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Four, when you pair a non-Apple smartwatch with the iPhone, the experience isn't as good, and five, you can't use digital wallets on the iPhone very well, except for the Apple Wallet. The complaint sites internal communications and messages from Apple executives showing the company was aware its App Store policies would have the effect of discouraging competition.

In part two of this two-part podcast episode on the Google antitrust ruling, we discuss what this decision will actually mean for Google and which competitor is likely to benefit the most from whatever penalties get handed out. Tune in to the discussion with host Marcus Johnson, analyst Max Willens and vice president of content Paul Verna.

Generous returns policies have encouraged shoppers to buy online, but an unsustainable wave of returned goods is forcing retailers to rethink their strategies.

Consumers now expect more from brands and their loyalty programs, which need to incorporate value, ease of use, and personalization to stand out in a crowded market.