蘑菇AV

Canadian banks did better, with TD Bank and Royal Bank of Canada both placing sixth and seventh, respectively. By the numbers: Bank rankings are based on total likes, views, and followers on Facebook, X (formerly known as Twitter), YouTube, and Instagram.

Canadian grocer Loblaw is adding digital screens to over 500 stores to give brands the opportunity to target in-store shoppers. Vibenomics and Stingray Advertising are combining their networks to offer in-store audio advertising across 25,000 grocery, convenience, home improvement, and drug stores.

Despite having 33.1 million fewer paying members than regions like the US and Canada in Q1 2023, Latin America was the second-fastest-growing market for average revenues per Netflix membership (ARM), at 2.7% YoY, according to the company. Latin America鈥檚 ARM in Q1 was roughly half that of the US and Canada, at $8.60. Looking ahead: Netflix will dominate paid streaming in Latin America.

Likewise, Prada Group CEO Andrea Guerra noted that China is again 鈥渁n engine of growth,鈥� a sentiment echoed by Brunello Cucinelli and Canada Goose. Luxury brands are also getting a boost from Chinese tourists; Guiony said 鈥渙ffshore鈥� sales from Chinese consumers in places like Hong Kong and Macau are growing faster than those from the mainland.

So I was in Canada last week on vacation. Shout out Canada by the way. I was in Montreal and a beautiful city. Turns out Montreal was for a brief period of time, the capital of Canada, did not know that. Capital being Ottawa, for everyone out there who's trying to remember in their head what the capital of Canada is.

Countries with strong economic and political ties to the US, like the UK and Canada, have a higher likelihood of pushing for broader bans. Marketers in countries that benefit from maintaining a good relationship with China, including those in Latin America and Southeast Asia, should be less concerned about a potential ban. Data privacy attitudes and policies also matter.

The nations to which the labels are spreading include the US, Canada, France, Japan, and China, the home of TikTok parent ByteDance. The requirements for the label consider elements like an organization鈥檚 funding, coverage, editorial independence, and journalistic standards.

And there is a mechanism in Canada called the Canada Investment Act, where if there's a violation of national security or consumer privacy, there's a mechanism within that act to shut down an operation. That may be where it heads in Canada, but there's lots of steps in between now and then. Bill Fisher:. Interesting. Man-Chung Cheung:.

In September, Amazon announced that Prime Video will have ads by default beginning in early 2024 in the US, UK, Germany, and Canada. The move could shake up the market. We don鈥檛 forecast Amazon鈥檚 CTV ad revenues. But Amazon estimated that ads on Prime Video will reach more than 115 million US viewers per month, according to a pitch deck obtained by Insider.

Instagram is taking advantage of the ban talk by courting smaller creators in the US; abroad, it is expanding its Creator Marketplace to India, Canada, and more markets amid slowing US influencer marketing growth. Our take: TikTok鈥檚 latest solutions give brands powerful tools to create engaging content and connect more deeply with their audiences.

And we're going to start in Canada, Paul, where it's against the law to play too many non-Canadian artists on the radio. Did you know that one? Paul Briggs:. Right. It's part of the CanCon rules, which is Canadian Content, which is really a policy that goes back decades to really protect local artists so that they get their fair share of airtime, if you will, on the radio and on television.

What about Canada, Paul? Where's Canada? Paul Briggs:. So there's a couple of different sources that we've been tracking to size the opportunity in Canada for retail media. One is the GroupM research that a few of us have already mentioned. So in 2022, it was roughly $3.5 billion dollars Canadian in terms of ad spending in retail media, and that's sort of nearing parody with TV, by the way.

Our own US CTV advertising forecast calls for 21.2% growth in ad spending this year, 13.2% in Canada, and 9.5% in the UK. Why it matters: This dramatic rise in CTV advertising is significantly altering advertising strategies and budgets. As consumers flock to streaming platforms, advertisers are following suit, viewing CTV as an ideal space to reach an engaged, targetable audience.

At least 1,000 respondents were surveyed from each of the following countries: Australia, Canada, China, France, Germany, Italy, Japan, Netherlands, Spain, the UK, and the US. Data is also from the June 2022 Bond report titled "The Loyalty Report" in partnership with Visa. Approximately 17,000 US consumers were surveyed each year of the survey.

Thank you to our silver medalist, Suzy Davidkhanian of Canada. Suzy Davidkhanian:. Thanks for having me. Marcus Johnson:. I nearly said Suzy David Canada. Suzy Davidkhanian:. That I would've taken it. I've had to answer to lots of other random names. Marcus Johnson:. And finally, our gold medalist is Carina Perkins of Great Britain. Suzy Davidkhanian:. Thanks Marcus. It's been a pleasure.

That is the Canada, that's the Canada proportion, as I'm sure you knew Paul, which is why you didn't select 13.2%. If you'd have said 5% as you Paul and Powell did, that's also incorrect. That's the figure for Germany. So just slightly ahead with 4.8% is France. Okay, so it's easy to tot up those scores. We've got zero points across the board, but still plenty to play.

Although this deal aided subscriber growth in the US and Canada, it led to a dip in average revenues per user (ARPU) in these regions to $8鈥攖hough, globally, ARPU rose by 6% to $7.28. Challenges remain: Despite these gains in streaming, Disney's linear networks are facing continued difficulties, with revenues declining by 8% and operating income falling by 22%.

Canada ranks just behind Germany and Argentina. We forecast that 25.1% of children under 12 and 95.7% of 12-to-17-year-olds in the country will use mobile phones this year. The US and Mexico won鈥檛 be far behind.

Airbnb鈥檚 partnership with Klarna will let users in the US and Canada pay for bookings in four interest-free installments over six weeks. For bookings over $500, guests in the US can apply to pay monthly. More markets will be added throughout the year. Why it could work: Airbnb is widening the payment options it offers to attract more users and increase spending on the platform.

The company is getting more serious about building out its agency ecosystem: Last year, Reddit announced its first independent agency partnership with Tinuiti, and chose Omnicom as its flagship enterprise partner in both the US and Canada, WPP for a commerce advisory partnership, and IPG Mediabrands as its first global enterprise partner.

蘑菇AV benchmarks its Canada digital ad spending figures against data from IAB Canada, for which the last full year measured was 2021.

The service is available in 23 countries, including the US, the UK, Canada, and Mexico. Klarna said it launched the service because Apple's and Google鈥檚 elimination of third-party cookies has made it harder for payment services to automatically fill in customer details at checkout. What鈥檚 in it for merchants?

The plugin will initially be available for ChatGPT Plus subscribers in the US and Canada before rolling out to more users and regions. Four reasons why it could succeed:. Personalization. The plugin can use generative AI to curate customers鈥� payment and shopping experience.

Retail is challenging Big Tech for dominance in the top brand rankings in Canada鈥攚ith the added benefit of affiliated media networks. Loblaw Companies, the national grocer and lifestyle chain of retail banners, launched Loblaw Media in 2019 to target its more than 18 million PC Optimum loyalty program members, according to our Retail Media in Canada 2023 report. Listen to the full episode.