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If you're looking at the streaming portion, you have to multiply that by almost three because streaming is-. Evelyn Mitchell-Wolf (21:14):. Smaller. Ross Benes (21:15):. ... only about a third of the total time spent. Most of it's going to linear TV. So Tubi's share, if it got to 2.5, would actually be more like 6% of streaming or so. Evelyn Mitchell-Wolf (21:15):. Right. Marcus Johnson (21:15):.

Even as we move to streaming, right? Paul Verna:. Yeah. I mean, streaming really just means that people are accessing it a different way, but it doesn't really reflect on the popularity of the sport.

One study by the AMPD, which is a research firm, show that its share of video streaming minutes increase from 22% two years ago to 42% in the first half of this year. So, that's a huge jump. Usage is definitely increasing there. As we mentioned earlier, live-streaming is a big part of TikTok Shop's success.

, mail-order sales, etc.); digital download sales (movies, music, content, etc.); and consumer-to-consumer (C2C) platform sales (eBay, auction sites, etc.).

The annual festival in Austin, Texas, has expanded far beyond its roots in music and film. The impact of new technologies such as generative AI (genAI) on brands and marketing was a major theme this year, as a wave of rapid developments reverberate across industries. Key Question: What were the most relevant trends for brands and marketers at South by Southwest (SXSW) 2024?

, mail-order sales, etc.); digital download sales (movies, music, content, etc.); consumer-to-consumer (C2C) platform sales (eBay, auction sites, etc.).

They won the Best New Artist Award at the 32nd Grammy Awards, and won three awards at the 17th American Music Awards, but shortly after their widespread success, the duo was actually caught in a lip-syncing scandal.

David, what music artist do you first remember purchasing with your own money? David Morris:. With my own money? It's funny, I like to keep some of the music that I listened to in my younger days under my hat, because it's a little strange and oblique. Thankfully, I can answer this question and avoid that and speak the truth. I think it was The Police. Rob Rubin:. All right. David Morris:.

Hiphop music. That's not the answer. Jasmine Enberg:. What? No, that's not the answer. Marcus Johnson:. I know. I'm kidding. I'm kidding. Jasmine Enberg:. I was going to say, that does not sound right. Metal music apparently is very popular. Marcus Johnson:. Fabulous. Jasmine Enberg:. But it's coffee. Marcus Johnson:. It is coffee. Yep.

So listening to, it would be radio, podcasts, ad supported streaming, all types, so digital and non-digital. And then they took a look at this survey that gauged ad recall and brand choice uplift compared to a different sort of controlled group. So really interesting there.

Wasn't it Walmart who announced low sensory shopping times earlier in the morning for customers who are more sensitive to various inputs around music and I don't know what else went into that? Sara Lebow (03:39):. I think that was them.

Prime Day also bolsters Amazon’s media assets like Prime Video, Twitch, Amazon Music, and Alexa. Amazon uses Prime Day promotions to drive adoption and engagement with its media products, which in turn function as vehicles for Amazon Ads across various touchpoints. To view the full forecast for Amazon Echo users, click here, and to view the full forecast for Amazon Fire TV users, click here.

This is what had been considered a second tier streaming service that I bet is going to be very close to a top tier service, doing in a slightly different strategy. There's simulcast. Lot of stuff is going to be... They're doing a strategy of maintaining linear TV while also having stuff on streaming in a way that maybe Disney Plus isn't doing. I think this is gigantic for them.

On today's podcast episode, we discuss what non-AI technology took the spotlight at this year's Consumer Electronics Show (CES), second-tier TV audiences, what streaming will look like in a few years, what its like to shop with a chatbot, how digital grocery will take things up a notch, how big the sun actually is, and more. Tune in to the discussion with our forecasting writer Ethan Cramer-Flood, analyst Bill Fisher, and forecasting analyst Zach Goldner.

Giving the example of Korean music giants behind BTS Hype using voice AI to launch its latest artist, MIDNATT in multiple languages simultaneously. Number three, taking creative control, having built a fan base from scratch, creators are moving away from endorsements and taking creative control by launching their own creator brand.

Blake Droesch:. ...music genres. Marcus Johnson:. Okay,. Blake Droesch:. So this is a new poll from YouGov that's from May. So it found that the most popular or favorite genre of music among US adult citizens is classic rock. 20% said that classic rock was their favorite genre of music, followed by 12% who said country and 8% who said R&B.

That will likely change in 2024 with Google’s Gemini and OpenAI’s ChatGPT-4V, which can process not just language, but also voice, images, music, and other media. These new models should supercharge emerging search formats, such as visual or voice search. Alternative search formats will take root. Visual search already has traction.

You can get nutritional information by holding up the camera to a piece of food, and there's also real-time translation, playing music, all kinds of stuff. Yory, you cover tech for us so I've got to start with you. What'd you make of this new device from Humane, this new Ai Pin? Yory Wurmser:. Yeah, I mean I think it's a really cool device. I think the technology's really interesting.