蘑菇AV

If podcast publishers want to catch up to the rest of the digital ad industry, they鈥檒l need to provide programmatic ad solutions. Audience data: Podcast ad inventory is largely show specific, rather than audience based, according to the IAB.

Exclusive podcasts didn鈥檛 pay off for Spotify: With slower listener growth overall, the company is bringing some shows to rival audio platform

The console features magnetic Joy-Con controllers with new mouse functionality, in-game video and audio calls, and the ability to run a host of AAA games from partner studios. The successor to its 8-year-old console also increases the screen size from 6.2 inches to 7.9 inches. A few steps forward: Launching on June 5, the Switch 2 will start at $450.

On today鈥檚 podcast episode of The Banking & Payments Show, we do a deep dive into Maria Elm鈥檚 蘑菇AV report, The Bank in 2030. In the 鈥楽tory by Numbers鈥� segment, we find out how banks will promote their brands to consumers in the future. We argue nicely in the 鈥楩or Argument鈥檚 Sake鈥� segment about the end of banks as we know it and if it鈥檚 true that 90% of consumer-serving banks and credit unions won鈥檛 exist by 2030. Listen to the conversation with host, Rob Rubin, and analysts Maria Elm and Tiffani Montez.

The retailer鈥檚 massive physical presence gives advertisers a unique opportunity to reach a wider spectrum of consumers, including those that don鈥檛 shop online.

AI chat tools like ChatGPT and Claude are the top AI tools used by 38% of content creators worldwide, followed by audio tools like Wondercraft or ElevenLabs (21%) and image generation tools like Canva or Midjourney (21%), according to April 2025 data from Wondercraft.

Industry KPI subscribers can immediately measure attention for display, online video, CTV, streaming audio, and podcasts, as well as gauge their performance against more than 400 industry benchmarks. See more here.

Spotify remains the lone non-US and non-Chinese digital ad publisher to crack our global rankings. The Swedish digital audio giant鈥檚 ad revenues will nearly hit the $2 billion mark in 2024 and leap to $2.31 billion in 2025. These figures are a downward revision from our previous projections but represent healthy growth nevertheless. To see the full forecast, click here.

Gen Z's podcast listening surges: New study reveals insights into the habits and preferences of this diverse listener demographic.

Spotify is the leader in audio streaming. With free options, a relatively cheap premium subscription, and an extreme degree of personalization, Spotify has carved out a powerful presence not just in audio but in broader culture. Easy and constant access to music has become an expectation for consumers鈥攕omething they鈥檙e willing to pay for even as other subscription services get cut.

Tinuiti is the largest independent performance marketing firm across Streaming TV and the Triopoly of Google, Meta, Amazon, with over 1,200 employees and $3 billion in digital media under management. Tinuiti has industry-leading expertise in search, social, Amazon and marketplaces, addressable TV and mobile apps, Lifecycle Marketing, and more. Episode Transcript:. Marcus Johnson:.

On today's podcast episode, we discuss what's driving online store sales for Amazon, its outlook on brick-and-mortar, and how its ad business is continuing to outperform the market. Tune in to the discussion with host Marcus Johnson, director of Briefings Jeremy Goldman and analyst Rachel Wolff.

The close tie between Amazon's ecommerce and advertising businesses presents both opportunities and challenges. "When ecommerce sales are growing, retail media dollars are going to go up,鈥� our analyst Jeremy Goldman said on a recent episode of the "Behind the Numbers" podcast. 鈥淏ut when ecommerce dollars aren鈥檛 growing that much, it's harder to get the retail media dollars to grow because they鈥檙e so intertwined."

We'll start with Pinterest, and we'll start with Pinterest because they're the largest slice of the US digital ad pie of the folks we're going to talk about today. (03:16):. So they have a 1% share. It doesn't sound like a lot, but it's multiple billions of dollars. I think it's $3 billion, and it's good enough for 10th place on the list.

On today's podcast episode, we discuss if 鈥楯ust Walk Out鈥� technology will ever catch on at scale, how different generations respond to self-checkout, and what the next iteration of in-store payments will look like. Listen to the conversation with our analyst Sara Lebow as she hosts analysts Sky Canaves and David Morris.

Blocking the Google acquisition of the ad tech company DoubleClick in 2007 might have prevented some of the company's subsequent monopoly abuse because DoubleClick put the digital ad industry under Google's control. Does it feel like that for you, that Google's already won and this is not really going to change things because it's already established itself as synonymous with search in people's lives?

In person, in-store, and out-of-home are amplified by digital.

In March, BetterHelp launched a 鈥淪top the Madness鈥� campaign with free online therapy for student athletes with women college basketball stars Kiki Rice, Zoe Brooks and Chance Gray. Yes, and: Women鈥檚 sports are drawing more viewers and ad spending interest.

On today's podcast episode, we discuss how Meta has been able to sustainably grow revenue again, whether or not it can actually be 鈥渢he most used AI assistant in the world by the end of the year鈥�, and what is atop the Meta threats list. Tune in to the discussion with host Marcus Johnson and vice president and analyst Jasmine Enberg.

The ruling says that the online search giant abused its dominance, stifling competition by paying device makers like Apple and Samsung tens of billions of dollars a year to ensure Google is the default search engine. It also says Google's monopoly has led to higher digital ad prices.

The news: YouTube unveiled Open Call at Cannes Lions 2025, a new platform-native feature allowing advertisers to post campaign briefs that monetized creators can directly respond to with self-produced content. The initiative removes the need for traditional influencer matchmaking, giving brands centralized control over content submissions, approvals, and performance via Google Ads. Our take: As costs rise and brand safety concerns mount, Open Call could tilt the branded content ecosystem in favor of marketers. It simplifies creator discovery, improves ROI measurement, and could lead to longer-term omnichannel partnerships. YouTube鈥檚 move positions it as a central hub for scalable, data-informed influencer marketing.