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Initially unique, Eataly combined dining and grocery shopping under one roof, attracting many customers to its Italian marketplace. However, as local stores now offer international and specialty foods, Eataly鈥檚 novelty has faded, making it primarily a tourist attraction, said Stambor.

And I'm not a grocery e-commerce person. I buy my groceries in person. But if I were buying them online, seeing a new shape on the digital shelf would definitely encourage me to make that purchase. Of course, that's not impulsive because that's for research because I need to know how they all taste. And Twin Snakes are the best ones. Arielle Feger:. Okay, good to know. I don't think I've tried those.

Online grocery player Instacart launched Instacart Health in September, then announced tie-ups with primary care provider ChenMed, insurtech The Helper Bees, and medtech company Levels Health.

鈥淚nstacart has a much bigger view across different grocery stores versus a competitor such as Walmart, which is limited to data from its own customers,鈥� Davidkhanian said. 4. Albertsons.

In addition, a third of shoppers have switched grocery retailers to save money, per a February 2024 report by Advantage Solutions. 鈥淏ut there's also an element there where [consumers] are looking to treat themselves. We call this affordable luxury,鈥� said Chernofsky. These include coffees, movie tickets, and even beauty products that can be an instant mood-booster.

The bottom line: If Target can convince shoppers they can find the best deals and assortment on non-grocery categories (like health and wellness and beauty), it has a chance to carve out an audience for its newly launched membership program and boost sales in turn. Target Circle鈥檚 personalized deals and bonus offers drove $1.5 billion in incremental sales last year, per Sylvester.

The company鈥檚 ecommerce revenues declined for four of the past five quarters and it has embarked on several large-scale cost-cutting measures such as laying off roughly 18,000 staff and putting its planned expansion of Amazon Fresh grocery stores on ice. Fast-delivery competition is growing.

The news: US retail sales (excluding automotive) grew 7.6% year over year (YoY) from November 1 to Christmas Eve, per Mastercard SpendingPulse鈥攚hich measures in-store and online retail sales including fuel, grocery, and restaurants. The numbers are not adjusted, which suggests spending slightly outpaced inflation.

Other than CVS and Walgreens, these organizations include Walmart, which plans to expand to more than 75 health centers in eight states next year; The Kroger Co., with Little Clinics spread across select grocery stores in nine states; and Target, which taps Kaiser Permanente to deliver care in more than 30 Southern California stores.

And issuers will likely increase rewards value on inflation-affected goods and services like fuel and groceries鈥攚hile decreasing value on nonessentials like travel. Issuers and Networks Ease Up on Ad Budget Growth. After years of double-digit increases in digital ad spend, issuers and networks are focusing on creating efficiencies.

Ad tech company The Trade Desk and grocery intermediary Instacart teamed up in October to improve the latter鈥檚 retail media offerings through improved metrics. Why it works: Retail media data is in demand. Instacart will generate $1.18 billion in US retail media ad revenues next year, making it the fourth-largest retail media network we track in terms of revenues, according to our forecast.

A majority (73%) of consumers surveyed in February 2023 said they are spending more on groceries and less on experiences in the previous six months. Back in August 2022, 65% said the same. Half of consumers in the February survey said they have started saving more of their income. Categories Where Consumers Cut vs. Spend Remains Fairly Steady.

As consumers trade down in the grocery category, discount retailers are beefing up their consumables offerings in an effort to become a one-stop shop. Retailers like Dollar General and Five Below are experimenting with new formats, featuring items at a slightly higher price point to attract more middle-income earners, a demographic that is increasingly shopping at discount stores.

BNPL is moving into new sectors, with grocery, healthcare, legal services, and travel ripe for gains. Major retail partners like Amazon are also embracing the tech. And in-store penetration is on the rise thanks to physical and virtual card growth. New entrants could improve accessibility. Apple and Walmart will reportedly enter the space this year. BNPL threatens credit cards.

The combined company would have significant purchasing power to help it compete with Walmart, which accounts for 21.3% of US grocery sales, per Numerator. Kroger accounts for 10.2% and Albertsons 5.8%. However, the deal faces antitrust scrutiny as observers worry about the move鈥檚 potential to reduce competition and raise prices. Est茅e Lauder outmaneuvered Kering to acquire Tom Ford.

The early shift to online grocery helped establish the UK as the digital leader in Europe. Even today, there鈥檚 a significant gap between the digital penetration in the UK and other countries across the region. China passed the threshold in 2014, then saw digital sales skyrocket. In 2019, just 5 years after China reached the 10%+ club, its ecommerce penetration surpassed 30%.

Essential categories like grocery and health and personal care are growing their share of online sales whereas categories like home improvement or large appliances will decline or see minimal online sales growth. On the flip side, in-store shopping is going through a rough patch as anti-theft measures and store closures detract from the customer experience.

鈥淥nce you have a preferred grocery store, then having this additional idea of the recipes that you can shop just makes it that much easier. If Kroger is your go-to place, you can even store your own recipes there. Imagine how easy they're making it for you. But, yes, competition has started and will continue in this space.鈥�.

Inflation: Persistent inflation is driving up the cost of living, including prices for cars and groceries. That鈥檚 left more consumers relying on credit cards to cover their bills and struggling to keep up with the higher payments. Reversion to pre-pandemic levels: The report also posits that the increasing delinquency rate may be a standard reversion to the mean level of delinquencies pre-pandemic.

Grocery stores typically enjoy a traffic bump on the Wednesday before Thanksgiving (aka Turkey Wednesday) as consumers do last-minute meal shopping. This year, daily visits fell behind last year, down 2.5%, but remained above 2020 by 12.5% and 2019 by 4.5%, per Placer.ai.

So one of the things with the Amazon Just Walk Out within the Fresh grocery stores is you heard about customers having to wait hours for their receipts. And we know that folks are really budget conscious these days, and if you're doing a large grocery shopping trip, knowing what you spent is really important.

Today's story is a June 13th story from Marketing Week titled, trust in supermarkets falls to nine-year low as consumers feel ripped off. This data is UK specific, but I'd imagine we're seeing something similar in the US. Consumers feel grocery stores are charging more money for less.

For example, many brands use fake supermarket setups to see how consumers react to new brands or products. 4. Trust the process. While it can be difficult to hand over the creative reins and embrace change, brands working with agencies need to go into it with an open mind. 鈥淸With Jell-O,] we had a client team who were really engaged and really excited,鈥� said Waterman.

鈥淏ut when it comes to food and beverage, Walmart has steadily become a grocery giant and is much more popular than Amazon in that category.鈥�. For OTC health products, the two retailers are tied for the No. 1 spot. Customer service: Once consumers are in-store, traditional search engines play a larger role in the shopping experience, according to Tinuiti.