasure from the purchase,鈥� our analyst Zak Stambor said on the 鈥滲ehind the Numbers鈥� podcast.

So I would include a streaming package where you get access to Hulu Live tv, sling, FUO, something like that because then you have all this media that you can use to power your retail media network and target ads on streaming platforms.

鈥淓very tool that exists right now is getting AI infused into it,鈥� our analyst Henry Powderly said on a recent episode of the 鈥淏ehind the Numbers鈥� podcast. Indeed, 24.0% of people in the US will use generative AI at work next year, per our June 2023 forecast.

On today's podcast episode, we discuss the argument for the NYTimes suing OpenAI, the argument for other publishers (like Vox, the Associated Press, and others) signing content licensing deals with OpenAI, and how this all shakes out. Tune in to the discussion with our analysts Daniel Konstantinovic and Gadjo Sevilla.

On today's podcast episode, we discuss why prices continue to be such a hot topic, how consumers determine what value means to them, and which retailers performance is representative of the broader retail space. Join our analyst Sara Lebow as she hosts senior director of media content Becky Schilling and analyst Zak Stambor.

And if you look at other entertainment, especially video streaming, uh huh. Some of those have gone up like 50%. Marcus Johnson 5:52. Yep, absolutely.

So if it's trying to change an audio setting and you're stuck, you can turn to chat GBT and say, help me out with this annoying thing. And then you're right back in the flow of work.

On today's podcast episode, we discuss whether GenAI is just a solution in search of a problem to fix, how the video streaming world has shifted already this year, how significant of an ad battleground the back seat of a cab can be, how fast people need things delivered, what the most popular pets in America are, and more. Tune in to the discussion with our analyst Blake Droesch and vice presidents of content Suzy Davidkhanian and Paul Verna.

Our colleague, senior director of briefings, Jeremy Goldman, just wrote that streaming service loyalty wanes as Americans are rapidly canceling and switching streaming services, a phenomenon known as serial churning.

On today's podcast episode, we discuss what a TikTok ban could do to the creator economy, if chatbot influencers are the future, and the changing ways creators are making their money. "In Other News," we talk about who Americans trust most (and least) with AI. Tune in to the discussion with our analyst Jasmine Enberg.

On today's podcast episode, we discuss why social media platforms are less equipped to stop toxic content, the main ways AI will heighten brand safety concerns, and steps marketers can take to mitigate risk. "In Other News," we talk about whether brands repurposing vertical video ads for TVs can work and what Hulu adding its content to Disney+ means for the streaming universe. Tune in to the discussion with our vice president of content Paul Verna.

On today's podcast episode, we discuss whether this is the beginning of Amazon's decline, if the Internet is becoming more ad-free, whether shopping pairs well with streaming, where brands will shift their ad dollars during the Super Bowl as they lean away from X (formerly Twitter), ChatGPT creator OpenAI's deal with publishing giant Axel Springer, the most visited tourist attractions in the world, and more. Tune in to the discussion with our analyst Blake Droesch and vice presidents of content Suzy Davidkhanian and Paul Verna.

On today's podcast episode, we discuss what Fortnite developer Epic Games' win over Google means, whether McDonald's new restaurant brand will be a success, why women's sports worldwide are exploding right now, if video streaming bundles are inevitable, how AI rules can keep pace with AI development, who's planning to live underwater in a few years, and more. Tune in to the discussion with our analysts Ross Benes, Bill Fisher, and Carina Perkins.

So it seems like maybe some other streaming services are saying, "Hey, why can't we also create an event around sports and use that as a hook to pull people into our streaming platform?". Daniel Konstantinovic:. Yeah, I mean Netflix notably until recently lacked a major sports rights deal.

He explains that the audio giant is offering four categories of courses in the UK: make music, get creative, learn business and healthy living. Product Director Mohit Jitani says users are already coming to Spotify for education via podcasts. So educational content makes sense. Courses are available in the UK in Spotify's app by clicking on a new pill-shaped icon on the top of the home screen.

Nicole Sperling of the New York Times was explaining that the streaming giant is no longer simply in the sports adjacent business.

NWSL secures key women-led sponsorships: E.l.f. Cosmetics and Unwell partner with the soccer league, marking a shift in how beauty and lifestyle brands invest in sports.

Oh, also Kroger also is in tox with Disney or other streaming companies and is considering adding a streaming service to its membership, which I think would be really interesting. That obviously follows in the footsteps of Walmart plus and Amazon Prime, so we'll see where that goes. Sara Lebow (07:40):. Yeah, I like this partnership for Kroger. I thought it was exciting news.

US Gen Z adults鈥� top two daily media activities are streaming video (46%) and streaming music (43%), per a May 2023 Morning Consult survey.

On today's podcast episode, we discuss how much ad spending will grow this year, whether there are more reasons to be optimistic or pessimistic about consumer spending, and what today's most interesting ad spending trends are by media and company. "In Other News," we talk about a deal to bring video ads to Spotify鈥檚 app on Roku and how Amazon's second year of streaming Thursday Night Football is going. Tune in to the discussion with our analyst Paul Verna.

On today's podcast episode, we discuss what was behind the streaming giants staggering subscriber growth, how Prime Video's new ad-tier will affect Netflix, and how a deal with the WWE changes its sports strategy. "In Other News," we talk about an important milestone for ad-supported video streaming. Tune in to the discussion with our analyst Daniel Konstantinovic.

And as far as I can tell, they had not really laid a ton of groundwork for an FS1 streaming product, and so launching this thing sort of allows them to put this product on equal footing with ESPN, with Bleacher Report, and WBD's sports properties.

On today's podcast episode, we discuss if influencers can actually deliver both upper- and lower-funnel outcomes, the common successes (and mistakes) brands make when blending influencer and affiliate tactics, and how best to align influencer content with a brands message. "In Other News," we talk about Frank McCourt's bid to buy TikTok and what to make of Meta shutting down 'Workplace'. Tune in to the discussion with our analyst Max Willens and Carissa Flinders, the team lead of influencer partnerships for AWIN.