Though ecommerce growth has slowed from its explosive surge during 2020, it continues to make up a larger portion of total retail sales. Here are four strategies to cut through the noise and create a product-first, customer-centric strategy.
In June, Eli Lilly filed a litany of lawsuits against medical spas, wellness centers, and other entities for selling products containing an unapproved version of tirzepatide (the drugmaker鈥檚 antidiabetic medication sold under the brand names Zepbound and Mounjaro).
AbbVie also has the option to explain why the claims in the ad aren鈥檛 in violation of the Federal Food, Drug and Cosmetic Act. Our take: The FDA鈥檚 letter feels a bit overcritical. Most consumers who see this ad won鈥檛 be counting the real-time minutes from when Serena Williams feels pain to when she鈥檚 relieved.
Saks launches retail media network amid slowing sales: The ecommerce retailer is billing its offering as a unique opportunity to connect with luxury shoppers.
On today's episode, we present our first-ever live recorded podcast segment of "Behind the Numbers Reimagining Retail," recorded during our "Attention!" summit. In the episode, hosts Sara Lebow and Marcus Johnson quiz our vice president of content Suzy Davidkhanian against her retail team鈥攁nalysts Sky Canaves, Blake Droesch, and Zak Stambor鈥攊n a game show focused around consumer shopping behavior, how people perceive resale value, and whether folks want to use AR to shop.