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Shein is moving ahead with its public debut, taking on some competitors (like Amazon and Temu) while teaming up with others (like Forever 21). Though a brick-and-mortar footprint doesn鈥檛 seem to be a part of Shein鈥檚 plan yet, it could take a cue from other fast-fashion brands, like H&M and Zara, and establish a physical presence to engage with offline shoppers.

鈥淲e all want to create that aura and the air of excitement so the customer across all channels can say, 鈥業t is indeed my happy place we鈥檝e got here,鈥欌�� Dhriti Saha, COO of The Container Store, said at eTail Boston this week.

鈥淏arbie鈥� is the top-searched term on Amazon. Shopify has seen a 56% increase in doll sales. And despite a fall in Q2 Barbie doll sales, Mattel believes there will be significant growth for the property in the coming months and years. All of this has Greta Gerwig鈥檚 movie to thank.

Unrealized losses in banks鈥� bond portfolios and fears of more banking turmoil give shadow banks a chance to make a risky buck.

Retail theft is on the rise: Macy鈥檚, Ulta, TJX, and Five Below are among the retailers that have recently warned about shrink eating into their margins.

HBO and the Oscars fought for Sunday鈥檚 primetime viewers: The finale of blockbuster show 鈥淭he Last of Us鈥� aired during Hollywood鈥檚 biggest night.

Amazon reportedly laid off about 20% of Zappos鈥� workforce in January: The retail giant is cutting costs at Zappos and elsewhere as it recalibrates for slower growth.

Major banks are jointly developing a digital wallet to fend off competitors. But the execution must be flawless to succeed.

Bank of America, JPMorgan, and other banks are creating a digital wallet to compete with Apple Pay and PayPal鈥攂ut there鈥檚 one catch.

Macy鈥檚, Neiman Marcus, Hudson鈥檚 Bay rethink their strategies as department store sales fall: Tactics include using data science to predict trends and improve pricing strategy, doubling down on luxury, and maximizing store appeal with experiential concepts.

On today鈥檚 podcast episode, we discuss which hotel guest behaviors do people think are most acceptable and unacceptable, the first ad on every media type, how American households look today compared to the 1960s, and more. Tune in to the discussion with Senior Director of Podcasts and host Marcus Johnson, Senior Analyst Blake Droesch, and Vice Presidents of Content Suzy Davidkhanian and Paul Verna.

Financial services marketers have had to do more with less as digital ad spending slowed over the last two years. But economic optimism has them ready to reopen their wallets.

TikTok's privacy debacle deepens: Internal documents reveal ByteDance employees have been sharing user data on internal platform Lark, undermining the company's claims of robust security measures and stirring fresh concerns about potential security risks and ties to China

The US property and casualty industry faced a trying 2022. There鈥檚 hope for a rebound in 2023, but some economic and natural factors may mute it.

Amazon expands its ultrafast delivery options: The retail giant is investing in same-day delivery amid growing competition from Target and others.

Barnes & Noble revamps its membership program: By adding a free tier, it aims to build customer loyalty and, at the same time, gather information about shoppers鈥� habits and preferences.

Amazon鈥檚 2023 is off to a difficult start: The retailer said it would lay off over 18,000 workers as it prepares to weather global uncertainty.

High inflation and growing interest rates are putting the credit card industry in a precarious position. As 2023 progresses, issuers and networks will rethink their strategies and marketing schemes to protect their bottom lines.

While intermediaries鈥� share of ecommerce sales (grocery or otherwise) will remain relatively flat for the next couple of years, they鈥檙e still a long-term threat to traditional retail. But there鈥檚 an opportunity for retailers to use intermediaries鈥� strategies against them.

Sometimes, consumers don鈥檛 behave how we expect. Despite their digital-native status, Gen Zers still shop in-store, while baby boomers are all about new-kid-on-the-block Temu. And though they鈥檙e still mostly children, Gen Alphas are making their mark on the retail landscape.

Leverage your own data to guide decisions, meet consumers where they are, and find some partnerships outside of your comfort zone鈥攂ut never forget your brand identity or what made consumers love it in the first place.

Planning before taking action and showing extra care in risky areas can help smooth out the merger.