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PayPal Everywhere will expand to select European markets in 2025. Our take: The results of PayPal’s transition year are taking longer to be seen than some may like. Despite the slower speed, the payments giant’s efforts should set up the company for stronger growth in 2025 and beyond.

We look at how adjusted pricing, launching in new categories and markets, and growing its debit card made this possible

Retail media platforms like Amazon offer many of the same benefits that social platforms do, including a large and engaged audience, targeted advertising, and ecommerce integrations. A burgeoning list of companies are throwing their hats in the ring in the US, Europe, and Latin America; the threat of retail media to the social platforms’ future ad revenue growth cannot be ignored.

It opened up its ecosystem and seemingly gave up its grand financial services ambitions. But it’s still a major payments player.

Computer and consumer electronics must mount a Prime Day comeback for Amazon to recharge its ecommerce growth. Amazon’s recent slowdown in ecommerce growth can be attributed largely to soft demand in one of its most critical categories—computer and consumer electronics. Computer and consumer electronics is vital to the health of Amazon’s ecommerce business.

Alibaba, Amazon, and Mercado Libre dominate retail ecommerce in different parts of the world. Here’s a look at how these marketplaces stack up, in seven charts and graphics.

Europe is set for a rebound as well, but more new money will be generated in the US. Exchange Rate Fluctuations and Runaway Inflation Have Blurred the Picture. The true health of the ad industry worldwide is hard to assess given the ever-changing valuations of local currencies and the explosive price increases seen in many countries.

Following three consecutive quarters of ad revenue losses, YouTube faces an urgent need to restore growth. This could present marketers using YouTube with opportunities to target audiences on both connected TVs and smartphones.